marketing and social media

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These tools are not for measurement, but instead evaluation. They will give you some form of meaningful data to use in reports—plus they don’t cost anything. This is by no means an extensive list. http://www.prdaily.com/Main/Articles/20_free_tools_to_evaluate_social_media_10711.aspx

20 free tools to evaluate social media

Top 12 Facebook Pages To Like In 2012 - simplylaunch.com

http://simplylaunch.com/2012/top-12-facebook-pages-to-like-in-2012/ The crowd gets bigger in social media, and it can be difficult to sort through to Facebook pages which are really worthy of your “Like”. No one wants their newsfeed clogged up with frivolous material; it takes too much time to sift through the chaff to the wheat. So, I’ve supplied a list here for you of people or businesses which really have a lot to offer.

10 Form Optimization Tips For Landing Pages

http://searchengineland.com/10-form-optimization-tips-for-landing-pages-108307 Over the years, I’ve done a lot of work with form optimization.
http://www.inc.com/marla-tabaka/how-to-make-money-on-facebook.html

How to Make Money on Facebook

Is your Facebook page a real snoozer?

Best Social Bookmarking Plugins for WordPress

http://designmodo.com/social-bookmarking-plugins-wordpress/ Social Bookmarking WordPress plugins therefore help and provide an option to share and submit your web contents to popular social networks and fetch huge traffic.

LinkedIn: 5 changes to make to your profile today

http://www.cbsnews.com/8301-505125_162-57361107/linkedin-5-changes-to-make-to-your-profile-today/ Just like with romantic relationships, workouts and savings accounts, you get out of LinkedIn what you put into it.
philosophy

12 common PR mistakes

My frustration level is at about an 11 right now when it comes to client-created PR nightmares. Like most marketing/PR pros, I care deeply about my clients and their business. Sometimes it’s like watching slow, self-induced Chinese water torture when I’m forced to watch them self-emolliate via bad PR mistakes. http://www.prdaily.com/Main/Articles/12_common_PR_mistakes__10437.aspx
job hunt

The Digital Marketing Series is supported by HubSpot , an inbound marketing software company based in Cambridge, Mass., that makes a full platform of marketing software, including marketing analytics tools . The image of a farmers’ market doesn’t immediately evoke “high-tech.”

4 Ways Farmers’ Markets Are Going Digital

http://mashable.com/2011/12/12/social-media-farmers-markets/
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http://mashable.com/2011/11/16/social-media-persuasive/

6 Ways to Be More Persuasive With Social Media

Neil Patel is the co-founder of KISSmetrics , an analytics provider that helps companies make better business decisions. How can you be persuasive with consumers on social media? One of the best books on persuasion is called Influence , in which author Robert Cialdini describes six elements of effective persuasion.
gifts to make

10 types of addictive content

http://prdaily.com/Main/Articles/10_types_of_addictive_content_10037.aspx Are you having problems driving traffic to your blog? Is no one is retweeting your content or sharing it on Facebook? The challenge for any blogger is to provide content that will entice and delight readers.
This week, my firm received possibly the worst job query I’ve ever seen. That’s saying a lot, given the stacks of résumés and letters sent to our firm each year.

Hideous query email sparks 6 tips for PR job-seekers

It is important to understand exactly how versatile a PR practitioner must be to keep up with the demands of clients and the fast-paced field.

How to get the most out of a PR major

7 reasons I hated your speech

It’s hard to believe how much I hated your speech.

Top 10 Things to Test to Put Your Email on the Top 10 List!

To stick with the “10″ theme for VR’s 10th Birthday this month, here are 10 things you can test in your email to make it better than ever. From Name : The most effective From Name is what your recipients recognize you by or expect to hear from. Not sure what that is? TEST IT!

5 Ways to Catch the Eye of the Press and Public

What do readers want -- and what to editors and reporters want to see?