40 Essential SEO Terms Marketers Should Know [Glossary] Do you want to optimize your website but have trouble communicating with the technical folks running it?
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Jargon alone shouldn't stop you from making your site the powerful marketing tool it can be. Improve your content's ROI with the help of this step-by-step guide to ranking higher in search. This is a list of the 40 most essential search engine optimization (SEO) terms to help marketers communicate with developers and understand how to optimize their websites. 40 SEO Terms You Must Know! 301 Redirect – A way to make one web page redirect the visitor to another page. ALT Text/Tag or Attribute - A description of an image in your site's HTML. Anchor Text - The actual text of a link to a web page. Blog - A part of your website where you should regularly publish content (e.g. commentary on industry/company topics, descriptions of events, photos, videos, etc.).
Bookmark - A link to a website saved for later reference in your web browser or computer. Traffic - The visitors to your site. 15 Things People Absolutely Hate About Your Website. One of the tenets of inbound marketing is not to annoy. So why is it that many websites are still chock full of the elements that so many visitors have bemoaned over and over? Perhaps with the sheer excitement (or terror, depending on your personality) that comes with designing your own website, all of the user experience quirks that have driven you crazy over the years escape your mind. But poor user experience can cause high page abandonment rates, low visitor-to-lead conversion rates, poor organic search listing positions, and a plain ol' bad reputation.
So we compiled a list of the 15 most annoying things we've seen on websites to act as a sort of guide for what not to do when designing your website. Take a look at the worst offenders! 1) Pop-Up Ads Let's get the most obvious one out of the way. 2) Automatically Playing Multimedia Content When a Page Loads Shhhh! 3) Disorienting Animations. Web Marketing Academy Recommended Digital Marketing Blogs and Books. Every Digital Marketer should Follow.
Blogs & Websites Every Digital Marketer Should Follow Which websites/blogs should I read to get information about Digital Marketing, SEO?
Google Webmaster Guidelines: The first place to find information on SEO best practices. Google has pretty extensive document on where to start and how to go about it: Google official blog: Official weblog, with news of new products, events and glimpses of life inside Google Google webmaster blog: The official weblog on Google crawling and indexing, and on webmaster tools, including the Sitemaps facility: webmaster central Youtube channel: (search for specific topics using the search within this channel feature)Search related news and updates: – One of the best resources related to search.
Daily, weekly, monthly updates ( an hour a day in SEL will keep you upto speed) – Another great resource for search. . - One of the best B2B Search and social media updates. . – For those who don’t know about Avinash, he is the Analytics Guru. Search Engine Marketing Magazine (SEO) , Internet Marketing, Web Marketing and Search Engine Optimization Magazine. Internet Marketing Training Courses & Certification Market Motive. Inbound.org - Community-curated Marketing News. SEOmoz Blog Featuring Search Engine Marketing Tactics & Strategies.
Search Engine Land: Must Read News About Search Marketing & Search Engines. Day One: Search Marketing Expo West 2012 Live Blog Recap. Internet Marketing News. Stories. Static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en//webmasters/docs/search-engine-optimization-starter-guide. How Google's Panda Update Changed SEO Best Practices Forever - Whiteboard Friday. It's here!
Google has released Panda update 2.2, just as Matt Cutts said they would at SMX Advanced here in Seattle a couple of weeks ago. This time around, Google has - among other things - improved their ability to detect scraper sites and banish them from the SERPs. Of course, the Panda updates are changes to Google's algorithm and are not merely manual reviews of sites in the index, so there is room for error (causing devastation for many legitimate webmasters and SEOs). A lot of people ask what parts of their existing SEO practice they can modify and emphasize to recover from the blow, but alas, it's not that simple. In this week's Whiteboard Friday, Rand discusses how the Panda updates work and, more importantly, how Panda has fundamentally changed the best practices for SEO. Howdy, SEOmoz fans.