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You just can’t move for social curation services right now. The biggest noise might be coming from Pinterest , which is growing like a weed — but whether it’s the new-look Delicious , Switzerland’s Paperli , shopping curation site Svpply , image service Mlkshk or another site, the fact is that almost everybody seems to want to help you save and sort and share the things you find on the web right now. With this swirl of activity, then, it’s no surprise to hear that Parisian service Pearltrees — slogan “collect, organize, discover” — has just raised another $6 million of funding, led by local conglomerate Groupe Accueil.
By definition , content curation is the act of continually identifying, organizing, and sharing the best and most relevant content on a specific topic or issue online. When evaluating which content curation tool to use, there are three primary areas of consideration:
If you attended Les Affaires’ social media conference, “Les Reseaux Sociaux Pour Une Implantation Concrete, Mesurable et Efficace” and did not have the opportunity to sit in on the seminar, “Contexte de B2B: Batissez Votre Strategie Afin D’Optimiser Votre Utilsation Des Reseaux Sociaux” then you missed out on some of the tools that will make a big difference in your strategic approach to social media. Do not worry.
Steven Rosenbaum is a curator, author, filmmaker and entrepreneur. He is the CEO of Magnify.net , a real-time video curation engine for publishers, brands, and websites. His book Curation Nation is slated to be published this spring by McGrawHill Business.
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I keep hearing people throw around the word “curation” at various conferences, most recently at SXSW.