Www.aimia.com.au/enews/iab/Website/Nielsen Online Landscape Review June 2012 Media Pack.pdf. Www.iabaustralia.com.au/-/media/IAB/Resources/2012/Nielsen_-_Australian_Online_Landscape_Review_-_January_2012.ashx. Www.iabaustralia.com.au/-/media/IAB/Resources/2012/Nielsen_-_Australian_Online_Landscape_Review_-_December_2011_-_FINAL.ashx. Cpd.org.au/wp-content/uploads/2011/11/Centre_for_Policy_Development_Issue_Brief.pdf. Guardian CEO outlines digital future of news and media industry. Print still accounts for 70% of the Guardian's revenues, according to its chief executive.
Speaking at the Guardian Media Network's Future of Digital Media event, held in conjunction with the Institute of Chartered Accountants of Scotland (ICAS), Andrew Miller said that the yield on digital was still "way, way lower than newspaper". "Digital is fantastic, [with] fantastic opportunities, but only 30% of our revenues come from digital format. So, to say we can sustain a business for a long time with a high level of journalists with this mix of revenue is very, very difficult.
" Miller stressed the importance of GMG's assets other than the newspaper in ensuring its survival. "Critically, our way of surviving is [that] we've assets outside of the Guardian," he said. "We have a loss-making core newspaper, but it's subsidised by other assets we can draw on when we need to. " "There's a positive side, which is trying monetise the audience," Miller said.
Hybrid Media. So you still think the internet is free... [Roy Morgan Research] Roy Morgan Press Releases. The new media industry - Australia Council for the Arts. By Jennifer Wilson Before we go too far, let’s take a look at the digital world as a whole, cover some of the history, developments and services most relevant for writers, and take a look at a few Australian companies in this space.
This chapter provides an overview of the new media industry landscape and a foundation upon which writers can build as they launch themselves into cyberspace. Regardless of how you want your content to work in the digital space – as a stand-alone product, a game or linked to a product published elsewhere – you need to know the basics of the digital industry as a whole. The information and resources provided here are designed for writers in Australia and internationally and, as in each section of this book, links to articles, podcasts and websites are provided online at [ If you’ve got a great script, great game, great adventure or just a great story that you want to tell, it’s relatively straightforward – get some money and build, make or create it.
The State Of The Internet [SLIDE DECK] Journalism at the speed of bytes. Content And Community. On The Decline Of Magazines. People love a good a good funeral (and as David Hepworth put it "in the digital age they don't even have to dress for it").
In only the past few days I've read two articles that pronounce the 'death' of marketing (only to then go on to explain how marketing is still very much alive, albeit changing. *Sigh*). So it is not without some disheartenment that I read articles about the troubles of a medium which is close to my heart: magazines. David Carr's piece in the New York Times focuses on the difficulties at Newsweek but makes a broader point about how magazines, like newspapers, have been in a steady slide that has now brought them to "the edge of a cliff". Last week's ABC release revealed hefty declines in US newstand circulation across just about every major magazine category: "When 10 percent of your retail buyers depart over the course of a year, something fundamental is at work".
Finding a solution to this dilemma undoubtedly requires different thinking. 1. 2. 3. » Newspapers and Thinking the Unthinkable Clay Shirky. Back in 1993, the Knight-Ridder newspaper chain began investigating piracy of Dave Barry’s popular column, which was published by the Miami Herald and syndicated widely.
In the course of tracking down the sources of unlicensed distribution, they found many things, including the copying of his column to alt.fan.dave_barry on usenet; a 2000-person strong mailing list also reading pirated versions; and a teenager in the Midwest who was doing some of the copying himself, because he loved Barry’s work so much he wanted everybody to be able to read it. One of the people I was hanging around with online back then was Gordy Thompson, who managed internet services at the New York Times. I remember Thompson saying something to the effect of “When a 14 year old kid can blow up your business in his spare time, not because he hates you but because he loves you, then you got a problem.” I think about that conversation a lot these days. Wp-content/uploads/2010/08/www.OhMyGodWhatHappened.com_EN.pdf.