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Resumen Gamification & Banking. Gaming For Good Concept: REALiTREE. PSFK recently challenged top creative agencies from around the globe to come up with concepts that address issues put forth by The Climate Reality Project. Participants in the Gaming For Good challenge were encouraged to leverage trends identified in PSFK’s Future Of Gaming report to create potential solutions. REALiTREE was a shortlisted entry submitted by NYC design agency Stark Design. A REALiTREE is a digital representation of our local environment and the role we are playing in sustaining its wellbeing.

The REALiTREEs are massive projections that show a digital image of a tree, complete with leaves, branches, roots, sky and earth. Each tree is meant to be cared for like a Tamagotchi, but rather than being cared for by one person, it is cared for by thousands of individuals, teams, communities, cities and perhaps even countries. The overall health of the tree will constantly be on display. The REALiTREE’s health is dictated by two types of data. Stark Design. Round-Up: Insightful Ideas From Our ‘Gaming For Good’ Salon. PSFK hosted a very exciting event last Friday.

Our Gaming For Good salon focused on how game mechanics can encourage constructive actions to tackle difficult or challenging problem — in this case Climate Change — to make them fun. Alongside The Climate Reality Project, an events-based organization that targets people denying the reality of climate change, we collected and evaluated strategic concepts from creative agencies all over the world, based on concepts from our Future Of Gaming report that leverage games as a cultural force of change.

In a statement by President and CEO of The Climate Reality Project, Maggie L. Fox said: Gaming presents us with new and innovative ways to engage more people in the climate fight–interesting, fun and empowering ways to make change. Many of the submissions we offered today will help more people focus on solutions in creative and original ways. Insights & Highlights from Al Gore’s Talk Insights & Highlights from Our Presenters: Crowdsourcing City Planning Projects For Democratic Solutions [Future Of Gaming]

In our research for PSFK’s Future Of Gaming report, we noticed a growing tendency towards games being used To Solve The Unsolvable. One example of this trend is ‘Crowdsourced Moscow 2012: A Public Space Game’-a game developed by Andrei Goncharov, a graduate student at Russia’s Strelka’s Institute for Media, Architecture and Design, that imagines real public space in Moscow being managed democratically online in a simulator that turns the challenge of running city projects into an interactive, multi-player game. To begin, each player self-identifies as one of seven character archetypes, sowing the seeds for conflicts of interests as players must collaborate with one another to rally popular support for any given project.

Players earn 100 points a day which can used to support user-directed proposals for public space projects like new benches, parks, or cafes. Crowdsourced Moscow 2012. The Purpose Of Gaming: To Solve The Unsolvable. In the research for PSFK’s Future Of Gaming Report, our consulting team noticed that collaborative game environments are bringing communities of interest together around larger social, scientific and environmental challenges. Shared knowledge and research combined with friendly competition, lowers the barrier to participation and spurs innovation. Some of the key manifestations of this trend of ‘Using Gaming To Solve The Unsolvable’ are: Gamers Assist In Cracking The Aids Puzzle Game Helps Locate Planets Outside Our Solar System Children Utilize Gaming Platform To Tackle Humanitarian Challenges Challenge Of Running A City Turned Into A Multi-Player Game To learn more about what’s going on in the gaming space today, order a copy of PSFK’s Future of Gaming report.

Children Utilize Gaming Platform To Tackle Humanitarian Challenges [Future Of Gaming] In our research for PSFK’s Future Of Gaming report, we noticed a growing tendency towards games being used To Solve The Unsolvable. One example of this trend is ‘Crowdsourced Moscow 2012: A Public Space Game’-a game developed by Andrei Goncharov, a graduate student at Russia’s Strelka’s Institute for Media, Architecture and Design, that imagines real public space in Moscow being managed democratically online in a simulator that turns the challenge of running city projects into an interactive, multi-player game. To begin, each player self-identifies as one of seven character archetypes, sowing the seeds for conflicts of interests as players must collaborate with one another to rally popular support for any given project. Players earn 100 points a day which can used to support user-directed proposals for public space projects like new benches, parks, or cafes.

Crowdsourced Moscow 2012. El juego para ser más productivos con nuestro email. “Gamifica” tu vida con Kwestr. Está claro que sigue creciendo la moda de crear videojuegos y startups al estilo RPG realista, como puede ser un Sims, un Second Life o un Foursquare con logros desbloqueables a medida que vamos realizando según qué actividades. La manera en que funciona Kwestr es parecida al sistema del conocido Foursquare: a través de un sistema de “badges” puedes ir creando retos y objetivos que tú mismo te propongas, como ser vegetariano por un día, estudiar unas determinadas horas, ir al gimnasio, quedar con un amigo en concreto… somos nosotros los que añadimos los objetivos que creamos más convenientes para desbloquear nuestros propios logros en Kwestr.

Nuestros propios contactos de Facebook y de redes sociales varias serán los que tendrán que dar el visto bueno a los logros que van siendo realizados, y también podremos colgar imágenes a través de Flickr o Instagram para demostrar que realmente hemos desbloqueado los objetivos propuestos en este realista RPG. Link: Kwestr | Vía: Seetio. Tom Chatfield: 7 ways games reward the brain. Jane McGonigal: Gaming can make a better world.

5 Good TED Talks On Games. Jane McGonigal: Gaming can make a better world. Jesse Schell: When games invade real life. Gwen Stefani's Harajuku Mini for Target Commercial. How Coca-Cola is Gamifying Vending Machines in Japan. Mockup of Cocal-Cola's vending machine friend Coca-Cola (NYSE:KO) wants its customers in Japan to get to know their favorite vending machines a little better. In the company’s latest move as part of its Happiness campaign, Coca-Cola is using gamification to get people to check-in and interact with its vending machines. It seems wacky in both concept and execution but the result could be meaningful. Coco-Cola is affixing QR codes to its vending machines across Japan.

For those unaware of vending machine ubiquity in Japan, the company will have over 400,000 machines with the a QR codes by the start of the campaign. As part of what Coca-Cola calls the “Happiness Quest” users are motivated to scan the QR code on their favorite vending machine and create its virtual identity. The real game begins once user starts checking-in to machines on a regular basis. Check-in location (left) and customizable avatars (right) Checking-in under certain conditions will also earn the user badges. Mobile app rewards kids for keeping parents updated. Gain instant and exclusive access to over 5,000 of the most creative ideas, innovations and startups on our database and use our smart filters to take you direct to those that are most relevant to your industry and your needs. Not interested? You can still browse articles published in the last 30 days from our homepage and receive your daily and weekly fix of entrepreneurial ideas through our free newsletters.

Using video games to make seniors safer drivers. Online game focuses on real-world kindness. Finnish library uses games to crowdsource indexing. In London, public transport travel gets gamified. Marriott creates Facebook game for international recruitment. Site uses gaming to reward healthy eating choices. App uses gaming to promote and sell museum-quality art. App turns exercise into a game, with rewards for healthy activity. DonQ Master of All Skills on Cool Hunting.