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Ads Worth Spreading

Ads Worth Spreading
Ads honored through Ads Worth Spreading can be as long as it takes to communicate the idea powerfully, up to five minutes, whether that’s through state-of-the-art animation, lush imagery or an individual talking directly to the camera. What matters is the “a-ha” moment -- the central idea. The thing that makes consumers connect to the idea in the same way that TED speakers connect with their audience. Ads Worth Spreading began as a clarion call to the global advertising community in 2011, asking for ads that inspired and engaged audiences. In 2013, six nomination teams of two – made up of one renowned TED speaker and one rising star from the advertising industry – nominated compelling ads from diverse areas of interest: Talk, Social Good, Cultural Compass, Creative Wonder, Brand Bravery and Education. Over the last two years, the search for compelling campaigns with strong ideas provided the opportunity to think about advertising differently. This is not an award show.

The Bitterroot Footage My name is Chad. I'm a student at a university in New York. I just moved to a studio apartment and needed some furniture. An old wooden box caught my attention. The film was pretty damaged so I just kept it on my bookshelf as decoration, but I couldn't get the images of the pictures out of my head. With help from Dario, we got an old 8mm projector in good working condition on Ebay. I asked my friend to help me make this website so I can share my findings. Wooden Box and photos Open Box with film can and photos One of the photos The projector we're using with plastic reels. Footage online The Photos are online as I promised. Main Page How Do We Identify Good Ideas? | Wired Science I’ve always been fascinated by the failures of genius. Consider Bob Dylan. How did the same songwriter who produced Blood on the Tracks and Blonde on Blonde also conclude that Down in the Groove was worthy of release? The inconsistency of genius is a consistent theme of creativity: Even those blessed with ridiculous talent still produce works of startling mediocrity. Nietzsche stressed this point. Artists have a vested interest in our believing in the flash of revelation, the so-called inspiration … shining down from heavens as a ray of grace. Notice the emphasis on rejection. A new study led by Simone Ritter of the Radboud University in the Netherlands sheds some light on this mystery. There was no difference between the groups in terms of creative output — both the conscious and unconscious/distracted subjects came up with the same number of new ideas. Here’s where things get interesting. How can the rest of us get better at identifiying our best ideas? P.S.

500 Free Movies Online: Great Classics, Indies, Noir, Westerns & More Watch 4,000+ movies free online. Includes clas­sics, indies, film noir, doc­u­men­taries and oth­er films, cre­at­ed by some of our great­est actors, actress­es and direc­tors. The col­lec­tion is divid­ed into the fol­low­ing cat­e­gories: Com­e­dy & Dra­ma; Film Noir, Hor­ror & Hitch­cock; West­erns (many with John Wayne); Mar­tial Arts Movies; Silent Films; Doc­u­men­taries, and Ani­ma­tion. Free Comedy & Dramas 125 Kore­an Fea­ture Films — Free — The Kore­an Film Archive has put on YouTube over 100 Kore­an fea­ture films, includ­ing Im Kwon-taek’s Sopy­on­je and Hong Sang­soo’s The Day the Pig Fell Into a Well. collective:unconscious — Free — Five indie film­mak­ers adapt each oth­er’s dreams for the screen. Free Hitchcock, Noir, Horror & Thriller Films A Buck­et of Blood - Free — Roger Cor­man’s clas­sic comedy/horror film set in Bohemi­an San Fran­cis­co. Find a com­plete col­lec­tion of Film Noir movies here and Alfred Hitch­cock movies here. Free Kung Fu & Martial Arts Films

Magazines How young people see themselves has a lot to do with how the media represent them. What magazines does your school library media center subscribe to? Do these publications tell students everything they need to know? NEW: How Magazine Advertising Works; Using Magazines to Teach Media Literacy Activity: Compare & Contrast Magazine Covers Periodical Recommendations Newest Book Recommendations other books here Older texts Women's Magazines 1940-1960: Gender Roles and the Popular Press (The Bedford Series in History and Culture) The Language of Magazines The Girl on the Magazine Cover: Understanding Women's Magazines Smart Apple Media (Intertext S.) Other recommendations: The Magazines Handbook, Jenny McKayReading Women's Magazines by Joke Hermes Making Sense of Men's Magazines by Jackson, Stevenson and BrooksMedia, Gender and Identity by David Gauntlett

Retrospective and Evolution of Apple Ads Apple Computer Inc. was established on April 1st, 1976 and incorporated on January 3rd, 1977. Apple first started advertising its products in the late 1970s. Here’s a amazing compilation of some of Apple’s most notable advertisements from the 70s until the 2002. In the 80s ads were text-heavy and light on images, as were many computer and technology ads from that era. It’s also interesting to see how the ads changed as the hardware changed. Here are some cool iphone accessories and latest iphone apps for job hunting. Please leave your comment about this post on the comment section below.

Perspective: Join the Crowd In 1943, an anthropologist named Abraham Maslow published a paper titled “A Theory of Human Motivation” that, while it appeared only in an obscure academic journal, has since gone on to influence generations of marketers. Maslow’s theory posited that human needs fall into categories. The bottom two are essential for mere survival—physiological (food, sleep, etc.) and safety (shelter, employment, etc.). But above these lay the “social” and “ego” needs. These are what motivate people to satiate deeper desires: self-esteem, respect from others, a feeling of belonging. The intense human desire to fit in probably never required a research paper to establish its validity. Both ads present coolness as shopping’s blissful by-product. In 1969, Chevy was two years into positioning its Camaro to compete with Ford’s Mustang—the quintessential two-seater guy car. Jump ahead 43 years, and Tommy Hilfiger is using the same implied promise to sell his clothing in the ad.

Building a better brain: Strengthening your mental muscle According to the newest theory of aging and memory , you can build your brain power through a process called "scaffolding." As we get older, some of our neural circuits don't work as well they used to. You probably know that painful little brain blip when you're trying to remember the name that goes with a person you haven't seen for a while or when you walk into a room and forgot why you went there. It feels like something just isn't clicking the way it should. It turns out that successful brain agers do have these experiences but they find clever ways to overcome them by switching on new circuits when old ones fail. Though younger adults may be better able to attack mental problems most efficiently with the parts of the brain ideally suited to the task, older adults are able to call out the troops in other parts of the brain and solve the problem just as well. For many years, proponents of the "plasticity" model of brain aging have been at war with the "neural fallout" advocates.

Media Awareness: Helping a Product Cross the Finish Line Overview Key Staff The lesson can be taught by the language arts or media instructor; however, this lesson can be used in any alternative or supplemental program, such as life skills, guidance, or health classes. Key Skills Creative Thinking: Creativity and Innovation Developing Arts Literacies: Applying Vocabulary, Analyzing and Evaluating - Critique Life and Career Skills: Social and Cross-Cultural Skills Summary In this final lesson of the Media Awareness unit, students will complete their advertisements, adding in details (such as color and symbols) and background/foreground space on the picture plane. Learning Objectives Students will: Use critical thinking skills to further develop their understanding of advertising concepts. Teaching Approach Arts Integration Project-Based Learning Teaching Methods Visual Instruction Discussion Independent Practice Assessment Type Performance Assessment Preparation Lesson Setup Prior Student Knowledge Physical Space Classroom Grouping Staging Accessibility Notes

Dr. Robert Epstein: Why Google Should Be Regulated (Part 1) Regulatory agencies have been nipping at Google's heels, but they need to go straight for the throat. Google reminds me of Adam, the cute, 100-foot-tall toddler in the 1992 Rick Moranis film, Honey I Blew Up the Kid. In case you missed it, Adam keeps stumbling over buildings, mistakes real cars for toys, and ultimately threatens the existence of Las Vegas. Adam -- the errant father of the human race. Google -- the company named after an astronomically large number (1 with a hundred zeros after it) that controls access to most of the information on earth and that finds innovative ways to get in trouble several times a year. Here are recent examples of Google's stumbles: ● In February 2010, Google stunned privacy advocates by rolling out Buzz, a social networking service that automatically enrolled Google's 175 million Gmail users, instantly creating a "circle of friends" for each user based on who they emailed most often. The message is not entirely false, and that's the problem.

The Advertising Slogan Hall of Fame It's time the great advertising lines earned some recognition. Slogans, straplines, taglines, end lines, payoffs, claims and signatures - even some headlines. The Advertising Slogan Hall Of Fame, sponsored by AdSlogans.com, recognizes excellence and best practice in advertising, benchmarking creativity -- identifying the best in branding. Our selection panel reviewed 100 slogan nominations in the third round, to come up with 31 new members. Judging criteria included individual opinions as to whether a line did or did not merit inclusion in The Advertising Slogan Hall of Fame. Through a complex series of algorithms 31 more slogans were selected and inducted into the Hall of Fame. The top-scoring slogan in the third round was AT&T's "Reach out and touch someone." Listed alphabetically, click here to see our new inductees.

free university lectures - computer science, mathematics, physics, chemistry Whether your goal is to earn a promotion, graduate at the top of your class, or just accelerate your life, lectures can help get you there. Our archives of lectures cover a huge range of topics and have all been handpicked and carefully designed by experienced instructors throughout the world who are dedicated to helping you take the next step toward meeting your career goals. Lifelong learns can turn their free time turn into self-improvement time. The online lectures on this list are more than lecture notes or a slideshow on a topic -- they were designed for audiences like you, with carefully sequenced themes and topics taught by veteran educators, and often with additional resources for your own independent study. Lecture courses are a valid and vital learning tool, and may be one of the best methods of learning available.

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