Search Engine Optimisation (SEO) | Tech Topics

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Over the last few years since I started paying attention to SEO I have noticed many “developer guides to SEO”. Largely, these guides are written by developers and not SEO experts. http://katemats.com/2012/03/04/what-every-programmer-should-know-about-seo/

What Every Programmer Should Know About SEO — kate{mats}

Do you know what is the most common question that I get every day on social media, forums or email? "How to get insights about my Google Analytics data?" People approach me saying that they have a Google Analytics account for years, but they look only at page views or the number of visitors they get. http://www.seomoz.org/blog/11-google-analytics-tricks-to-use-for-your-website

11 Google Analytics Tricks to Use for Your Website | SEOmoz

Back in the year 2011 we all made promises to learn to code. http://www.seotakeaways.com/beginners-guide-coding-seo/

The Beginners Guide to Coding for SEO by SEO Takeaways

The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of SEOmoz, Inc.

The New SEO Process (Quit Being Kanye) | SEOmoz

http://www.seomoz.org/blog/the-new-seo-process-quit-being-kanye
Previously a Category link from a City Page would take you to what I call a Category Search Results Page (e.g. a list of restaurants in the city). http://www.localseoguide.com/yelp-seo-analysis-part-two/

Yelp SEO Analysis: Part Two - Local SEO Guide

A few months ago I noticed that Yelp , one of the media darlings of local search, had hired Rand Fishkin of SEOMoz to update their SEO strategy. http://www.localseoguide.com/yelp-seo-analysis-part-one/

Yelp SEO Analysis: Part One - Local SEO Guide

Did you know there’s a way to tag links on pages to indicate social connections? http://searchengineland.com/mine-the-webs-socially-tagged-links-google-social-graph-api-launched-13277

Mine The Web's Socially-Tagged Links: Google Social Graph API Launched

Tools/Services/Etc

SEO for Dicks | Startup Dispatch

http://startupdispatch.com/opinion/seo-for-dicks/ In September 2011, Matt Gemmell wrote an article, SEO for Non-Dicks . The gist of that article is this: be nice, write well, write often, and don’t fuck up the titles.
http://mattgemmell.com/2011/09/20/seo-for-non-dicks I recently read an account of John McElborough’s talk at Brighton SEO 2011 , wherein he advocated some ethically questionable SEO (Search Engine Optimisation) tactics involving creating a private network of fake blogs. I don’t know John or his work, but this entire side of internet marketing and promotion makes me sad - and a bit angry.

SEO for Non-dicks - Matt Gemmell

SEO Blog | SEOmoz Blog Featuring Search Engine Marketing Tactics & Strategies

When I started to work as an SEO for an Australian-based SEO agency in early 2010, I never knew anything about the work (optimizing websites and building links to them) and definitely unsure of most of the things that I have worked on during that time. All I did was to follow all the instructions given to me, build links in volume and research/learn all the basics of SEO from scratch. I got the hang of it after a couple of months, and I thought that I was doing great.

Using the robots meta tag

Recently, Danny Sullivan brought up good questions about how search engines handle meta tags . Here are some answers about how we handle these tags at Google.

Google Analytics Referrer Spam

If you’ve launched a new website recently and were excited to see referrals from golbnet or forexmarket, you have been spammed.
To give Google information about images on your site, you'll need to add image-specific tags to a Sitemap . (You can also update an existing Sitemap.)

Image Sitemaps - Webmaster Tools Help

The following notes are informative, not normative. Despite the appearance of words such as "must" and "should", all requirements in this section appear elsewhere in the specification.

Performance, Implementation, and Design Notes