
Digital Marketing and Tech
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Today many advertisers are on social media just for the sake of it. During the Digital Paris exhibition, Mediaprism communicated the results of its Facebook study for which they surveyed 36 million people aged of at least 18 years olds during the 2011-2012 period: Users “like” at least one brand Users “like” from 2 to 5 brands on average On fan out of two is ready to share brand information

