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Jedi Mind Tricks: 17 Lesser Known Ways to Persuade People

You want to be persuasive. The power to influence people to get what you want is sometimes all it takes to be successful. These are some tactics, discovered through psychological research, that you have probably not yet heard about, but have the potential to increase your persuasive abilities. I’m not going to cover reciprocity, scarcity or social proof and all those widely known persuasion principles.
http://changingminds.org/techniques/con_tricks/con_tricks.htm Techniques > Confidence tricks Articles | Examples | So what There is, according to legend, a sucker born every day, and of course there are many confidence tricksters around who are all too ready to relieve them of their wealth.

Confidence tricks

HOW TO CHEAT AT EVERYTHING

Over lunch with Simon Lovell, a fascinating former card shark, Allison Schrager learns all sorts of things about how swindlers operate ... Special to MORE INTELLIGENT LIFE "I can spot someone's weakness a mile away. http://moreintelligentlife.com/story/how-to-cheat-at-everything
Have you ever “choked” before? Choking isn’t just performing badly – choking occurs when the pressure is on, and then we perform significantly worse than we did in practice. I think all of us can relate to choking.

How to prevent choking under pressure, and how to force it in others — Zachary Burt's Blog

http://zacharyburt.com/2010/12/how-to-prevent-choking-under-pressure-and-how-to-force-it-in-others/
http://www.spring.org.uk/2010/12/20-simple-steps-to-the-perfect-persuasive-message.php

Perfect Persuasive Messages

Craft messages that change minds using these 20 principles of persuasion, all based on established psychological research. Perfection is hard to achieve in any walk of life and persuasion is no different. It relies on many things going just right at the crucial moment; the perfect synchronisation of source, message and audience. But even if perfection is unlikely, we all need to know what to aim for. To bring you the current series on the psychology of persuasion I've been reading lots of research, much more than is covered in recent posts. As I read, I noticed the same themes cropping up over and over again.