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Content Marketing: 10 Thought Leaders Share Thoughts on Curating Content. Companies are realizing the value in “brands as publishers” and are making real commitments to the creation of content in their online marketing mix.

Content Marketing: 10 Thought Leaders Share Thoughts on Curating Content

It’s no longer enough to provide fundamental features and benefits information about products and services to succeed competitively online. Consumers and of course, business buyers, seek additional information, resources and others to connect with on the topics of interest to them. The new billion-dollar opportunity: real-time-web curation - sco. Why Content Curation Is Here to Stay. Steve Rosenbaum is the CEO of Magnify.net, a video Curation and Publishing platform.

Why Content Curation Is Here to Stay

Rosenbaum is a blogger, video maker and documentarian. You can follow him on Twitter @magnify and read more about Curation at CurationNation.org. For website content publishers and content creators, there's a debate raging as to the rights and wrongs of curation. While content aggregation has been around for a while with sites using algorithms to find and link to content, the relatively new practice of editorial curation — human filtering and organizing — has created what I'm dubbing, "The Great Creationism Debate. " The debate pits creators against curators, asking big questions about the rules and ethical questions around content aggregation.

10 Web trends to watch in 2010. Mashable's Pete Cashmore says real-time communication, Internet TV and social gaming will be big in 2010.

10 Web trends to watch in 2010

Mashable's Pete Cashmore lists his 10 Web trends that we'll be talking about next year Sparked by Twitter, Facebook and FriendFeed, the real-time communications trend will grow The cloud-computing movement will see a major leap forward in the first half of 2010 2010 will be the breakthrough year of the much-anticipated mobile payments market Editor's note: Pete Cashmore is founder and CEO of Mashable, a popular blog about social media. He is writing a weekly column about social networking and tech for CNN.com. (CNN) -- As 2009 draws to a close, the Web's attention turns to the year ahead. Social Today Feels Like Search A Decade Ago: Lots Of Noise And L. A decade ago most of us were using AltaVista or something similar for search.

Social Today Feels Like Search A Decade Ago: Lots Of Noise And L

No one was really complaining very much about the huge amount of spam and other noise that cluttered the results because we didn’t know there was a better way. Then Google came along with Page Rank, and had a profound effect on the quality of Internet search. Suddenly (and it really was that sudden), we couldn’t imagine going back to AltaVista and searching pages of results for the thing that Google gave us immediately. Why Social Beats Search. Robert Scoble On Online Curation. Media Curation Is Now Consumer-Generated. The Digital Curator in Your Future. The Clip Report: An eBook on the Future of Media In the early 1990s when I began my career in PR there were clip reports.

The Digital Curator in Your Future

These were physical books that contained press clips. It seems downright archaic now but that’s how I learned about the press - by cutting, pasting up and photocopying clippings. My fascination with the media never abated. Why Is The Content Curator The Key Emerging On. 10 Top New Web Services of 2009 (From My Perspective) Last year, I highlighted ten top Web services that debuted in the year, from Socialmedian to BackType and Feedly.

10 Top New Web Services of 2009 (From My Perspective)

Not an all-encompassing list, blogging colleague Robert Scoble asked if "I was right", adding on a few of his own. With 2009 coming to a close, I thought it made sense to highlight some of my own personal favorites which are gaining traction. Keep in mind that I am not ranking these services necessarily in a most important to least important order, and I am ignoring some other top services (for example, Foursquare, which launched in March, or some Zynga properties), due to my own non-use.

As with 2008, many services debuted in 2009 that were not stand-alone services, but instead, hooked into existing environments, like Twitter and Facebook, or the iPhone. 1) Pubsubhubbub. Can 'Curation' Save Media? AP is Visionary: They See a "Siteless Web" - The Steve Rubel Str. The Clip Report: An eBook on the Future of Media In the early 1990s when I began my career in PR there were clip reports.

AP is Visionary: They See a "Siteless Web" - The Steve Rubel Str

These were physical books that contained press clips. It seems downright archaic now but that’s how I learned about the press - by cutting, pasting up and photocopying clippings. My fascination with the media never abated. Today my role is to form insights into how the entire overlapped media landscape - the pros, social channels, and corporate content - is rapidly evolving and to help Edelman clients turn these learnings into actionable strategies. Today I am re-launching my Tumblr site with a new name, a new focus and a new format. Is Digg the future of social news? Mashable's Pete Cashmore says Digg can rise again if it helps us tackle "information overload.

Is Digg the future of social news?

" Mashable's Pete Cashmore: Digg could make a comeback on the Web Digg announces it will give users home pages, similar to those on Facebook or Twitter Those pages may give Digg some of its authority and appeal back, Cashmore says Editor's note: Pete Cashmore is founder and CEO of Mashable, a popular blog about social media. He writes a weekly column about social networking and technology for CNN.com. London, England (CNN) -- Social voting site Digg this week unveiled plans to become a hub for sharing links on the Web. If your friends are sharing media on Facebook, Twitter and other sites, Digg wants to provide a personalized home page that filters the Web based on your friends' activities. Could it work? Facebook, Twitter ...

If you're sharing links on the Web today, chances are you're doing it on one of two sites: Facebook or Twitter. The Seven Needs of Real-Time Curators. I keep hearing people throw around the word “curation” at various conferences, most recently at SXSW.

The Seven Needs of Real-Time Curators

The thing is most of the time when I dig into what they are saying they usually have no clue about what curation really is or how it could be applied to the real-time world. So, over the past few months I’ve been talking to tons of entrepreneurs about the tools that curators actually need and I’ve identified seven things. First, who does curation? Bloggers, of course, but blogging is curation for Web 1.0. Look at this post here, I can link to Tweets, and point out good ones, right? The missing link to Web democratization. While the development of content creation, sharing and discussion sites has radically transformed the practice of Web users, it has not led to the democratization of access to this content.

The missing link to Web democratization

Search engines and major portals still guide and direct users – rather than Web users themselves. Social bookmarking sites and other voting systems do not resolve this issue. By aggregating individual views rather than extracting specificities, they produce the same kind of results as the search engines. The community of Web editors. You would probably have guessed from a previous post that Pearltrees aim is to fill a gap of web democratization : the edition of the web by and for the users of the web.

Pearltrees wants to build the participative community of web editors. Why such a community? Because the number of contents available on the web goes far beyond the edition capability of any individual. Only a large community would be able to manage them properly. Why participative ? Moreover, why should we work on a specific project? A new web paradigm. Toward pearltrees. Curation. Media/Social Media. Social Curation.