Anders
married, child, photography, food, social media
SEO som konfliktvapen – Unionen vs Peak Partners.
How to Recover from a Customer Service Fiasco. The real-time web has given customers amazing power to vent their issues in a very public and gigantic space.
It’s why companies such as Comcast launched @ComcastCares, a Twitter channel completely devoted to customer support and, well, customer complaints. Because let’s face it, if there's ever an industry that can provoke mass ire it’s the cable providers. These days, it’s very easy for customers to get the message out when they feel a company has wronged them. Get a few folks on Twitter, tack on a hashtag to the tune of #thiscompanysucks, and suddenly you’re at the center of a nationally trending conversation that could’ve been easily prevented had you just been prepared. More than ever, companies need to have a strategy in place to prevent minor dust ups from becoming full-blown customer service disasters. The infographic below offers tips on how to get started. Official Blog.
The 140 Best Twitter Feeds of 2013. The Villain is the Hero of their Story: Multimedia Storytelling. In the business of creating visual media, the hardest part is convincing a client that video is the way to go.
Why? It’s expensive and putting together a strategy that’s going to get you the most bang for your buck is complex at best. So, you’ve got your video and you’re wondering, “What now?” “The internet is inherently a visual medium,” says Lee Sherman, Co-Founder and Chief Content Officer of Visual.ly at an event titled “How to Employ Multimedia Content for Compelling Storytelling.” “When you combine data with visuals, you’ve really got something,” added Sherman. Some key points made by one speaker, Lou Hoffman, of The Hoffman Agency, on why visual content is so important: Video with content gains FOUR TIMES the views as content without video.Cost is the biggest obstacle – GO IN HOUSE.15-20% of article content is ANECDOTAL.
Brian Solis makes the point that “YouTube is the second largest search engine in the world.” “The computer can’t tell you the emotional story. Click With Me Now - share the web. The 10 Commandments of Social Media for Brands. Scott Steinberg, a top-ranked international event speaker on the lecture circuit, is a bestselling expert on leadership and innovation, and the head of strategic consultancy TechSavvy Global.
His website is AKeynoteSpeaker.com. Fleeting as social media exchanges may seem, they can have a pronounced impact on business and their influence can echoe far beyond a simple post or retweet. While the anonymous, public and often informal nature of Internet dialogue often leads corporations to relax their guard, it’s important to note: Managing a brand’s social media presence is a tricky balancing act. The key to being successful? Keeping things polite and professional, and constantly acknowledging your audience’s voice, while adding value or insight to customer exchanges.
The 2012 Election: A Big Win for Big Data. "We begin with the three words everyone writing about the election must say: Nobody knows anything," wrote Peggy Noonan the day before the 2012 election.
One man, however, posted a seemingly audacious election forecast that gave Barack Obama over a 90 percent chance of victory in the Electoral College. He is the statistician and New York Times blogger Nate Silver. Silver has been a bit of a lightning rod, as one would expect in a hotly contested election. Some of his critics objected that he had a horse in the race -- he is an avowed Obama supporter. Other critics objected that he didn't have a horse in the race -- he wasn't putting his money where his mouth was. However, Silver had a lot more riding on this election than the money. What's the Big Idea? Endless Innovation. Election Forecasts - FiveThirtyEight Blog - NYTimes.com. Does 'Big Data' Mean the Demise of the Expert — And Intuition? The Sartorialist Sits Down with Legendary Photographer Steve McCurry.
Scott Schuman, known better as fashion photographer “The Sartorialist,” is currently four of five parts through a fascinating interview with legendary Magnum photographer Steve McCurry.
We’ll add the fifth video as soon as it goes up, but for now, each of these short 2-4 minute talks offers plenty of wisdom to get you through the day (or week… or maybe month). Surviving the Tech-Challenged Public. 10 Things You Should Be Reading About Social Media. One of the hardest tasks during your workweek isn’t keeping up with clients or handling your daily production … its keeping up with the latest information on social media.
Every day something new is released in the social realm. Facebook adds a new feature. Or Google+ promotes a new way of doing business. TypeEngine – Beautifully Simple iOS Newsstand Publishing. Feber - Allt du beh?ver. Marco.org. IDG.se - Störst på it-nyheter. I love my leica.