Digimind. Digimind is a global social media monitoring and competitive intelligence company that provides information on businesses' competitive standing in the market.[1] Digimind was founded in 1998 and has been profitable ever since.
As of 2014, the company has more than 100 employees across offices in North America, Europe, Asia and Africa. History[edit] Digimind was founded in 1998 by Paul Vivant, Patrice François, Gerald Navarette and Romain Laboisse in Grenoble, France. Within a year, they launched vStrat, a collaborative market intelligence software tool for Lotus Notes (now IBM Notes). This was followed by the release of Strategic Finder, a meta search engine, in 1999.[2] By the end of 1999, the software had reached over 60,000 users. In 2003 [3] the company launched Digimind Evolution, a fully integrated competitive intelligence software application. In 2012 Digimind launched WhoGotFunded.com,[4] a website designed to track global developments and trends in venture capital. Products[edit] Fundings, investments, venture capital activity. Address Finder - Address Search.
Benefits of Market Intelligence Programs - Market Intelligence, Competitive Intelligence Research from and by Competitive Intelligence Professionals. Make your sales force and marketing the smartest and quickest customer supporter.
Market and customer orientation - promote external focus. All too often marketers and sales professionals are hung up on internal issues and situations. Administration, training on new competences and products, increasing service expertise, testing programs and studying impact, analyzing sales data and transaction activities, chasing supply, resolving warehouse issues, we could go on and on forever. Noticed something? An entire list of activities that reduce face-time with the customers and market presence.
Competitive Intelligence Ethics. Illustration by Cat Scott Is Competitive Intelligence The Same As Spying?
When I am at a dinner party and someone asks me, “What do you do for a living?” I often find myself hesitating, searching for an easy and understandable explanation of exactly what it is that I do. I have had this conversation literally a thousand times: Taking competitive intelligence analysis to the next level. A review of process and tools available for online competitor analysis Although we know it’s important to analyse how your own website is performing in terms of visitor numbers, customer demographics and conversion rate, we should remember that it’s important to look outwards too.
Competitive intelligence analysis can tell you how you are performing relative to your competitors and provide some insight into their visitor numbers, audience plus marketing and search strategies. Effective competitor intelligence analysis can provide real actionable insights that just aren’t possible using standard web analytics tools such as Site Catalyst, Google Analytics or Webtrends. By understanding more clearly as to what your competitors are doing, you can make more insightful decisions about what to do with your online marketing activities.
Market Research and Competitive Intelligence. Illustration by Cat Scott There is no mistaking that Market Research and Competitive Intelligence are very different disciplines, yet they share the same end goal: providing reliable information to support the business decision making process.
That is pretty much where the commonality ends. At the risk of being accused of playing World of Warcraft or Dungeons and Dragons, I’d like to make a metaphorical reference to the Roman god, Janus, to illustrate a point. In Roman mythology there is a two-headed god named Janus that is said to be the God of gates, doors, doorways, beginnings, endings and time. The two heads of Janus face in opposite directions; one head looks backward in time, while the other looks forward. 8 Competitive Intelligence Data Sources & Best Practices.
Mediafiles.pragmaticmarketing.com/publications/magazine/2/2/0402ec_files/image002.jpg. What is competitive intelligence? How does competitive intelligence fit into the strategic planning process? What is the role of knowledge management and how does it relate to competitive intelligence? Is competitor analysis identical to competitive intel. What is competitive intelligence?
How does competitive intelligence fit into the strategic planning process? What is the role of knowledge management and how does it relate to competitive intelligence? Is competitor analysis identical to competitive intelligence? How can competitive intelligence become part of a corporate intranet strategy? How do we train our employees to beware of corporate espionage and protect our intellectual property?
The question of what Competitive Intelligence (CI) consists of is not as necessary to understanding its importance in business than understanding a bigger and more important question -- why do some firms in an industry win and achieve hegemony where others, often with superior resources, fail In short, CI is the purposeful and coordinated monitoring of your competitor(s), wherever and whoever they may be, within a specific marketplace... The goals of this explanation are many:
Solutions Overview. Cipher's market and competitive intelligence solutions have been created by professional research analysts who faced the same resource challenges you do, and are designed to support the entire strategic research production cycle, including: Corporate Image Monitoring and Sentiment Ranking Corporate Social Networking and Knowledge Sharing Competitor Benchmarking and Profiling Early Warning Facilitation Field Intelligence Gathering and Analysis Document Management and Search Facilitation Local Language News and Event Monitoring News and Social Media Scanning and Monitoring Strategic Performance Indicators Monitoring Competitive Intelligence Consulting and Custom Strategic Research.
Cipher's consulting services are designed to provide you with strategic insight into all aspects of your marketplace. Competitor analysis, competitors analysis - Intelligentsia. Gather Competitive Intelligence: 5 Tactics to Research Your Marketplace. Student Satisfaction Survey. Competitive Intelligence Training & Certification │ Fuld & Company. In 1982, not long after its founding, Fuld & Company developed the world’s first seminars focusing on the art and science of competitive intelligence.
Continuing this tradition of leadership, in 1999 Leonard Fuld & Michael Sandman joined with fellow industry gurus Ben Gilad and Jan Herring to form the Academy of Competitive Intelligence (ACI). Since then, this CI “dream team” has created the most rigorous and comprehensive education available in the CI industry, covering everything from basic collection techniques to advanced analysis, strategy, and program design. Today, ACI is known across the globe as providing the “gold standard” in competitive intelligence education. Its dedication to the CI field is evidenced by its continual development of new and innovative courses.
ACI was the first and remains the only institution to offer an accredited certification program—the Competitive Intelligence Professional (CIP™) program. Registration Form :: US :: Europe :: Distance Learning. Academy of Competitive Intelligence. Competitive Intelligence: A Librarian's Empirical Approach. Competitive intelligence within an organization serves as a catalyst in the decision-making process.
It is part of the value chain that takes data elements, converts these to actionable information, and results in strategic decisions. The keys to the successful utilization of competitive intelligence are analysis of data and synthesis of information. However, before analysis and synthesis can take place, there must be a reliable font of information. In this article we propose to examine various types of information required for the CI activity, as well as reliable sources to monitor. The CI searcher must continuously monitor, evaluate, and analyze many data components in order to maintain a comprehensive competitive intelligence program within an organization. The Best Free SEO Tools for Competitive Intelligence.
Knowing what your competitors are doing and how they perform is key to developing a strategy to surpass them in organic search.
By doing a bit of digging, one can uncover a great deal of learning from competitors who have already tested different elements of their SEO campaigns. In previous posts in this series, I examined the best free SEO tools for targeting target keywords and those for identifying and fixing onsite SEO issues. Now, it’s time to turn our attention to the last set of free SEO tools available to every marketer: competitive analysis. As I explore in a new report, “10 Free, Must-Have SEO Tools,” there are a variety of excellent SEO tools you can use to gain a competitive advantage on competitors to properly analyze and tweak your SEO campaigns without having to invest any money. Here’s an analysis of the four best free tools for competitive SEO intelligence.
Keyword Spy. Competitive Intelligence Tools. Document Radar Stop using Google and avoid the frustration of not finding what you're looking for. Automatically uncovers Competitor Presentations, Research Reports, Pricing, Competitive Analysis, Product Roadmaps, etc. Documents are automatically collected, filtered, scored for relevancy based on your industry/market and stored in your personal repository for review. Learn more Virtual Analyst Team. Tools for competitive intelligence - Information Today Europe.
Miniera, the Spanish consulting company, has surveyed 149 competitive intelligence (CI) practitioners in Europe, North America, Latin America and the Caribbean to discover what software tools they use to support their work; how they are using open and paid for sources and what devices they are using to access this information. The survey found that CI practitioners are using a variety of software tools including cloud-based software, content management, databases, office packages and visualisation tools. Key findings 67% are using free tools; 53% use commercial tools; 26% use a mixtureSearching dominates CI practice, with 48% saying they are searching ‘constantly’ as part of the information gathering process32% say they are ‘constantly’ using the tools to filter and receive alertsPCs are the most used devices (78%);mobile and tablets lag behind (the report is unclear on the reasons for this but suggests this may be due to a lack of appropriate apps) Commercial or free?
About Val Skelton. The Power of Business Analysis Tools for Competitive Intelligence. Home > FreePint Blog > Item Wednesday, 5th June 2013 By Andrew Grave Abstract: Andrew Grave discusses how the use of strategy tools such as SWOT and PESTEL can help sharpen competitive intelligence analysis and describes how a lesser-known tool, Porter's Five Forces, has come of age and can be used. He concludes by looking at a situation of disruptive innovation where the tools are less useful. Item: Popular strategy tools help information professionals communicate their knowledge in convincing ways. Taking competitive intelligence analysis to the next level.
40+ Online Competitive Intelligence Tools. Rather than go into how you do online competitive intelligence, I’m just going to run through a free list of tools that have earned themselves and honorable mention here and give you some awesome tidbits for finding information online. I review competitive information on a daily basis; Ihave to warn you that its a lot of information. Don’t be afraid of simply sitting down and playing with one or two tools a week and seeing what you come up with.
The real magic begins to happen when you start discovering that one tool provides the secret ingredient to turbo-charge the next tool. (some of them may have premium paid upgrades, but they aren’t necessarily required.) Four Free SEO Tools For Competitive Intelligence. Advertisement Due to sudden drop in organic search engine ranking and thus traffic, many large businesses built in house SEO teams and some have access to big SEO companies to identify and overcome to the problem that led this sudden drops in organic search engine traffic and ranking.
It is important to know who are your competitors and what they are doing. In developing strategy, competitors should be considered and incorporated in strategy. By doing this, businesses can gain great information about their competitors and hence can know SEO strategies used by their competitors. For smaller businesses, consideration should be given to the resources available (e.g cash). DJX - Sign Up. Strategic and Competitive Intelligence Professionals-SCIP. Strategic and Competitive Intelligence Professionals-SCIP.