background preloader


Facebook Twitter

Expanding your Software Products and Services: A Field Guide for Startups. Utilize a Data-Driven Approach to Generate Technology Leads. How to Make your Tech Startup Standout. Unlike before, basically, anyone can start their own business with as little capital as possible.

How to Make your Tech Startup Standout

This is because of the fact that as technology continues to advance, more demands are being created. Along with that, solutions that will meet these demands are also being conceptualized The growth of the IT industry, in particular, is spurned on by innovations that result in people expecting more evolutions in certain types of products and services. This is evident in the fascination that companies have towards new arenas such as VR technology and business automation. For Gartner Managing VP Gilind Govekar, businesses need IT and software as adaptation tools that can streamline important processes. The business world is fortunate enough to have a corps of talents – most of whom are fresh out of college, to say the least!

Do you have a good IT product or service that deserves the attention of businesses? How IT Sales Are Made: A Journey Through the B2B Pipeline. Every B2B marketer worth his salt knows what a sales funnel means.

How IT Sales Are Made: A Journey Through the B2B Pipeline

It’s a fancy word that refers to the process of guiding customers towards making a purchase. What could possibly be harder than that? Well, leading a prospect towards a purchase is nothing like a healthy stroll through the local park. And it sure is nothing like convincing your uncle to buy you the latest game console for Christmas. Indeed, B2B companies will need to focus more on keeping their pipelines productive. For IT companies, engagement is the world. From bad leads to building trust, IT companies are certainly in a pinch when it comes down to maintaining a healthy funnel. The ideal structure Apparently, there are no standards in creating an ideal sales cycle. Callbox Pipeline Reviews and Pricing. Telecom Campaign Ideas for 2018: Consultative + Digital Marketing.

We all know what consultative selling looks like. It’s when reps actively apply Seth Godin’s principle of finding products for customers rather than customers for products. In complex-sale industries such as business telecom, consultative selling remains the core selling philosophy. Instead of making a pitch, reps who rely on this approach help prospects uncover genuine problems or needs, and guide them to the right solution. But in order for consultative selling to work, the marketing side of the process has to align with the sales focus. This means that top- to mid-funnel activities should reflect a consultative approach, too. Today’s blog post boils all of this down into a number of practical telecom campaign ideas and tips.

Put marketing and sales on the same page first According to an American Marketing Association (AMA) article, the misalignment between marketing and sales is as old as the corporate world itself. Become an expert in the prospect’s business. Cloud Consulting Firm’s Sales Outlook Drifts Higher with Callbox - Industry IT Consulting and Software Applications Campaign Type Lead Generation, Appointment Setting Target Industries Manufacturing, Distribution, Professional Services, Microsoft Dynamic Users Target Contacts IT Manager, IT Director, CIO, CTO The Client The Client provides industry-specific implementation, training, and consulting services for Microsoft Dynamics AX and Microsoft Dynamics CRM.

The Challenge Being a small company (with only 35 employees), the Client clearly needed some outside help carrying out many of its marketing activities. News and Events - Callbox. Lead Generation for Research and Consulting - Consulting Leads. Lead Generation for Research and Consulting - Consulting Leads. Qualified Cloud Computing Leads - ITSalesLeads. According to research conducted by Forrester, the cloud computing market is anticipated to grow from $58 billion in 2013 to more than $191 billion by the year 2020.

Qualified Cloud Computing Leads - ITSalesLeads

That is tantamount to increased competition for the average cloud computing company. Influencing buyers will require seasoned expertise in marketing and technical knowledge about cloud computing products and services. Good news is ITSalesleads provides a focused attention to this niche market. Lead Nurturing Tool - Lead Management System - Callbox. Lead Nurturing Done Right. Simple. Smart. Effective. You’ve heard about Marketo, Eloqua, and Hubspot, right? Big and popular as these companies are, their success in marketing is founded on one basic principle: sending the right message to the right person at the right time. However, most lead nurturing systems are too expensive and time consuming to set up.

Callbox Pipeline provides you with an intelligent, easy-to-use lead nurturing system without the clunky interfaces and overpriced tools. Lead Nurturing Done Right. You’ve heard about Marketo, Eloqua, and Hubspot, right? Big and popular as these companies are, their success in marketing is founded on one basic principle: sending the right message to the right person at the right time. Big Tech Brand Reaps Rewards from Long-term Partnership with Callbox [CASE STUDY] Marketers Increase ROI after using Marketing Automation Tool.

As a marketer, if you are planning on implementing marketing automation into your marketing strategies, you must first understand how marketing automation works.

Marketers Increase ROI after using Marketing Automation Tool

Marketing automation can help promote your products easily. It lets you achieve your marketing goals by evaluating your prospects based on their activities. It helps you prioritize your leads, nurture them and walk them through until they reached the last stage of their buying process. Benefits of marketing automation Reduce staffing costTarget potential customers through multiple channelsSchedule activities ahead of time.