Codex journal of typography / journal of letterforms. Aspects of Typography The 3 Main Goals of Typography Legibility: Each character is clear & distinctReadability: The body of text as a whole is easy to readAppearance: The end result is aesthetically pleasing Where is Typography Used?
Anywhere you see words that have been printed or typed, principles of typography have been used to make sure the content looks good and is easy to read. Here are just a few examples: Logo DesignRésumésWeb DesignBooksComic BooksBoard Games The Power of Typography In Depth Typography is the art of arranging and presenting printed or typed words. Its history can be traced all the way to the invention of the printing press in the 15th century. Aside from choosing a font, there are other aspects of design that typographers have to worry about. Proper leading is important as it helps improve the readability of text, and it prevents certain letters from clashing with one another. Next is "kerning," which refers to the space between a pair of characters. Répertoire typographique. Designing Type - Cheng, Karen.
Karen Cheng One of the most essential tools of graphic design, typography influences the appearance of visual print materials perhaps more than any other component.
This essential book explains the processes behind creating and designing type. Author Karen Cheng discusses issues of structure, optical compensation, and legibility, with special emphasis given to the often overlooked relationships between letters and shapes in font design. The book is illustrated with numerous diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams. A wide range of classic and modern typefaces is analyzed, including those from many premier contemporary type foundries. As design clients increasingly call for original and custom typefaces, Designing Type is a superb reference for both students and professional graphic designers. Typography Sketchbooks. ‘Page after page of stunning and inspiring sketchbook images ’ – Typetoken.net ‘… endlessly interesting and provides a sharp insight into the kind of mind needed to invent lettering, as well as casting a keen new light on the text we see around us every day’ – The Big Issue Nearly 120 of the world’s leading typographers and graphic designers open up their private sketchbooks to reveal their creative processes Aimed at all those who use type, whether by hand or on screen, and selected by the world’s most knowledgeable and well-connected graphic design commentator, Steven Heller, this survey gets into the minds of designers who create typefaces, word-images and logos through their private sketchbooks.
Arranged by designer, this collection reveals how the world’s top typographers and designers strive to find new and exciting ways of communicating through letters and words. Just My Type - Simon Garfield. A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you?
Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type.
"Garfield takes readers on a rollicking tour of the world of typography. " "Garfield's engaging history of letter design will be eye candy... "You'll find a lot to like in this book.... 10 Essential Books on Typography. By Maria Popova What Arab culture has to do with industrial ideals, midcentury design and Victorian hand-lettering.
Whether you’re a professional designer, recreational type-nerd, or casual lover of the fine letterform, typography is one of design’s most delightful frontiers, an odd medley of timeless traditions and timely evolution in the face of technological progress. Today, we turn to 10 essential books on typography, ranging from the practical to the philosophical to the plain pretty. In 1967, iconic typography pioneer Emil Ruder penned Typographie: A Manual of Design — a bold deviation from the conventions of his discipline and a visionary guide to the rules of his new typography. From texture to weight to color to legibility spacing and leading, the 19 chapters gloriously illustrated in black-and-white with some in red, yellow and blue explore insights from the author’s studies and experiments.
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