Timeline-Contest-Guide-eBook. 4 Ways to Improve Engagement With Hashtags Social Media Examiner. Do you include hashtags in your social media posts?
Want more traction from your hashtag campaigns? Adding hashtags to your campaigns can drive engagement with fans and followers, as well as attract new and prospective customers. In this article I’ll share four ways to improve reach and engagement with hashtags. Why Hashtags Matter Since social media is social, it’s important to participate in conversations on a variety of topics. Discover four ways to improve engagement with hashtags. Listen to this article: Listen now: Play in new window | Download However, the virtual world does not give us body language cues, and it may be difficult to keep track of everything that’s going on. Hashtags help cut through all the noise. . #1: Align Hashtags With Your Brand Use a hashtag that aligns with your brand to reinforce the message your social, digital and traditional marketing send to your customers. Kit-Kat, the company behind the popular chocolate snack, does this particularly well.
The key is balance. 5 tips for Periscope beginners. There were two sessions devoted to learning Periscope at the Online News Association’s annual conference last week.
Brooke Minters, a senior producer at AJ+, led the sessions. AJ+ used Periscope while covering protests and riots Baltimore after the death of Freddie Gray, and most recently while covering refugees and migrants in Europe. “It’s right there in your back pocket,” Minters said of the ease of livestreaming apps. If you’re ready to give it a try, here are five tips for beginners. Social-Media-Real-Estate-Cheat-Sheet.
4 Ways to Promote Your Event With Social Media Social Media Examiner. Do you have an upcoming event?
Want to get the word out about dates and ticket sales? Promoting your event with social media lets you create awareness, visibility and community. In this article you’ll discover four ways to promote your event on social media. Discover four ways to promote your event with social media. #1: Use Double-Side Referral Programs to Offer Discounts Companies like Uber, Dropbox and Airbnb use double-sided referral programs that connect to social media, turning their customers into promoters.
How To Be More Productive on Social Media. Reaching an audience through social media should be quick, entertaining, and fun.
Here are some tips to stay on top of social media and trending content: Checking Twitter, Facebook, and Google Trends for trending topics related to your market and using that topic to create a post.Making sure the post is proofread and accurate.Submitting the post and staying active with the response it receives. After the content is posted: Study the analytics from your posts, and ask questions like: What audiences did it reach? Capitalize on topics that were effective and ditch ones that did not create any buzz. Audiences will show what they liked and didn’t like, along with what’s working and what’s not.
The more successful the posts, the more the social network grows and that leads to more exposure for the brand. An Introduction to Content Marketing. Traditional advertising isn’t enough in this day and age.
What readers want is great content. Content marketing takes time to show its rewards. With content marketing, businesses are promoted to thousands of consumers online. There are so many things that a business can post, infographics, videos, ebooks, and blogs. All of these things are basic but are somewhat time-consuming. Some companies opt on the decision of hiring freelance writers, or in-house writers to handle all of these things for them.
Facebook, Twitter, and Pinterest are a few of the social media sites that can promote content. An Adult's Guide To Snapchat. The Evolving Role of News on Twitter and Facebook. Five Tips to Make Your Content Stand Out From the Crowd. Nine out of 10 B2B marketers are actively using content marketing, regardless of their size or industry.
Here are some lessons learning from the world of content marketing. 1. Focus on engagement The objective of content marketing has shifted from lead generation to developing effective engagement. A total of 88% of marketers now view the primary goals of content marketing to be enhancing customer loyalty and prospect/customer engagement, according to a survey by Smart Insights. There is no shortage of content, so marketers need to find ways to enhance the customer experience by going beyond a presentation or a whitepaper. Using content marketing to deliver a compelling story allows marketers to build an emotional connection with the audience, bringing to life the information and making it relevant, interesting, and useful. 2. Experience has demonstrated that visuals combined with text copy are much more effective than either text or visuals alone.
10 things dynamic digital marketers do differently. As organizations adopt data-driven cultures and mature in their digital endeavors, it is vital that the digital marketers behind these initiatives are confidently leading the way.
Rise above mediocre marketing performance by taking some tips from the top dynamic digital marketers. Below are 10 things they do differently and you should too: Blog Editorial Calendar: How to Make a Blog Editorial Calendar. Without a blog editorial calendar in place, you will find it very hard to deliver regular, varied content that is relevant to the needs of your audience.
You will also have difficulty selling your products or services, because you need to plan out the content to sync up with your product launch, sales etc. Have you got an editorial calendar planned out for the next few months? 12 Awesome Social Media Tool Posts from Around the Web. We write a lot of posts about social media tools….
I’m sure you have noticed! But we also come accross some tool posts that we really like from around the web. In this article we highlight some of the best social media tool articles we have come across recently. Note: These are in no particular order of preference…we love them all equally! 1. Blog Editorial Calendar: How to Make a Blog Editorial Calendar. How to Easily Analyze the Social Activities of Your Competitors Social Media Examiner. Do you want to freshen up your social media marketing?
Have you thought about looking at other accounts for inspiration? Checking out what other companies are doing on social media can help you brainstorm your own content tactics. In this article you’ll discover how to analyze your competitors’ social accounts to inspire new marketing ideas. Discover how to easily analyze your competitors’ social media activities. Why Look at the Competition? Researching your competitors on social media not only provides an overview of your industry, but it also gives you insight into the current habits of the audiences you’re targeting.
. #1: Analyze Facebook Pages. 6 Stages for Social Media Influencer Engagement. Do you know who the key influencers in your industry are? What is your strategy for finding and engaging with these influencers on social media? Or… Increase Website Traffic From Social Media. Where do you get most of your traffic from?
Is it from Google searches, referrals from other websites, social media or somewhere else? Each form of traffic is relevant and useful. But…. Your-Sample-Social-Editorial-Calendar.pdf. The-Big-Social-Media-Brand-Profile-Lookbook-Marketo. How-to-Create-Your-Very-Own-Perfect-Social-Media-Strategy.pdf. How to Recover From a Negative Social Media Update Social Media Examiner. Has a team member ever posted something inappropriate from your social media account? Are you ready with a recovery plan?
If someone wreaks havoc on your account, you need to be prepared for a worst-case scenario. In this article you’ll discover how to recover from a bad post to your social media account. Discover how to recover from a negative social media update. Listen to this article: Listen now: Play in new window | Download #1: Determine Whether to Delete the Post. 2015-Sample-Social-Media-Tactical-Plan-1.pdf. 15 of the Best Free Marketing Tools for Startups. What tools do you use to get your online marketing work done? Can you do all the same work of a digital marketer, and do it for free?
The list of tools you use—often referred to as a marketing stack—probably covers a variety of different uses and needs, everything from social media marketing to content to email and lots more. Is it possible to have all these great tools without paying a cent? It was a fun challenge to come up with a way to build a $0 marketing stack, to find free alternatives to popular paid tools and services. I’m grateful for all the amazing companies out there that offer such value for so little.
What’s in the stack? 29_Must-Know_Terms_Every_Analyst_Needs_to_Know.pdf. Should You Be on Snapchat, Ello, or Vine? A Look at Social's Fringe. There are a stunning amount of social networks out there, offering some inventive, engaging ways for people to connect and share with one another. Which ones should you be on? Beyond the big six networks—Facebook, Twitter, LinkedIn, Google+, Instagram, and Pinterest—there are dozens more that are quickly rising in usage or are super valuable for particular audiences and niches.
It’s a ton to keep track of. #SocialSkim: A Tool for Avoiding Twitter Gaffes, Plus 11 More Stories in This Week's Roundup. Get the latest on how Facebook plans to bring more content from top publishers into its fold, who really stuck out on Mother's Day (besides moms), and a new TweetDeck tool that may help prevent gaffes—like carelessly publishing personal tweets on your business account. Skim to stay in check. Never make a social misfire again. TweetDeck's installed an optional extra step that protects you from rapid-fire publishing a tweet that could embarrass you or threaten your brand. Tips-for-the-Social-Marketer-Cheat-Sheets.pdf. 7 Ways to Improve Your Social Media Engagement Social Media Examiner.
The Art of Social Media Apps and Services Resource List. 8 New Social Media Tools - Q1 Report. How to Use Hashtags to MASSIVELY Improve Your Social Media Strategy. 16 Tools Every Social Media Manager Should Use. This post was originally published on Feb 4, 2014. ListenPublishAnalyze_-_Intelligent_Social_Workflow. Www.marketo.com/_assets/uploads/Definitive-Guide-to-Social-Marketing.pdf?20130113004536. Social media audit: How to use tools to audit social media. How to Control Access to Your Social Media Accounts. Do you have multiple administrators on your social accounts? Want to know how to remove an employee’s access? LinkedIn Elevate: This Week in Social Media. Mc-4-steps-enhance-social-media-strategy. How to Offer Great Customer Service With Social Media. How and When to Publish Content to Ensure Maximum Shares. So much of digital marketing these days is about producing high-quality content that gets published and shared. How We Doubled Our Facebook Clicks in One Month.
MH Newsletter 2.0.
Social Media User Demographics. Curating Content: A Few Principles and Tools to Guide Your Efforts. 11 Actionable Social Media Tips to Grow Your Small Business. 8 Ways to Use Social Listening for Your Business. Razorsocial Social Media Tools Directory. The Definitive List of Social Media Marketing Tools. 6 Foolproof Methods For Creating Top Content on Any Topic. How to Craft Headlines That Draw People to Your Content. Personal Branding 101: What's your story? by @iSocialFanz. 40+ Social Tools I use for Personal Branding Success. Here's How to Double Your Twitter Followers in 5 Minutes a Day.
10 Crazy Social Media Facts that Are ACTUALLY True (Even #7) 26 Social Media Monitoring Tools [Reference Guide] 26 Social Media Monitoring Tools [Reference Guide] How to Validate that your Social Media Marketing Strategy is Working. Smoking thins vital part of the brain - quitting reverses the effect.
How Creative Collaboration Has Evolved. Global Social Media Platform. eMail. Feedly. 13 Hidden Facebook Tips & Tricks That Will Make You A Power User AnonHQ. Five things great brands will do differently on social media in 2015. LinkedIn. The Research and Science Behind a Perfect Blog Post. 29 Free Marketing Tools To Improve Your Work Today. 30 Little-Known Features of Facebook, Twitter, and More. How to Create a Social Media Marketing Plan From Scratch. How to Write a Professional Social Media Bio. The Social Media Frequency Guide: How Often to Post. 61 Best Social Media Tools for Small Business. The Big List of 189 Words That Convert. The Ideal Length for All Online Content.
The Key Components of a Content Manager’s Editorial Calendar. How to Save Your Social Media Content to Evernote. Moving Images. 10 Successful Facebook Marketing Examples. Hootsuite. The Top 7 Social Media Marketing Trends That Will Dominate 2015. 14 Recent Changes Social Media Marketers Need to Know. Other Stuff. Blogs. Google. Advice. Instagram. Graphics. Facebook. Pinterest. Presentations. Twitter. TOP 10 Social Monitoring Tools for Businesses on a Budget. Why Tsu? - Tsū THE SOCIAL REVOLUTION : powered by Doodlekit. The 10 Best Social Media SlideShare Presentations of 2014. Buffer Blog Buffer is an easier way to share on Social Networks - you won't go back!