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Science Of Persuasion. Colours In Cultures. Create and share visual ideas online. Buying Signals. Disciplines > Sales > Sales articles > Buying Signals Customer signals | When they are not ready to buy | When they are ready to buy | See also When buyers are ready to buy, they will tell you, but not with words.

Buying Signals

They will, however, send loud non-verbal signals. All you need to do is be able to read them. Customer signals When customers come into your sights, whether it is a retail store, at an exhibition or in any other environment, they will be sending you signals. The signals that they send will include: Opening Statements. Nothing is more important to prospecting (other than actually doing it) than the quality of your opening statement.

Opening Statements

In person or over the phone, windows of attention are typically slammed shut in less than 10 seconds. This means you have to maximize the impact of every word, syllable, and pause in your lead off statements. Sales Process Defined. Sales is rocket science.

Sales Process Defined

And just as rocket science is built from a foundation of physical and mathematical laws and principles, sales can be distilled to its very simple laws and principles. While branded selling “systems” and “approaches” serve several purposes (they help differentiate sales books and training material in order to sell them better as well as assist in articulating a message so it’s easily learned and/ or implemented) the simple laws and principles underlying them all have remained relatively unchanged since the beginning of time. Here’s the bottom line for your records – fluff removed. Depending on what you sell, parts of the process may not be needed and some parts might need repeating. The 8 Objections. Objections are a requirement to a successful sales day.

The 8 Objections

In fact, without them, you’re likely not engaging your prospects and customers. It’s the introduction of an objection that can spark a flow of information that can help you further qualify a sales opportunity and better understand the needs and current environment of your prospects. For this reason, you should work to embrace and understand the true objections you might be facing. When companies and individuals have an objection to making a purchase, it’s one or some combination of the following eight. Review them. Closing techniques. We Brag Because It Feels as Good as Sex. Grape People - Our Favourite Tools. Grape People develops organisations through facilitation and participative practices.

Grape People - Our Favourite Tools

Within this work we use many group tools. The tools are not "tricks" - they are well thought out frameworks for enabling better dialogue and decision making in groups. Such frameworks help create and sustain global learning organisations. Appreciative Inquiry: a process for positive changeArt based facilitation methods: sensitive ways to deal with emotional issues, handle tacit knowledge and creating understanding of new visions.

4 Critical Steps to Seducing Your Customer with Passionate Storytelling. Société > armes > arquebuse > platine à silex image. TEDxVictoria - Dave Morris: The Way of Improvisation. Derek Sivers: How to start a movement. 9 hard languages for English speakers. 6 Ways to Be More Persuasive With Social Media. Neil Patel is the co-founder of KISSmetrics, an analytics provider that helps companies make better business decisions.

6 Ways to Be More Persuasive With Social Media

How can you be persuasive with consumers on social media? One of the best books on persuasion is called Influence, in which author Robert Cialdini describes six elements of effective persuasion. I share those tactics below and analyze how they can best be applied to a social media audience. 1. Reciprocation – The Oldest Trick in the Book Reciprocation is built upon the theory that if you give something as a gift and then ask the recipient for a favor, they’ll respond in kind. For example, Dropbox will give you 2GB of storage space for free. Another common social media strategy is to give away ebooks. 2. When it comes to making decisions, we often look to other people for clues. Subscriber or follower counts – Are a lot of people following this blogger? Bottom line: When it comes to social media, a large audience is golden. 3. 4. 5. 6. This is where it all comes together. Communication, Perfection and Dance.

Home. Qui veut la peau de Sheldon Cooper ? - Matteo Merzagora. International Business Culture – Cultural Differences in Business - World Business Culture Home Page. IDEO lessons for ad agencies. I had the privilege of spending this afternoon at IDEO’s Cambridge office, just up the street from MIT.

IDEO lessons for ad agencies

A few of my Mullen colleagues and I got the full IDEO treatment – an overview of their beliefs, a tour of the offices (team rooms, 3-D printers, proto-type lab) and attendance at afternoon tea, where a new designer shared his silk screen portfolio and a few amusing stories behind his posters while we all indulged in strawberry shortcakes. We’re living in a time when the diminishing impact of traditional advertising and the consumer/citizen’s ability to control and influence media and content requires all of us to get better at creating utility, experiences and baked-in brand qualities, not to mention social value, if we’re to serve and guide clients in their behavior, actions and branding efforts. IDEO should be one of our benchmarks. Clark Scheffy, a lead designer, shared some of his and IDEO’s key beliefs. Design can have a huge impact on the world around us.