The Manager's Cheat Sheet: 101 Common-Sense Rules for Leaders. Tips, Tools and Techniques for Marketers Around the Globe. In Go Mobile, the book I’ve written with Jeanne Hopkins from HubSpot, we review a list of the 14 most powerful words in marketing so that readers can use them in their mobile marketing campaigns.
This post gives you a sneak peak at the list that’s included in the book. Enjoy. Have you ever bought a product that you didn’t really need? You know the kind — they’re often found in the aisle displays at Lowe’s, WalMart or Barnes & Noble. You grab it off the shelf, pay for it, then get home and say, “Why did I just buy something I didn’t really need?” Or, you may have been told about a deadline to buy concert tickets, join a health club or even buy a car for 0% interest. What’s up with that? This week, I’ll be posting blogs on this very topic. Below, you’ll find the 14 most powerful and effective words in marketing. I’ll cover this entire topic in depth when I speak at the SXSW conference. FreeNowYouSaveMoneyEasyGuaranteeHealthResultsNewLoveDiscoveryProvenSafety. How to Tie a Tie: Four Popular Styles. Rules.
The Power Of The Mind: How To Train Yourself To Be More Successful : Managing. How can you use the latest discoveries in brain science to improve your life?
Here are some techniques. November 02, 2011 Leadership tycoon Warren Bennis once said, “We seem to collect information because we have the ability to do so, but we are so busy collecting it that we haven’t devised a means of using it. The true measure of any society is not what it knows but what it does with what it knows.” There is a wealth of information at our disposal today on the latest discoveries in brain science. We can either drown in this information or turn it into a lifesaver by extracting its practical knowledge. Use visualization to learn a new skill Neuroplasticity is the ability of the brain to continuously create new neural pathways. In a Harvard University study, two groups of volunteers were presented with a piece of unfamiliar piano music. Albert Einstein, who is credited with saying that “imagination is more important than knowledge,” used visualization throughout his entire life.
Parker J. Top 10 News, Videos, Reviews and Gossip - Lifehacker. The Noob Guide to Online Marketing [INFOGRAPHIC] 10 Blogs Entrepreneurs Need to Be Reading. See the 2012 edition: 10 Must Read Blogs for Entrepreneurs (2012 Edition) #1.
The Toilet Paper Entrepreneur Site: What it is: Mike Michalowicz provides entrepreneurs and small businesses with tips on everything from starting a business to networking to marketing and health care. Why you should read it: Mike not only provides great tips but he provides great tips from REAL people. . #2. Site: What it is: Written by a panel of small business owners, the site offers tips and advice on everything business related. Small business trends really covers EVERYTHING! #3. Site: Run by two brothers, Matthew and Adam Toren, Young Entrepreneur is exactly what it sounds like; a site dedicated to young entrepreneurs. Between blog posts, forums, polls and interviews with other small business owners, the site offers fantastic content.
. #4. Site: Web Worker Daily is dedicated to providing tips and advice for those using the web for work…well, obviously. Robyn Beavers. Role Model: Mae JemisonThree Words to Describe Herself: Goofy, optimistic, and a little nerdyCrucial Reads: Cradle to Cradle by William McDonough & Michael Braungart and Natural Capitalism: Creating the Next Industrial Revolution by Paul Hawken, Amory Lovins and Hunter LovinsSource of Courage: The support of her family.
As a civil engineer, Robyn Beavers is determined to see more women in science and engineering, and she is certainly a role model for young girls in this industry. Beavers is the founding member of Google's Green Business & Operations strategy team. She has served as an AARA Fellow for the Department of Energy, and worked with Vestas in pioneering the creation of WindMade, an international NGO that provides companies with the means to "label" their commitment to renewable energy and sustainability. Currently she is working for Dean Kamen as head of commercialization for water and power technologies. She holds a BS in Civil Engineering and an MBA from Stanford University.