How to Add Video to an Email or Company Newsletter. How to Add Video to an Email or Company Newsletter As video content becomes more popular online, you might find that you want to embed a video in an email. This is a natural-sounding way to share videos: instead of navigating to another site, your recipient simply presses a play button and can view the video. It’s connected to YouTube or Vimeo or another video sharing site, and every marketer rejoices. ...If it were that simple, I wouldn’t be writing this blog post.
Create a Video Obviously, to have a video to send, you have to have a video completed. ...Upload your video to a hosting provider. Because video files are so large, it's often not wise to host them yourself. YouTube is the most trafficked video sharing platform. Vimeo is mostly popular among creative-types, but it's the best platform to use when you want your videos viewed at high quality or in HD. Embed the Video on Your Website This step is optional. Create an image to represent the video Originally, it looked like this: The Instagram vs Vine Video-Off: Who Will Win? The Instagram vs Vine Video-Off: Who Will Win?
What’s the lastest social media news? Instagram Video. Facebook announced the new service yesterday, and now, Vine has a strong competitor to worry about. While Vine has 13 million users, Instagram boasts 130 million users. Since Instagram Videos and photos can both be shot in the same app, many are predicting that most users will choose to make short videos on the same app that they can take and edit pictures with, rather than having to go to a separate one just to make a short video. The Differences Between Instagram and Vine Videos The main difference between Vine and Instagram video is the length of video recording time. Instagram Video also has enhanced sharing features. True to Instagram form, Instagram Video lets you choose a filter for your video. And unlike Vine, Instagram Video allows you to delete the last frame you shot in your video, just in case you messed up or don’t like it…which makes it easier to share great content.
Unexpected Ways Audio Can Help Improve Social Media Promotion. "If you build it, they will come" is a popular mantra, but it doesn't really work for social media sites. If you're trying to grow your social media presence, you might feel like you're fighting an uphill battle. How are you attracting people to your profiles? What are you offering on social sites that makes you look unique? You've probably already learned that just because you've build a social media profile, it doesn't mean that people have started following you. Most commonly, social media is promoted online. But social media presence can be promoted offline, too.
Websites: Okay, websites are online, not off. Online or off, take extra time to call clients and prospects to action by promoting your social media accounts. Embracing Technology In Healthcare Facilities: Social Media (part 1) Embracing Technology In Healthcare Facilities: Social Media (part 1) According to Bart Foster, Founder and CEO of SoloHealth, the number one trend in healthcare for 2012—the trend that all other trends will rely upon—is technology. He says that technology will, “propel consumers to have more engaged and interactive experiences with not only their doctors/providers but healthcare brands and advertisers.”
Here’s how you can embrace technology and stay on trend throughout the coming year. Foster suggests that in 2012, healthcare will need to be digital and get social,. How do you achieve this? Internally, electronic health records and open access to data may be a priority. If you’re not already, get started on social media. Content is king. But what will you write about? Social media is no longer an extra, it’s now incredibly important for your brand recognition, search engine rank, and patient engagement. How is your healthcare facility embracing social media? Message On Hold Etiquette Lessons From Your Twitter Followers. Following hashtags on twitter has taught me a few things. One of the most interesting is that there are just some things you shouldn’t say in your Message On Hold program. If customers are tweeting about flaws in your on hold programming, you should listen to them.
What kinds of things does the twitter community say about businesses both small and large? Take a look for yourself: Customers don’t want to hear that their call is important to you. My call is not important to you! They also don’t want to hear that you’ll be with them “shortly.” I've been on hold on the Forever21 phoneline for 7 minutes. The fix: Play useful, company-specific Messages On Hold. Customers take note of the music you choose: i HATE when I'm on hold & they have the worst hold music.. really?? Not only does thesource.ca have the worst customer service line, they also have the worst on-hold music.17 mins and counting. The music in your on hold marketing program isn’t for you, it’s for your customers. iPhone 4S: How to Teach Siri to Tweet. The Myth of Give To Get. InShare10 When I first started doing this whole Social Media thang, as it were, I had a lot of ideas in my head.
I wouldn’t say that was particularly my fault. My brain was, well, I don’t want to say it was manure mixed with soil, but the grounds were very fertile for seeds of ideas and concepts. There were many many farmers who came up to me and said, “Hey, look, it is a new person, and her brain is ready to be planted with rows and rows of my ideas! I meant, best practices!
Yes!” Now, I speak as if I am a grizzled veteran, but in fact I have only been at this game for about a year.5. Ehem. Much like an infant at 18 months, I am also learning to sort of explore the world a bit on my own. The Myth of Givus Togetus Once upon a time, there was a poor soul who started tweeting and facebooking and blogging and doing other things with “ing” at the end. “But in the real world, there are things that we can’t change…” So sang my man Roy Orbison, and boy was he right on that one. What do you think? CircleMe Is a Social Network That Connects You to Yourself [INVITES] The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: CircleMe Quick Pitch: CircleMe is a new social platform to track, engage with and share all your true likes in one place.
Genius Idea: Helping web users get more out of their digital lives. Who are you? It’s a metaphysical question with an ever-changing answer. But in the age of Facebook “Likes,” Foursquare checkins and continual social updates, perhaps the answer can be found in what we share. CircleMe, a newly launched social site from UK-based startup Cascaad, is the inverse of the typical social network. “We wanted to provide a place for people to able to engage more than themselves,” Cascaad founder Erik Lumer says.
And why might this be important? “The only value of having those likes is for advertisers,” he adds. CircleMe launched into private beta last week. How Twitter Integrates With iOS 5. For social media fans, the tight integration between iOS 5 and Twitter is one of the best reasons to upgrade. We touched on this integration in our in-depth iOS 5 review but we wanted to spend some additional time looking at how it works and what it means for users. Since iOS 5 was released Wednesday afternoon, a number of additional apps in the App Store have been released with native support for Twitter. iOS 5 shipped supporting Twitter from the Photos app, Maps, YouTube and Safari.
Since then, The New York Times app for iOS and the new iTunes Movie Trailers [iTunes link] app have both appeared with native Twitter support. One of the new features for developers in the iOS 5 SDK is support for the Twitter API. Apple has made it easy for developers to add Twitter support to their apps and to allow users to easily control whether or not an app has access to post to their Twitter account. With The New York Times app, the integration is easily accessible from any article page.
Facebook And eBay Team Up To Breathe New Life Into Social Commerce. “We’re at an inflection point”, eBay CEO John Donahoe said from the stage at Innovate, eBay’s brand new developer conference that launched today in San Francisco. “We’ll see more change in how consumers shop and pay in the next three years than we’ve seen in the last 15 years”. Donahoe’s prediction for the future came as context for giving a more complete introduction today to X.commerce, the platform formed by eBay and its nest eggs PayPal, Magento and GSI — designed to create a robust, full-service and “open” eCommerce solution.
The eCommerce solution “to rule them all”, one might say. But the real kicker is that, as Leena wrote earlier today, what X.commerce really symbolizes is the first instance of eBay creating a business that truly caters to developers. What does this mean? Indeed, it’s a result of this that, as VP and General Manager of X.commerce Matthew Mengerink said today, online shopping remains “a very individualistic and lonely experience”. HOW TO: Fill In Your Facebook Timeline. Twitter Secures "Tweet" Trademark. Social Media Brandsphere: Charting 5 Approaches. We all know that there are a million ways to use social networking, and your approach depends on which social media platform you are using.
It varies from person to person, and staying true to yourself and your personality is always something that you want to do. If you don’t, people will follow or friend you for the wrong reasons, and you will quickly start losing friends that would otherwise help you increase your networking abilities. The stuff that you share is what could only be called your assets when you are trying to build up an audience on any social networking platform. The way you accomplish the spread of the “stories” you share depends on what approach you choose. There are typically 5 different approaches you can use to spread a story that you either share or have produced yourself. As Brian Solis and JESS3 explain, the categories are Paid, Owned, Earned, Promoted and Shared.
These can of course be interconnected to build even more reach. Community Guidelines: Commenting Do's & Don'ts. Commenting is an integral part of the Mashable community. It allows everyone to participate, contribute and connect. We truly value the comments on our site and are constantly looking for ways to improve the dialogue. That's why we've put together some community guidelines with tips on how to make the most of Mashable comment threads. In addition to helping foster great conversation, the below guidelines — as well as the context in which comments are made — are taken into account when making moderation decisions.
We hope this list of do's and don'ts will help you better understand our evaluation process and why some comments are deleted. Commenting Do's & Don'ts Do: Focus on intelligently discussing topics by furthering the conversation and informing the participants with resourceful and constructive ideas: Don’t: Use profane language or threaten others. Do: Speak from relevant personal experience that adds value to the conversation: Don’t: Attack fellow readers. What Did We Miss? Google+ vs. Facebook: Who’s Winning The. Anyone who has been around long enough to see Facebook wrap their arms around the world knew that once Google announced Google+, there would be a giant battle about to happen. It wasn’t long ago that Google tried to grab new ground with their Google Wave online platform, but that one did not really work out. As a matter of fact, after a quite strong start, the bugs started to show themselves and the platform quickly went belly up.
Whether that was due to the many users using the service at once or just poor programming, we will probably never know. One thing is for sure, and that is that Google really wants to enter the social networking scene. Personally, I think it will be quite a while before any new social networking platform will be strong enough to match up to the power of Facebook. However, that shouldn’t stop anyone from trying, right? Emoticons, the limitations of text, and the need for internet audio. Emoticons, the limitations of text, and the need for internet audio :) :( :P Do you know what any of these symbols mean? You probably do—they’re emoticons, the tool we use to show emotions online. The first modern emoticon was proposed by Scott Fahlman of Carnegie Mellon in 1982 as a “Character sequence for joke markers.”
Fahlman was used to posting online and was disheartened when his sarcastic comments were taken seriously. Since Falhman’s first emoticons in 1982, things have gotten a little out of control. Various online chat services, even Facebook Chat, turn emoticons into picture. Anything from a simple smiley face to Abraham Lincoln. Why Emoticons? Sure, they’re cute, but why do we need emoticons at all? Emoticons are a stand in. Communication Alternatives: Of course, there is a better way: Audio. Why type your Facebook posts when you can quickly record them and post audio on your wall? On a website, audio lets you show and tell. Internet Marketing News | Marketing Pilgrim. How Facebook Timeline Might Radically Change the Look of Brand Pages [PICS] The Secrets to Successful Multilingual Social Media. Prepare Yourselves: Facebook To Be Profoundly Changed. 80% of Social Media Users Prefer Facebook for Connecting With Brands.
Avatar Rides Coming to Disney World. Google+ Now Available to Everyone, Adds Search Functionality. Facebook to Launch "Major" Profile Redesign at f8. Airline Hold Times During Hurricane Irene. HOW TO: Send an Audio Tweet. Sponsored Stories Appear In Facebook’s New Ticker. A Tour of Children’s Hospital Boston Through Social Media | Bostinnovation: Boston Start-ups, Innovation and News Blog. Twitter users are more likely to impact your brand than any other social network. How to Combine QR Codes With the Power of Facebook. Social Media and Authenticity. @HoldcomListens on Twitter. Facebook Aims to Make Mobile Site More Accessible in Developing Countries. Twitter's Ecosystem Now Includes 1 Million Applications. Facebook unveils video calling, new chat features | The Digital Home. Inside Google+ — How the Search Giant Plans to Go Social | Epicenter
Supports Voice for Social Action. You Are A Social Media Master - Now What? Creating Website Audio. Twitter is a Feedback Tool for On Hold Marketing, Too. Nearly half of businesses turn to social media to generate customers « News [Brafton] 'BtoB's' Leading Edge: Marketers must 'engage or die' with social media. Facebook Teams Up With BrightEdge To Help Brands Better Manage Social SEO Of Pages. Digital Communications [VIDEO] Monday to FRIDAY: How Much Time Do You Spend On Hold? SEO vs Social Media: Is There a Best Choice? A Royal Wedding in the age of social media. 5 Surprising Statistics from Social Media. Social Media - on hold, please! Commitment to your Passion: With Help from Client Relations.
Collaborative Consumption - Social Media. Simply Voice Technology. When Revolution Puts Your Business On Hold. TED Feature. Chaîne de HHoldcom Elmo's World: A Social Media Flop. Embracing Social Media. 2011 - A bleak year for PCs. Massive Influencers: Social Media 3.0. How Social Media Will Affect The Future of Audio Marketing. Audio Tweeting. Raising Awareness through Website Audio. Voice Influence through Social Media. SOCAP Social Media Ambassador. CollegeWeekLive: Effective Social Media. On Hold Communication - The Original Social Media. On Hold Waiting Room Part 2. New Media Business Models. Social Media News and Web Tips ? Mashable ? The Social Media Guide. LinkedIn's IPO: An Overview. Top 25 Most Useful Social Media Marketing Blog Posts of 2010. What can 28,000 rubber duckies lost at sea teach us about our oceans? Global Voices ? Citizen media stories from around the world.
Ups and Downs On Hold. Bit Rebels - Geek, Technology, Design, Social Media News Guide. TechCrunch. Apple’s Insane Q1 2011: $26.7 Billion Revenue; 7 Million iPads, 16 Million iPhones Sold. The Most Essential Technology Predictions For 2011, Ever [Video]
Prediction No. 4 (Mobile Wallets) Already Coming True. Google, Amazon Vets Bank On Jumio To Revolutionize Mobile Payments. Glasperl.