Need More SEO Tools? Google Has Some! SEO - Search Engine Optimization. 10 SEO Tips to Remember When Building Your Site. Let us assume that, just like everyone else, you are building a website–after all, the Web is where it is all happening now.
As soon as your website goes live–and especially while you are still in the design and development phase–you need to make sure your site’s content will be found through search engines such as Google, Yahoo! , and Bing where many people go to look for information. Whether you’re starting a blog or deploying an e-commerce solution for your clients, it’s a good idea to keep in mind some good web development practices that will enhance your chances in search rankings. This article follows up on a previous Six Revisions post called 9 Ways To Improve the SEO of Every Website You Design, sharing with you a few more tips for improving the search engine optimization, semantics, web accessibility, and interoperability of your web designs. 1. Don’t call me patronising–it goes without saying–but try not to use Flash when HTML/CSS should be used. 2. 3. 4. Matt Cutts: Gadgets, Google, and SEO. Recently I’ve seen several interesting conversations about ad blocking, and I wanted to remind people about a great offering called Google Contributor.
With Google Contributor, you contribute a certain amount of money each month. That subscription means that you see fewer ads on the web, and you support the sites that you visit with your money. Search Engine Land: Must Read News About Search Marketing & Sear. The Pulse Of The Search Marketing C. SEOmoz Blog Featuring Search Engine Marketing News &. SEO Blog. Why my SEO campaign failed? Part 4: Common Link Building mistake.
The Link Building is one of the most important aspects of SEO. Having quality links pointing to your site not only helps your Search Engine Rankings but also it can provide quality traffic to your website. In the previous 3 articles we examined in detail the most Common On-page Optimization mistakes, several Common Web Development mistakes and some Common Link Structure mistakes that affect the SEO campaign. In this article we will discuss about the common mistakes that take place during Link Building. 1. Focus only on getting links from High PageRank pages Backlinks from high PageRank pages can pass valuable PR juice to your website and affect your Search Engine Rankings. 2. Backlinks don’t only flow PR juice but also they contain valuable information in their anchor text about the target pages. 3. Search engines try to simulate the behavior of a real person, evaluate the pages/links and find the most relative pages for a particular search. 4. 5.
Keyword Research: The core of your SEO Strategy. It is essential to distinguish the technical part of SEO and the strategic one. Developing a strategy in SEO involves keyword research. The reason is obvious; when you have a website optimized for wrong keywords the result can be real a nightmare for you and your client. As an SEO professional you will probably have some resources, an extended brief on what the website is trying to market or maybe some sessions with a representative of the organization. If you are more than lucky, in cases of website re-launching, you may have access to the metrics of the previous online presence. This means that you will be able to make an in depth analysis of the project needs.
Tip: Find the search traffic sources and check which keywords are generating quality traffic. Before starting your research, it is very important to answer the following questions: What is and what isn`t the product/service? Audience Analyze the target audience. Interpréter les données d’Analytics et. Meilleur blog - site sur le Référencement / SEO en anglais. Latest Search Engine News. Why Duplicate Content Is Good For You. There are only two things that matter in SEO: writing great content for your users, and building links into that content.
Everything else is a distraction. This advice comes from Dan Crow, the Product Manager for Google Crawl Systems, who speaks regularly at SEO conferences. Forget everything else, he says, just focus on two things: great content and great links. We’ve built our SEO content agency around that philosophy, so we don’t worry about all the details like keyword density, 301 redirects, or even duplicate content. In our experience, Google will overlook all those things, if you just focus on great content and great links.
To illustrate, here’s a case study on why duplicate content is not so bad, and can actually help you achieve top rankings. Our client has a credit card finder website that he wanted to rank on the keyword “credit card concierge.” We wrote the piece, posted it to the client site, then focused on building links into it. The results were incredible. How External Deep Linking and More Content Can Boost Your Rankin. Everyone wants a better ranking.
Heck, we all know that that nice boost from position 8 to 5, or 2 to 1 for your targeted search term can mean a world of difference in the pageviews and clicks you receive, and that’s probably a metric you’re aggressively tracking.