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A Startup Value Proposition Worksheet
Creating a great value proposition is a critical step in building good marketing messages but writing effective value propositions isn’t easy. Marketing schools still teach the standard for creating value propositions from Crossing the Chasm that looks like this: For (bulls-eye customer) , Who (purchase motivation) , Our product is a (customer language) , That (benefit) , Unlike (competitors) , Ours (differentiators) , At a price (vs. competitors). I wrote a post on this style of value proposition a while back and another on how you might craft a set of simple value statements .hotOrNot
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Editor’s note: This is a guest post by Emre Sokullu , founder and chief architect of GROU.PS There’s been a lot of talk on the concept of minimum viable product lately, but not much has been written on how to actually implement one. Having gone through the process of developing one of the earliest social software mashups ( GROU.PS ) in PHP six years ago, and LoveBucks , a node.js Javascript app that is the Facebook “Like” Button for online content monetization (both alone), I want to describe to you a little bit what has really changed in web application development in recent years and the beauty of minimum viable product. 1. Build it on Facebook Platform
How To Create A Minimum Viable Product
Chicago Entrepreneurialism
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Athlete Snacks
Notes Essays—Peter Thiel’s CS183: Startup—Stanford, Spring 2012
I’ve learned a lot from the development of NameLayer , and I’m ready to divulge every trick in my arsenal. In this guide, I provide realistic solutions to the frustrations encountered when naming a company. Plus, I’ll have some fun analyzing both good and bad company names. This guide is divided into three, independent sections: Why Bad Names Hurt You, Coming Up With Names, and Examples of Strong and Weak Names.
Read This Before Naming Your Startup
Networking
This domain has been previously registered and is now expired. You can register it again. According to Verisign, this domain is still receiving some DNS traffic. What is VERISIGN® DomainScore™ ? VERISIGN® DomainScoreTM is a free tool designed to aide and complement your pre-registration evaluation methodologies. Utilizing the techniques described here , Verisign computes NXD scores on a 1-10 scale (10 being best), to measure the reliability and quantity of DNS traffic for a given domain.
Hand Picked Available Domain Names
Visit kiva.org/free To Microlend $1 Million of Reid Hoffman’s Money
Today you can help someone escape poverty by trying out microlending platform Kiva, and it won’t cost you a dime. Go to kiva.org/free where Reid Hoffman has put up $1 million of his money to let 40,000 people give $25 microloans to help those in need start farms and general stores that can support their families. The Kiva Free Trials program hopes to introduce people to the positive impact of microfinance philanthropy, and get them to lend their own money next time. TechCrunch is proud to work with Kiva to officially announce the Free Trials, and we’re challenging you our readers to see how fast we can loan out $250,000.Stride, A CRM System Salespeople Will Hate (But Freelancers Will Love), Launches Into Beta
Stride , a new CRM system designed to meet the needs of freelancers and small business owners, is launching into private beta today. The product, which was born out of an actual need for a more simplified CRM system, is focused on efficiency, not a complex feature set. It’s not for adding contracts, managing cases, or allocating tasks to a team of salespeople. Instead, Stride is about deal-tracking and high-level metrics only. “For salespeople, this app is going to make them cringe,” says Stride co-founder Andrew Dumont. The idea for the app was sparked by Nathan Carnes and built by the team of Andrew Dumont , Adrian Pike , and Amiel Martin .Not yet familiar with digital storytelling platform Cowbird, despite recent glowing coverage from the likes of Wired and The Washington Post? Well, if you like reading, seeing or listening to a good story as much as I do, you will be mighty glad I’m introducing you to the site today. On a sidenote: I’m very happy that my last TechCrunch post is about something like Cowbird, because it’s one of those things that make me ever so grateful for the existence of the Internet. Simply put, Cowbird is a place where you can go to tell a story that you think is worth sharing with a wider community of lovers of good stories. The idea is for people to tell short location-tagged stories based on their own experience using text, photos and sound or a mix thereof. The more personal and authentic your story, the more it will resonate with the still relatively small Cowbird community.

