Automotive Social Media Marketing. Every industry these days is trying to figure out how to employ social media, but the auto category is being especially scrutinized. The segment is known for its glitzy TV ads and deep pockets, but social media is a field where money will only drive you so far. The big gains seem to come from out-thinking opponents, not outspending them. So how are the big automakers doing in this new arena? As this infographic shows, there have been some triumphs, some missteps, and a lot of learning. Because of the large size of this infographic, we've broken it up into multiple smaller parts. Social media discussion. 10 Beautiful Social Media Infographics. This series is supported by Ben & Jerry's Joe, Ben & Jerry's new line-up of Fair Trade and frozen iced coffee drinks.
Learn more about it here. Infographics help communicate information in a digestible manner as they creatively present data in an understandable and engaging format. With social media growing at an ever increasing pace, there is now a wealth of data about how people interacting with one another on the web. Naturally, infographics have proven an excellent aid in expressing high volumes of social web information in a clear, visually appealing manner. Here are 10 infographics that prove as beautiful as they are interesting. 1. This is a global map of social web involvement which illustrates that hundreds of millions of web users are creating and sharing content every month. Interestingly, it reveals that despite the Twitter hype, microblogging is still not a mass social activity and is nowhere near the size and scale of blogging. 2. 3. 4. 5. 6. 7. 8. 9. 10. Web Strategy Matrix: Google Buzz vs Facebook vs MySpace vs Twitt.
Socialnomics – Social Media Blog | Socialnomics is a blog designed to cover how social media is changing the way we live and do business. We interpert the latest social media news and summarize what it means to users and companies. Statistics. Five Reasons Why Corporate Blogs Fail - Technorati Guru. Corporate blogging has become incredibly popular in the business to business (B2B) sector. Industries that were once thought inhospitable to blogs, these tools are not only popping up but are making a profound difference in marketing, relationship cultivation and client interaction.
Yet too often, the full potential isn’t realized. Corporate blogs either don’t deliver on expectations or, worse, are left to suffer a quiet, lonely death. When this happens, of course, blogs themselves are blamed, with little consideration given to the fact that execution (rather than platform) was flawed. All the talk you hear of building an audience organically, waiting to go viral and other social media swill is worth what you pay for it. The only way to succeed is to apply brute force. But, enough about success – that’s the kind of thing that makes corporate blogging seem easy. 1. 2. Continued on the next page. "90-9-1" Rule for Participation Inequality: Lurkers vs. Contribu. The Value of Social Media [STATS] Social media plays an important role in our lives and has drastically changed the world in ways more than one; It is now one of our important platforms of communication – we live and breathe it everyday, we rely on them for information and may even feel awkward not checking our Facebook account for notifications for 24 hours.
Whether B2B or B2C, every industry is able to leverage on social media for their business. As people spend more time on social media online, ad dollars into social networking sites have also been increasing. That is why businesses need to always be ahead of the curve. If your competitor is already on board, you have much catching up to do!
And if you were thinking that visitors will first go to your site for information about your company… Omniture proves you wrong as they share the value of what social media brings. Where Do Consumers Get Information? More people turn to social media websites first for opinions. What is Social Media Good For? What Are You Waiting For?