Recruiting
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International Student Recruitment Best Practices
I thought with the NAFSA (nafsa.org) conference this week, it would be a good time to discuss some international marketing tips/strategies. The Chronicle of Higher Edcucation stated it very well this morning... "all schools want to internationalize". But how do you do it? How do you market out to prospective international students?
"King’s 2010 Recruitment Campaign Developed by King’s Students to Attract Future King’s Students" on SMR
September 24, 2009 @ 09:00AM King’s University College at The University of Western Ontario will launch its first-ever student recruitment campaign created by King’s students. The students enrolled in a third year marketing course in the Management and Organizational Studies program were charged by their client (King’s) with the development of a recruitment strategy that incorporates mobile, social and on-line marketing to create buzz with tech savvy high school students. For their campaign proposals, King’s students conducted extensive research including: focus groups, surveys, market scans and on-line research.
Using Social Media: Colleges And Universities Vs. Businesses
The youth of today , the “ Millennial ” generation, represents a tremendous communication challenge for everyone from parents and politicians to colleges and companies. Millennials thrive in an always “ on ” world filled with: They are in constant touch, updating their friends with texts ( 80 per day on average according to Nielsen), tweets and messages on the “ walls ” of their Facebook profiles.This past month, the iBlog has done a wonderful job of discussing the inherent value of college internship programs from both an intern and corporate standpoint. Katie Meeker even went as far as providing an overview of the legality behind unpaid and credit based internship programs. I think everyone can now agree on the value that internships offer to college students as well as organizations. In addition to the mentorship aspect, internship programs have proven to be the best source of recurring entry level talent for competitive organizations across a wide array of industries. Now that we agree on the value of internship programs and university recruitment, it is important to strategically map out a tailored university recruitment campaign. Recruiting effectively at the university level, for both internship and entry level positions, is very different from experienced hire recruiting.
Mapping out your University Recruitment Campaign
Over the past two years, I’ve attended dozens of conferences related to campus recruitment which always feature at least one presentation on social media. And it’s not just campus recruitment conferences that seem obsessed with social media—the topic has been covered at every marketing, advertising, and ‘change’ related conference I’ve been to as well. Obviously, social media is an immensely popular topic in general. But why is it so popular specifically when it comes to campus recruitment?
Global University Recruiting Blog » Social media for campus recruitment – pros and cons
Please Note: This is not the tutorial but a narrative version of tutorial materials , a primer if you will. Reading through this material will NOT give the necessary certification for serving on a faculty search committee. It is designed instead to offer all who are interested a chance to become familiar with the material covered in the tutorial prior to taking the tutorial and/or a chance to review material and references for individual topics after you have taken the tutorial.
Provost's Tutorial Preparatory Materials, Vice Provost for Faculty Recruitment & Retention, University of Virginia
Social Media Recruitment: Do prospects really use it?? | .eduGuru
Research- it’s a great way to find out what’s going on in recruitment today. In the past few weeks, several reports have been released that give us a picture of where high school students are looking for information when searching for colleges. This research is a great way to see how recruitment is trending on a national level. In this post, we’ll talk about research from Noel-Levitz, Hobsons, and Stamats.
College students make great recruiters
Posted: March 22, 2009 at 10:02 pm Are you using one of your best resources to enhance your recruitment efforts? Current students can offer insight, advice and a valuable connection to prospective students. And the best part, these tips will enhance your recruitment efforts while costing you absolutely nothing – or close to it! High school students trust the advice they get from current students.
Top Online Colleges on Twitter - Follow Online Colleges and ...
A growing number of online colleges are now participating in Twitter, the popular microblogging platform. By “following” these schools on Twitter, you can receive the latest updates about their programs and accomplishments. Below you’ll find links to some of the top online colleges on twitter. If you know of any other online schools that should be included in this list, email me at: distancelearn.guide@about.com.
New stats from Nielsen Online show that by the end of 2008, social networking had overtaken email in terms of worldwide reach. According to the study, 66.8% of Internet users across the globe accessed “member communities” last year, compared to 65.1% for email. The most popular online activities remain search and Web portals (with around 85% reach) and the websites of software manufacturers.
Social Networking More Popular Than Email
“It never fails. Every month or so, the astronauts at the International Space Station capture Earth in the most amazing, astonishing, rock-your-socks-off way imaginable. Every time it’s better than the previous one. This one is the current winner by far.”
Stephen's Lighthouse: Social Media and College Admissions - Two sides
All submissions must be made by March 31, 2012, through the online form. If you have any questions or issues surrounding the contest or the submission process, you should contact Lance Haun at lance@ere.net before the deadline. While there is no hard definition of what does and doesn’t constitute a startup for the sake of this competition, we also want to be transparent about who we’re going to prefer. We’re going to favor newer companies (18 months or less) who will be (or who have) launched a brand new product within close proximity of (or even at) the event. We aren’t favoring a particular product category either and would rather see a wide diversity of products.
Social Recruiting Summit
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