Psychologie humaine

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Pour les articles homonymes, voir Bernays . Couverture du livre de Bernays Propaganda (1928). Edward Louis Bernays , né à Vienne en Autriche le 22 novembre 1891 et mort à Cambridge ( Massachusetts ) le 9 mars 1995 (à 103 ans) , est considéré comme le père de la propagande politique institutionnelle et de l'industrie des relations publiques , dont il met au point les méthodes pour des firmes comme Lucky Strike . Son œuvre aborde des thèmes communs à celle de Walter Lippmann , notamment celui de la manipulation de l' opinion publique . Il fit à ce titre partie du Committee on Public Information créé par Woodrow Wilson pour gagner l'opinion publique américaine à l' entrée en guerre des États-Unis en 1917.

Edward Bernays - Wikipédia

http://fr.wikipedia.org/wiki/Edward_Bernays
Edward Barneys - Propagande

Construire une société de confiance (Ernest Conférences)

Yann Algan, prix du jeune économiste 2008, décrit comment la confiance (entre les individus d'une société ou entre ces individus et l'Etat) influe sur les résultats économique d'un pays (emploi, croissance...), mais aussi sur l'aptitude au bonheur de ses citoyens. http://www.worldconf.eu/conferences/conferences-videos-economie/78-construire-une-societe-de-confiance/
Psychologie et Choix

HP

Brain & Behaviour

Jonah Lehrer - Wikipédia

http://fr.wikipedia.org/wiki/Jonah_Lehrer Jonah Lehrer (né en 1981 à Los Angeles ) est un auteur et vulgarisateur américain . Il écrit sur des sujets tels la psychologie , les neurosciences ainsi que la relation entre les sciences et les lettres . Il a travaillé plusieurs années comme assistant de recherche à l' Université Columbia . Après avoir gradué de l'Université Columbia, Lehrer étudie à l' Université Oxford à l'aide d'une bourse Rhodes . Il est conseiller de rédaction (en) pour les magazines Wired , Scientific American Mind (en) , National Public Radio's et Radiolab (en) . Il écrit pour The New Yorker , Nature , Seed (en) , The Washington Post et The Boston Globe [ 1 ] .
Product Description The first book to use the unexpected discoveries of neuroscience to help us make the best decisions. Since Plato, philosophers have described the decision-making process as either rational or emotional: we carefully deliberate, or we blink and go with our gut. But as scientists break open the mind's black box with the latest tools of neuroscience, they re discovering that this is not how the mind works. Our best decisions are a finely tuned blend of both feeling and reason and the precise mix depends on the situation. When buying a house, for example, it's best to let our unconscious mull over the many variables.

How We Decide (9780618620111): Jonah Lehrer: Books

http://www.amazon.com/How-We-Decide-Jonah-Lehrer/dp/0618620117
http://www.amazon.com/Proust-Was-Neuroscientist-Jonah-Lehrer/dp/0547085907 Proust Was a Neuroscientist by Jonah Lehrer attempts to reveal ideas from artists about the mind that neuroscience is recently discovering as true. Lehrer explains both the artistic and scientific concepts in such a way that anyone could understand. This novel is not a hardcore lesson in neuroscience or art but instead a decent blend of both fields.

Proust Was a Neuroscientist (9780547085906): Jonah Lehrer: Books

Eric Kandel is a titan of modern neuroscience. He won the Nobel Prize in 2000 not simply for discovering a new set of scientific facts (although he has discovered plenty of those), but for pioneering a new scientific approach. As he recounts in his memoir In Search of Memory , Kandel demonstrated that reductionist techniques could be applied to the brain, so that even something as mysterious as memory might be studied in sea slugs, as a function of kinase enzymes and synaptic proteins. (The memories in question involved the “habituation” of the slugs to a poke; they basically got bored of being prodded.) Because natural selection is a deeply conservative process – evolution doesn’t mess with success – it turns out that humans rely on almost all of the same neural ingredients as those inveterbrates. Memory has a nearly universal chemistry.

BLOG - Frontal Cortex | Wired Science | Wired.com

http://www.wired.com/wiredscience/frontal-cortex/

Where Do Bad Moods Come From? | Wired Science | Wired.com

What causes bad moods? Why do we sometimes slip into angry fits and melancholy torpors? In general, happy moods have easy explanations – we know why we’re elated. But a bad mood often seems to arrive out of the blue, a gloomy weather pattern that settles in from everywhere all at once. All of a sudden, we find ourselves pissed off without a good reason, which only makes us more pissed off. http://www.wired.com/wiredscience/2011/03/where-do-bad-moods-come-from/

How Did Evolution Shape Human Behavior? | The Leakey Foundation

http://leakeyfoundation.org/2010/12/wonderfest-2010-how-did-evolution-shape-human-behavior/ Two Leakey Foundation Grantees, Henry Gilbert , Assistant Professor of Anthropology at CSU East Bay and David DeGusta , former Assistant Professor of Anthropology at Stanford , were featured speakers. They jointly discussed how evolution has shaped our behavior today. You can view the full program, separated into its individual chapters, at fora.tv
Robert Wright - Evolution et psycho

Howard Gadner - differents minds

Empathy / Compassion /Altruism

Psychologie et Optimisme

Psychologie et écologie

Psychologie & Neurologie

vulnerability

Vouz avez dit famille ?

Helen Fisher - Love biology and anthropology

GAMBIT: Load Game: Elude

http://gambit.mit.edu/loadgame/summer2010/elude_play.php Elude aims to raise awareness for depression and to inform about this dangerous illness. It is specifically intended to be used in a clinical context as part of a psycho-education package to enhance friends' and relatives' understanding of people suffering from depression about what their loved ones are going through. Modeling what depression feels like by contrasting it with other mood states (normal and happy), Elude portrays depression metaphorically.
This is part of my Startup Advice series I often have career discussions with entrepreneurs – both young and more mature – whether they should join company “X” or not. I usually pull the old trick of answering a question with a question. My reply is usually, “is it time for you to earn or to learn?”

Is it Time for You to Earn or to Learn? | Both Sides of the Table

http://www.bothsidesofthetable.com/2009/11/04/is-it-time-for-you-to-earn-or-to-learn/
PNL