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By Mike Danahey email@example.com December 20, 2012 2:26PM Updated: January 22, 2013 6:28AM ELGIN — Assuming a Mayan apocalypse of some sort doesn’t happen, the Thursday into Friday snowstorm was serving as an in-the-field beta test of the internal social network for the city, and its snow command in particular. Early Thursday afternoon, city management analyst and project manager Dan Ault demonstrated how the cloud system — called Chatter — was being used in battling the first snowstorm of the season. On big monitors in the command center at the city’s public works building, the setup looked a bit like Facebook, with those logged in able to post status updates, files, photos, links and even take a poll. The app available for Smartphones allows users to post directly to the site, Ault said.
Salesforce.com CEO Marc Benioff has boldly claimed that his company’s strategy is to attempt to create “the Facebook for the enterprise”. Presumably his vision is based on the popularity of Facebook at its peak rather than the post-IPO Facebook that shareholders are shying away from – but does it make any sense? At the firm’s premier event, Dreamforce in San Francisco, Benioff openly stated his desire to look at Facebook as a template for an enterprise platform and defended his vision during a Q&A session.
About 31,000 GM employees reach out to colleagues around the world on the network's growing GM OverDrive network. Thought Leadership Ford's marketing team ran across a potentially costly dilemma while planning the Summer of Taurus, a multicity promotional tour in 2009 for the 2010 Taurus. The team wanted to integrate a list of events from one online application with a map from Bing Maps so fans could track the tour from city to city. The team could have contacted an outside agency to handle the project, but that would have cost Ford thousands of dollars, recalled Scott Monty, Ford's head of social media.
Cloud powerhouse Salesforce has updated its Do.com social productivity application with new features, including a comprehensive contacts form and a tracker for ongoing deals, the company announced today. Do launched in November 2011 and quickly moved out of beta a month later. The HTML5-based app offers small and medium-sized businesses various tools for getting things done. Until now, you could create and assign tasks, track projects, and take notes in a web browser or on the iPhone. “There are lots of individual productivity apps out there, but this is the best solution for groups,” Salesforce Senior VP Sean Whiteley told me. But now Do is adding several new tools to its stable, all of which will be in private beta for less than two months while the Do team works out the kinks.
We announced some exciting new product stuff today – our Social Signals API and a Salesforce.com integration. You can read the press release below. Look for additional commentary from Argyle CEO Eric Boggs later today. Jill @ Argyle. Argyle Social today announced two significant enhancements to its social media marketing platform.
Social media has made a massive impact on the way many businesses support their customers. But not many people understand what a joined-up social customer service organisation looks like, what tools are available to help or how it might work in a real customer engagement. So we thought we’d create 'Anatomy of a Social-Powered Customer Service Win', a short, sharp Prezi that takes you through a typical case, from angry tweet to happy ending. Two tips: 1.
But recently Salesforce has won the sincerest form of flattery known in tech: its competitors are spending billions of dollars to acquire firms that do the sort of thing it does, which is to offer business software as a kind of rental service using a cloud of computers inside the Internet. Last Thursday, I.B.M. announced it would buy DemandTec, a cloud-based vendor of data analysis software for retailers, for $440 million. A week before that, SAP of Germany, one of the largest providers of traditional enterprise software, said it was paying $3.4 billion for SuccessFactors, which sells human resource software via the cloud. In October, the giant of traditional business software companies, Oracle, said it would acquire for about $1.5 billion RightNow Technologies, which uses cloud software for product research and customer service. Mr.
To a rapidly increasing degree, Salesforce Chatter is becoming the communications platform for essentially all classes of business, in both the public and private sectors. There was a time when Salesforce tools were considered to be leveraged against Twitter and Facebook as social platforms, but for certain segments of the user base, that leverage is reversing itself. Now the mobile application framework provider Appirio, which ReadWriteWeb introduced to you last June , is opening up a kind of persistent contest for the open source community, with a channel for distributing a new class of tools that would effectively leverage these consumer social tools on Salesforce's business social tool. Today at the Cloudforce conference in New York City, Appirio is launching a Social Enterprise Toolkit built with its mobile apps framework.
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In-Depth Salesforce.com and the Enterprise Social Revolution November 14, 2011
Last week was a busy one for conferences with many of my fellow Bostonians traveling west for the lights of LA and Blog World, while a small group of us spent two intensive days at the Harvard Faculty Club (also known as a reverse Zuckerberg) for the 6 th Annual Society for New Communications Research Symposium & Awards Gala.
I’m speaking to 1000 attendees here at KMWorld in Washington DC , on building your social business in the right way. I’m here to share Altimeter’s recent research on Social Business Readiness (read full report) which researched how advanced companies are preparing internally, you can read the whole report, and see slides below.
Takeaway: It is clear that Salesforce’s Chatter and Google’s Google+ will soon be direct competitors for the collaborative space of small and medium companies.