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Twitpitch: The Elevator Pitch Hits Twitter. We've all heard of the elevator pitch: the brief overview of a product, service, or project that can be delivered in the time it takes to ride an elevator, usually around 30 seconds or so. Now here comes a new idea: the Twitpitch, and yes, it's just what you think - the same pitch narrowed down to 140 characters or less. As Marshall said earlier this morning, the best way to pitch via Twitter is not by sending a DM, but by sending out a public Tweet instead: Enter the Twitpitch. The Origin The Twitpitch is the invention of Stowe Boyd, a business strategy and information technology consultant. The Rules To further explain the concept, Boyd put forth a set of rules for the pitches as follows: All companies who would like to have a meeting with me, need to send me a Twittered description of the product.

An Idea Was Born And just like that, the tweets began, the earliest of which were posted here. One of the Twitpitches Why is this idea so timely? We couldn't agree more. Twitpitch Hashtag Tracking. How We Use Twitter for Journalism. How useful can communication limited to 140 characters be for serious journalism? It turns out that the short messages you find on Twitter have proven wildly useful for some writers penning larger pieces. Here at ReadWriteWeb we've been leveraging Twitter heavily for some of our most important news writing. While cynics dismiss twitter as frivolous, we've got stories to share that should make anyone reconsider their doubts about the microblogging medium.

Josh Catone wrote here in January about the rise of Twitter as a platform for serious discourse and discussed the way that a handful of mainstream journalists are using the tool. Charles Cooper did an informal survey earlier this month that found a definite majority of journalists old and new to be absent from Twitter. I did an interview on the BBC last week with some traditional journalists about Twitter and they scoffed at the idea that it could be useful. Breaking News One of the defining characteristics of Twitter is its ease of use. MediaOnTwitter :: Powered by TrackVia. Influence On Twitter Is Linked To Quality Of Content And Not Quantity Of Followers. Posted by Tom Foremski - September 1, 2010 [Daniel Romero is a Ph.D Candidate at Cornell Univeristy in the Center for Applied Mathematics.

He works with Hewlett-Packard's Social Computing Lab Bernardo Huberman and colleagues.] By Daniel M. Romero The importance of mainstream news has changed with the advent and immense popularity of online social media. The mainstream media is now aware that they have to be involved in the social media in order to keep their audience engaged. They understand that they no longer have complete control on what information people will attend to. With social media channels like Twitter, Facebook, YouTube, etc people can find the news they want even if the mainstream media may not be providing it to them. But are they as successful at social media as they are at mainstream media? To answer these questions, we measured the influence of all the news media accounts on Twitter.

The data includes all tweets containing a URL from June 15th through July 22nd of 2009. Free Press | Media reform through education, organizing and advocacy. The top news headlines on current events from Yahoo! News. Explore Google Search. Explore Google Search Want to learn something new about Google? Check out these 15 second search tips. Read others' search stories From lost relatives to that song that goes "doot doot doodle... " these stories are what Google is about. Spread the word Search is at the heart of everything we do at Google. Spelling Improvements Pat talks about new ways in which we try to save you time with spelling corrections.

Back to top Google Squared Daniel demonstrates Google Squared, a new experimental search tool that lets you customize your search results in a table. Maps in Search Results Jim shows you the convenience of maps when you need them on Google Search Results Pages. International Results Trystan talks about internationalization of Google Search result pages around the world. User Experience User Experience Researcher, Melanie talks about the process and research to build Google's Search Options Panel. Wonder Wheel Search Options Panel Product "Plus Box" Personalized Suggestions Search Freshness Sitelinks.

Explore Featured Documents. Mediagazer. Silicon Valley Watcher - at the intersection of technology and media. Search Features. F | My Digest. News To Me. Engadget. Top 5 Corporate Blogs’ Front Page Structure « Mario Sundar. Just today Jakob Nielsen’s Alertbox published the findings of a recent eye tracking study on the reading habits around corporate blogs. Of course, I find this of immense interest both as the blog editor of a Top 10 corporate blog (LinkedIn), but more so since I publish rankings for the Top 10 corporate blogs out there. I found this a perfect opportunity to re-rank the top business blogs out there and study their front page structure.

More on the front page structure of the Top 5 Corporate blogs (ranked August 2010), after this confusing graphic. Confusing Jakob Nielsen graphic comparing full articles vs. summaries Before I continue, here were the results of the eye tracking study: “Showing summaries of many articles is more likely to draw in users than providing full articles, which can quickly exhaust reader interest.” 1. Google Blog's front page design 2. Facebook's newly redesigned corporate blog front page 3. Newly redesigned Twitter business blog front page 4. 5. Old school Yahoo! PE.com | Southern California News | News for Inland Southern California. Search Digg for "Intel"

Search results. ProPublica. News. Yahoo! Smarter Planet. Intel Corporation. Behind Intel’s Poor Quarterly Numbers in Mobile Many companies entering new markets don't show profit, but their revenue growth looks impressive on a percentage basis. Not so with Intel's business of selling chips for smartphones and tablets... Identifying security innovation strategies Tom Quillin is the Director of Cyber Security Technology and Initiatives at Intel Corporation. Intel: The Final Push Before Earnings Earnings season is about to really pick up, especially in the technology sector.

Follow Up On Intel: Is The 'Bad News Still Good'? Nearly three months ago with the price at $25.60 a share, I suggested holders of Intel Corporation (INTC) hold onto their shares: ...yes, for a day or two after this or that piece of bad news, you see weakness in the shares. Has Intel Smelled the Coffee? Is it back to bananas and coffee for Costa Rica? Intel (INTC) Upgraded To 'Outperform' At Pacific Crest Intel Powers Up Multi-OS Smartphone Revolution Intel: Always Read Between The Lines. Movin' Ahead.