Marketing/PR
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CliQ - 10 Traits You Should Possess
You need passion. You need to be obsessed with getting the shot. Not just any shot - THE shot. In other words - you need to think about, dream about, talk about and live photography. You need to be dedicated to the craft of photography.
We’re confronted with thousands of brand exposures every single day. Everywhere you turn there’s another logo or advertisement for a product or service. In order to get their message heard, marketers have turned to the latest psychological research. Find out how they target your subconscious in the infographic below.
The Sneaky Psychology Of Advertising
The 14 Most Powerful and Effective Words in Marketing | 60 Second Marketer | Tips, Tools and Techniques for Marketers Around the Globe
In Go Mobile , the book I’ve written with Jeanne Hopkins from HubSpot, we review a list of the 14 most powerful words in marketing so that readers can use them in their mobile marketing campaigns. This post gives you a sneak peak at the list that’s included in the book. Enjoy. Have you ever bought a product that you didn’t really need? You know the kind — they’re often found in the aisle displays at Lowe’s, WalMart or Barnes & Noble.
May is when the Advertising Awards season begins. We didn’t pay much attention to the One Show and Clios Awards, but on the way to Cannes it’s time to catch up and share some of the award winning campaigns. First for today I feel it’s a good balance with the sexist Axe Multiple Girlfriends app even if the media used here is an outdoor billboard. This campaign by Y&R Not Just Film, won the Gold at the Clios as best OOH campaign. If you want to sell an advertising space, the best way to get the audience’s attention is to expose them to a threat. The photos show the evolution of the message better than my words.
The male stripper blackmail | Adverblog
The ad generator is a generative artwork that explores how advertising uses and manipulates language. Words and semantic structures from real corporate slogans are remixed and randomized to generate invented slogans. These slogans are then paired with related images from Flickr, thereby generating fake advertisements on the fly. By remixing corporate slogans, I intend to show how the language of advertising is both deeply meaningful, in that it represents real cultural values and desires, and yet utterly meaningless in that these ideas have no relationship to the products being sold. In using the Flickr images, the piece explores the relationship between language and image, and how meaning is constructed by the juxtaposition of the two.
THE AD GENERATOR
30 current flyer examples for your inspiration | print24 News&Blog
Some suggestions for your flyer design The flyer is the ad space for the current occasion. Without abysmal cost and thanks to simple production you can spread this print product, sometimes called leaflet or broadsheet, very fast.
Next Coke Packaging Concept by Andrew Kim | Trendland: Fashion Blog & Trend Magazine
Industrial design student Andrew Kim created this very cool concept of some square Coke Bottles. Not a stupid idea for the iconic bottle, since you gain in space for the shipping and for the recycling. Let see if Coke will like it…Most creative and interesting advertisements for 2011
It is always said that first impression is the best impression so to grab public attention towards their products the agencies and the large conglomerates stick to the creative advertisements. These advertisement techniques and unique idea helps you to spread your product or services successfully. Whether the ad is about cars, cool drinks, electronics anything which you think off; with its hilarious and creative ideas will either impress you or makes you look twice. We will take you to an excursion into the world of stunning creative ads enjoy!
Everyone, absolutely everyone, seems to be using Facebook now. According to Facebook's own statistics, people spend more than 700 billion minutes monthly on the platform. Wow! Therefore, it's essential that your company explore ways that your audience segments are using the social networking platform and develop a corresponding plan.