
communauté
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L'importance de créer une communauté autour d'une marque - techt
Les tendances 2010 du Marketing 2,0 (par Vanksen): réseaux socia
Etudes
Publié le 27 avril 2012 L’étude Mobilens de Comscore, indique que, dans les pays de l’Europe 5, 42% des utilisateurs de Smartphone ont joué à des jeux sur leur terminal au cours du mois de février 2012, affichant ainsi une croissance de 55% par rapport à l’an dernier. LIRE +Watch this video for the inside scoop on our innovative NEW EverCrème Cleansing Conditioner! One part cleanser and three parts conditioner, it’s the perfect solution to transform dry, damaged or coarse hair to soft, shiny beautiful locks.
L'Oreal Paris USA
Avec le lancement de Reveal, L'Oréal franchit un niveau de plus dans l'univers des business games. Accessible sur internet , ce nouveau jeu a notamment vocation à nourrir la pépinière de talents du groupe de cosmétiques. Proposant à tout étudiant, quelque soit son profil et sa nationalité, de découvrir les métiers de L'Oréal, de se tester et de se mettre en situation, il constitue une première étape à l'entretien d'embauche. «Un tiers de nos stagiaires seront bientôt recrutés de cette façon» explique François de Wazières, directeur international du Recrutement de L'Oréal, qui mise sur le potentiel de la fameuse «génération Y».
Le Figaro - Emploi : L'Oréal recrutera un tiers de ses stagiaire
Ready to launch L’Oréal’s next best product? Take a trip into the backstage of a Fortune 500 company, make the right decisions and jump start your career!
REVEAL by L'Oréal
Le Figaro - Web : Les annonceurs se ruent sur Facebook
Partenaires Voyages & Tourisme : tous les Liens vers nos ... Avis Hôtel. Un large choix d'avis de voyageurs et de bons plans pour vous aider à ...
Avis - Avis et opinions sur disneyland paris
Le top 50 des "fan pages" Facebook en 2009 /// Agence marketing
Beginning Thursday, latte addicts who visit Starbucks outlets can get more than just a caffeine fix. They will also be rewarded on Foursquare with a barista badge. Foursquare The Barista badge on Foursquare. Location-based mobile services like Foursquare are at the cutting edge of a transformation in the way offline businesses and their customers interact, by breaking down the barriers between the physical and the virtual.
Starbucks Fans Can Become ‘Baristas’ on Foursquare - Bits Blog -
Longtime Twitter Users Most Vocal - eMarketer
As growth in US traffic to Twitter.com began to flatten toward the end of 2009 , the service’s staying power was questioned. Had new users migrated to third-party platforms and mobile usage, or had they simply tired of sending 140-character bursts of information? Research from social media analytics firm Sysomos supports Twitter’s stickiness. The company examined more than 1 billion tweets over a four-month period and found that 41.6% of the tweet volume in March 2010 came from users who had joined Twitter at least nine months prior. As recently as December 2009, these percentages were substantially different, with 26% of tweets coming from nine-month veterans and the largest single percentage, 28.9%, coming from users who had joined six to nine months prior. A posting on the Sysomos blog sums up the significance of this data: “New users are continuing to tweet at a steady pace while the veterans are becoming more and more active.”La Vache qui Rit te poke | Blog de nuit : créativité et publicit
J’adore la campagne mise en place par Noyz pour la Vache Qui Rit . Certains trouveront le dispositif « simplet », mais diantre, qu’il est efficace. Un re-branding total, pour une nouvelle image impeccable et diversifiée de notre vache jurassienne.With its game mechanics and spunky badges, Foursquare could easily be mistaken for a frivolous mobile application with little to no value for businesses. As the startup races to the million member milestone , however, nothing could be further from the truth. We’ve already written about Foursquare’s savvy relationships with major media and entertainment brands and even talked about how it’s changing the world as we know it. In this post, we’ll delve deeper into the big brands and businesses that are experimenting with the platform and finding success with location-sharing. For proof that Foursquare is a viable tool for businesses, take a gander at the City of Chicago and their efforts to make city exploration fun with Foursquare , the Wynn Las Vegas’ unique approach to top notch service, Tasti D-Lite’s efforts to redefine the customer loyalty program, Lucky Magazine’s interest in taking their editorial content to the streets and Starbucks’ desire to better understand their customers.

