Get flash to fully experience Pearltrees
Ebay recently decided to stop advertising inside its own apps claiming that “they didn’t need the money” and that it was “spoiling the user experience”. Now there’s a brand that are ahead of the game and realise that the short term benefit of quick revenues could outweigh the long term benefits of customer satisfaction and customer loyalty. Many brands and media agencies seem to think that a mobile marketing strategy just involves advertising. I have news from them, it’s unlikely that it actually includes much if any mobile advertising. Mobile is more sophisticated than that. The surge in mobile spend is largely put down to advertising on facebook and google display platforms but good mobile marketing goes beyond mere advertising and if facebook want to really maximise their mobile revenues they will need to do more than just sell adverts to achieve that and interact with brands.
You've likely heard that body language accounts for up to 55% of how we communicate, but reading non-verbal cues isn't just about broad strokes. The same gesture can indicate a number of different things depending on context.
Vous le savez: les photos de magazines sont toutes retouchées. Vas y que je t’enlève un bourrelet, un bouton disgracieux, ou encore des rides naissantes… Et quand c’est un star qui passe au scalpel virtuel, c’est fait avec encore plus de minutie… (Comprendre: c’est un peu exagéré).
A dollar a month for razors, shipped to your door?
reducteur de bruit