Social Media is here to stay: The secret to using #Facebook at work #socialmedia.
#Salesforce.cim makes acquisition as #socialmedia hits up. Business Schools Tackle Social Media. HootSuite Reaches 1 Million Users [INFOGRAPHIC] Social media dashboard HootSuite has reached an important milestone: 1 million registered users. To celebrate the event, HootSuite shared with us some stats from its two-year history. HootSuite users send more than 1 million messages per day, mostly on Twitter, but also on Facebook, Ping.fm and LinkedIn. It took one year and two months to reach the first 250,000 registered users, but then, in only 10 months, that number has quadrupled. In 2010, HootSuite was really busy, adding HTML5 support to its web interface, launching iPhone, iPad, Android and BlackBerry apps, and recently switching to a freemium business model. In the future, HootSuite plans to launch a social sharing tool for publishing platforms and release an API that will allow third-party developers to create apps and tools for the dashboard.
Check out some other stats from HootSuite in the infographic below. Secure Online Backup and Archiving for Gmail, Facebook, Twitter, and Wordpress | Backupify. The future of social media and its impact on businesses. The Hybrid Theory Manifesto: The Future of Marketing, Advertising, and Communications Part One. InShare0 Hybrid Theory |ˈhīˌbrid thee-uh-ree |: The fusion of creative and communications, combining earned and paid media to enliven ideas, unite communities, amplify stories and spark desired outcomes. Part One of Three… Marketing, advertising, service, communications, and business dynamics in general is undergoing incredible transformation.
The innovation transpiring across the board however, wasn’t ushered out of vision as much as it was pressured through the democratization of content and the equalization of influence. After years of the socialized media changing how individuals find, create, consume, and share information, we are approaching the cusp of following markets to leading them. Business and its supporting branches of information dissemination, connection, and contact, are no longer practical in the era of interactive media. A new philosophy and methodology is required to effectively shed the perpetual cycle of catching up to consumer behavior. 1. Source: NetMBA.com. 3 Tips for Managing Your Online Reputation.
Antony Mayfield is iCrossing's Senior Vice President, Social Media, leading the company's services and innovation efforts related to the social web. He is also the author of Me and My Web Shadow, a newly released everyperson's guide to the social web. You can find him on his blog or Twitter. The measure of your reputation is what you do plus what others say about you. That was one of the first things I learned in PR. A reputation can be managed, and can be influenced by the things we do, but it can never be designed or decided upon by its holder. Reputation is earned. As the social web has distributed the power and influence formerly held by the mainstream media, it has created the need for personal reputation awareness. 1.
In the course of writing my book, I had a call from a BBC researcher asking for background on social networks. It made me think about my own family's personal details and images. 2. Reputation is a messy and uneven business. 3. Conclusion. ROI of social media. 8 Tips for a Successful Social Media Cause Campaign. Meaghan Edelstein has gained national media attention through her blog, I Kicked Cancer's Ass, which she started to document her battle with end stage cancer.
She is an attorney, the founder of the non-profit organization Spirit Jump, and the Social Media Director for Smashyn.com. Cause marketing can be described as the mutually beneficial relationship between a business and a non-profit organization. Social media cause campaigns are similar, but not identical to traditional cause marketing, in that they allow for more flexibility.
Small businesses can gain exposure without breaking the bank, and large companies can reach millions of consumers in a matter of hours. Social cause campaigns can be run by individuals and non-profits without big company sponsorship. They provide easier, faster involvement with supporters, and require fewer resources. For example, the hugely successful Blame Drew's Cancer campaign was started by a single person, cancer fighter Drew Olanoff. 1. 2. 3. 4. 5. 6. Web Strategy by Jeremiah Owyang | Social Media, Web Marketing. By Jeremiah Owyang, from Silicon Valley In many respects, Silicon Valley sits atop the world. Its growth and influence has made it the globe’s top location for innovation, STEM jobs, IT patents, venture capital funding, and Internet and software growth, and Unicorn startups galore. And yet there’s also been a shift in the Valley’s culture. Growing social and economic rifts have bred fraud, anger and protests.
Where housing isn’t in high demand, neighborhoods lay abandoned. One could argue that there’s an emergence of signs that strikingly resemble Detroit in the glory days of the age of transportation. In Detroit’s case, where I visited earlier this week, the Motor City reveled in its dominance in the 1950s, but growing social unrest soon culminated in a massive riot in the late 1960s.
Here are four threats, aside from natural disaster, or whole scale physical attack for Silicon Valley today, along with a futuristic probing of their possible conclusions in the coming decades: Internet Marketing Blog. Social Media - top 20 Blogs. 7 Steps to Creating and Cultivating a Brand in Social Media.
InShare14 In business, we learn through everything we do and it influences all that we try and repeat. When something new comes along, we tend to view it with either enthusiasm or skepticism, or in some cases a bit of both. Such is true with the advent of Social Media. As business, marketing and service leaders, we face new challenges. Even though Social Media represents nothing short of a revolution in business, it starts with practical steps that help you find the answers to move forward with confidence and direction. 1. Social Media is about people connecting with people, not avatars. 2. Assess how the brand is perceived today using search tools for the traditional and social web. 3. Each tool mentioned above provides you with alert systems to let you know when your keywords appear online as they happen. 4.
Twitter, Facebook, YouTube, Flickr, blogs, are among the most often social networks discussed in popular media today. 5. 6. 7. How Social Media Drives New Business: Six Case Studies. Businesses both big and small are flocking to social media platforms such as Twitter, Facebook, YouTube and Foursquare. The fact is that a presence on these platforms not only allows companies to engage in conversations with consumers, but also serves as an outlet to drive sales through deals and coupons.
And while major brands like Starbucks, Virgin, and Levi’s have been participating in the social web for some time now, the rate of adoption among small businesses is increasing too. According to a recent University of Maryland study, social media adoption by small businesses has doubled from 12% to 24% in the last year. But as these businesses look to Facebook and Twitter to connect with customers, many are finding that some strategies work and some do not produce results.
We’ll be exploring these questions at a panel on Social Media and Businesses at our Social Currency CrunchUp on July 30. Kimball says he has no marketing budget and Twitter has been a great way to amass fans. Dr. Social Media Strategy Blog and Social Media Consulting - Convince and Convert. Web Strategy by Jeremiah Owyang | Social Media, Web Marketing. Take me to your Leader!