HOW TO: Jump-Start Your Career by Becoming an Online Influencer. David Spark is a veteran tech journalist and the founder of the media production and consulting firm Spark Media Solutions.
Spark blogs regularly at Spark Minute. Follow him on Twitter @dspark. For all the advice about how to approach and attract influencers, I haven't seen much written about how to actually become an influencer. It's important, because once you're seen as an influencer, you’re seen as an industry equal and a resource. You're no longer perceived as a nuisance constantly broadcasting your own agenda, hoping others will relay.
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