Wrought with meaning. Plume. EDUCATION.
One Imaginant Fits All. Ways Places Means. Do You Remember - Yesterday, back by popular demand. Les femmes, le Pathos et le Storytelling. Ces 3 éléments, bien travaillés, permettent l'entrée en résonance avec le public ! Je tiens à féliciter tout le monde car tout le monde a joué le jeu, chaque histoire est personnalisée, chaque accroche est différente et impactante et chaque appel à l'action bien formalisé, on a réussi à trouver l'équilibre dans l'intégration des ces notions d'Ethos, de Pathos et de Logos dans chacun des discours.
Certains m'ont même beaucoup surprise, jouant avec des analogies audacieuses et intégrant de l'humour. Je me suis rendu-compte cependant...que les femmes avaient beaucoup plus de résistance (même si elles y sont arrivées in fine) que les hommes à intégrer du Pathos dans leurs narration, elles restaient très analytiques et filtraient le contenu émotionnel (pourtant si important pour rendre le discours impactant) Articles complémentaires :
Storytelling That Moves People. Persuasion is the centerpiece of business activity. Customers must be convinced to buy your company’s products or services, employees and colleagues to go along with a new strategic plan or reorganization, investors to buy (or not to sell) your stock, and partners to sign the next deal. But despite the critical importance of persuasion, most executives struggle to communicate, let alone inspire. Too often, they get lost in the accoutrements of companyspeak: PowerPoint slides, dry memos, and hyperbolic missives from the corporate communications department. Even the most carefully researched and considered efforts are routinely greeted with cynicism, lassitude, or outright dismissal.
Why is persuasion so difficult, and what can you do to set people on fire? McKee’s students have written, directed, and produced hundreds of hit films, including Forrest Gump, Erin Brockovich, The Color Purple, Gandhi, Monty Python and the Holy Grail, Sleepless in Seattle, Toy Story, and Nixon. No. Neurochemistry, empathy & the power of story. Apò mēkhanḗs theós. Photasme. Imagi Nation. Songs in the Key of Life. Well Read Bookish. Well Read Lists. 2 Do. A Long Time Ago. The 22 rules of storytelling, according to Pixar. Pixar’s 22 Rules of Storytelling | Aerogramme Writers' Studio. These rules were originally tweeted by Emma Coats, Pixar’s Story Artist. Number 9 on the list – When you’re stuck, make a list of what wouldn’t happen next – is a great one and can apply to writers in all genres. You admire a character for trying more than for their successes.You gotta keep in mind what’s interesting to you as an audience, not what’s fun to do as a writer.
They can be very different.Trying for theme is important, but you won’t see what the story is actually about til you’re at the end of it. Now rewrite.Once upon a time there was ___. Every day, ___. The Psychology of Storytelling: 10 Proven Ways to Create Better Stories (and Why Stories Sell) Stories are a very integral part of being persuasive. You’d think that as a guy that loves data, I’d be averse to storytelling as a whole. As a marketer though, I can’t be. Those in sales and marketing have known for a long time that stories trump data when it comes to persuasion because stories are easier to understand and relate to. Are you incorporating stories into your copy? Are you utilizing them on your blog? If you’re anxious to understand and tap into the power of storytelling, get ready to jot down some notes! Why You Need to Incorporate Storytelling Storytelling works.
But why should you have to incorporate this flowery style into your writing? A lot of folks are averse to telling stories because they believe that “the facts” are the most persuasive pieces of content they can deliver. It’s not, and here’s a visualization that helps to explain why: Am I telling you that it’s better to say nothing in a memorable fashion? No, of course not. How Stories Affect the Mind Of course! 1.) It works! The Pixar Touch - history of Pixar - Blog - Pixar story rules (one version) Pixar story artist Emma Coats has tweeted a series of “story basics” over the past month and a half — guidelines that she learned from her more senior colleagues on how to create appealing stories: #1: You admire a character for trying more than for their successes. #2: You gotta keep in mind what’s interesting to you as an audience, not what’s fun to do as a writer.
They can be v. different. #3: Trying for theme is important, but you won’t see what the story is actually about til you’re at the end of it. Now rewrite. #4: Once upon a time there was ___ . #5: Simplify. . #6: What is your character good at, comfortable with? #7: Come up with your ending before you figure out your middle. . #8: Finish your story, let go even if it’s not perfect.
. #9: When you’re stuck, make a list of what WOULDN’T happen next. . #10: Pull apart the stories you like. . #11: Putting it on paper lets you start fixing it. . #12: Discount the 1st thing that comes to mind. . #13: Give your characters opinions. Abarim Publications - Patterns in the Bible. — Everything you know about it is wrong — Welcome to Abarim Publications The name Abarim belongs to a mountain or mountain range in Moab from which Moses viewed the Promised Land from afar (Numbers 27:12).
It's also the mountain where Jeremiah was said to have buried the Ark of the Covenant (2 Maccabees 2:4). Quite a mountain, therefore. Our logo is the first letter of the name Abarim (עברים), which is the letter ע ('ayin), which is also a word, namely עין ('ayin), which means both eye and fountain. We see things, but we also weep a bit at times. The website of Abarim Publications has been online since 2002 (that's right folks, we're older than Facebook ☺).
Just like we can't become successful heart surgeons by imagining things, we can also not be wise about God and ignorant about creation. Moses the desert dweller Iron and a global pre-historic civilization First-Time, Last-Time, and End of Time The study of war The knowledge of good and evil The Ur-Internet The slip of the mini-camels. Echoes, System and Storytelling [Part 1/3]
The act of telling a story can be studied like a system. In reality, the effectiveness of the process depends on, but is not limited to, the way the story is told. External variables can have an effect on good narration. In this series of articles, we’ll present three elements which work in support of the others. They reflect the three lessons that Jonathan Koomey – Ph.D., researcher, entrepreneur and author – delivered to “Green Start-Ups” at the Clean Tech Open SF on April 2nd, 2014.
Here is Dr. . ► How can one amplify the reach of ones’ message? Green Lesson #1: Widen the field of the possible/Don’t limit yourself to what exists To start, the speaker criticized the fact that certain Green Start-Ups talk about impacts and consequences for the future, but base their talk around their solution in the present.
To answer this question, Dr. Additionally, Green Start-Ups that follow this lesson are better able to anticipate, staying ahead of the pack rather than catching up. Echoes, System and Storytelling [Part 2/3] The act of telling a story can be studied like a system. In reality, the effectiveness of the process depends on, but is not limited to, the way the story is told. External variables can have an effect on good narration. In this series of articles, we’ll present three elements which work in support of the others. They reflect the three lessons that Jonathan Koomey – Ph.D., researcher, entrepreneur and author – delivered to “Green Start-Ups” at the Clean Tech Open SF on April 2nd, 2014.
Here is Dr. . ► How to improve the effectiveness of ones’ message? Green Lesson #2: Define clear positioning/Don’t try to solve every problem We normally attribute to Michael Porter the affirmation that, in order to succeed, a company must choose one and only one marketing strategy from among three. Based on this affirmation, Jonathan Koomey identified three environmental strategies (slide 15). Echo #2: Develop an identity Briefly, Mr. Segmentation is indispensable to finding a book we are looking for. Echoes, System and Storytelling [Part 3/3] The act of telling a story can be studied like a system. In reality, the effectiveness of the process depends on, but is not limited to, the way the story is told.
External variables can have an effect on good narration. In this series of articles, we’ll present three elements which work in support of the others. They reflect the three lessons that Jonathan Koomey – Ph.D., researcher, entrepreneur and author – delivered to “Green Start-Ups” at the Clean Tech Open SF on April 2nd, 2014. Here is Dr. Koomey’s advice, and their “echoes”, which deal with the favorable conditions necessary for much punchier storytelling.Please note: We’ll frequently refer to the slides from the entrepreneur’s presentation, which you can consult online. ► How to leverage the impact of ones’ message? Green Lesson #3: Communicate in a “No Brainer” way/Don’t try to educate the public It is always difficult to get the public on your side. The speaker used the example of global warming. Echo #3: Master the Subject. Twine / An open-source tool for telling interactive, nonlinear stories.
Three-Minute Epic. Poiemaeia. Games Storyfy. Mot juste. Seriously Lego. Once Upon A Time. Bygone Days. World News Aggregates. Ensemble. Go Team! Family Matters. IMAGES. Science Fiction. Philosophikos. Films. Ode du TV. Magical Thinking. Mythos. Natura Mythica Deios. LORE. Poiemaeia. Rhapsodos. Τέχνη. Cultural References. Language Etymology. WORD! Quotatio. Wordy Peeps. REALLY GOOD STUFF. The Inside Story. Equally important, they turn the audience/listeners into viral advocates of the proposition, whether in life or in business, by paying the story—not just the information—forward. Gregg Segal Stories, unlike straight-up information, can change our lives because they directly involve us, bringing us into the inner world of the protagonist.
As I tell the students in one of my UCLA graduate courses, Navigating a Narrative World, without stories not only would we not likely have survived as a species, we couldn't understand ourselves. They provoke our memory and give us the framework for much of our understanding. Much of what I know about narrative and its power I learned over the course of working in the entertainment industry. Although the project had enlisted a great filmmaker—Oscar winner Costa Gavras (for the thriller Z)—I didn't find it compelling. Out of courtesy, I met with the father, who knew I was not a fan. Gregg Segal His narrative migrated from my heart to my head to my wallet.
Lego Storyteller Education Home. Recent Trends In Storytelling And New Business Models For Publishers. Advertisement It is clear that the ongoing dramatic transformation of the media industry in all its formats (audio, video and text) leaves the door open for a complete reinvention of the publishing business. This transition has opened up opportunities for experimentation, and many players are trying to define the future of media in general, and journalism in particular. In this article, we will discuss several recent such experiments, with special focus on new forms of storytelling, as well as new business models for publishers — a fascinating recent trend called “subcompact publishing” will be our main reference.
“The publishing ecosystem is now primed for complete disruption.” – Craig Mod The Media Industry As We Knew It Is Gone The traditional music industry is on the verge of disappearing because iTunes, and then Spotify, contributed to a radical shift in audiences’ music consumption habits: from physical packages to digital-only ownership to cloud-based subscriptions. 1. 2. 3. 5. Encoding Your Message With Story | Cruxcatalyst: The Heart of Change. The most common and enduring means of cultural transmission in human societies is the story. Think about it – did you read The Stern Review Report (700 pages) on climate change, one of the seminal policy documents yet released on the issue of climate change? Or have you seen (or at least know about) Al Gore’s Academy Award winning documentary ‘An Inconvenient Truth’?
This applies to any story – one example I found recently that illustrates this point was to ask the question: ‘who remembers how much JK Rowling was paid for the Harry Potter series?’. You’d probably have to Google the answer. Try asking another question: ‘who knows the story about where and why JK Rowling wrote her books?’ Most sustainability communications rely heavily on data and ‘selling’ an understanding of a situation, to which a reasoned ‘rational’ response must surely be expected. To know a society’s stories is to know where it intends to go. Sourced from Compostmodern is the story a that I’m telling a myth? Columbia University Medical Center | Program in Narrative Medicine. Narrative-Based Medicine: Potential, Pitfalls, and Practice. Narrative Medicine: A Model for Empathy, Reflection, Profession, and Trust.