How to Legally Reshare Instagram Posts : Social Media Examiner. Your Go-To Social Media Checklist for Your Next Update. Before you hit the Publish button or send an update to the queue, what do you do? Quite often, I find myself publishing instinctively and sometimes failing to consider all the necessary questions and guidelines for what makes a wildly successful, viral—and valuable! —social media update. To do right by your audience, to deliver the utmost value and receive the maximum engagement, there are a handful of qualifications that every social media post should meet.
From our experience and our research, 12 items stand out, making for a super slick checklist. We’d love to share with you how this looks. The 12-Step Social Media Checklist Is the message educational or entertaining? Exclusive Bonus: Download a free PDF of the Social Media Checklist! 12 questions to ask before hitting send The foundations for this checklist come from a lot of the learnings we’ve had with sharing and scheduling to the Buffer social media channels. I loved this quote from Gerry: 1. 2. PositiveHelpfulActionable 3. 4. 5. 6. 7. How to Build a Targeted Twitter Tribe of 100,000. Twitter remains an enigma for many bloggers and businesses. Many questions are asked. What can I do with 140 characters? What is the point of tweeting? How can I use if for marketing? Should I check all the people who follow me before following back?
These and many other questions bedevil the casual Twitter user who often thinks that social media marketing only revolves around the Facebook universe. Social media marketing at scale includes particip1ating on as many social networks as possible that are relevant to your target audience. On Twitter one or two tweets per day with a random message to 200 followers is not going to cut the marketing mustard. Twitter is growing and gaining traction rapidly which stems1 partly from last years inclusion in Apples’s new mobile operating system and is now embedded in its mobile menu system.
On social media it is important to listen and engage. This will give you the reach you need to continue to scale. How do you do that? This is quick to do. 10 Time-Saving Tools for Managing Your Social Media Following. Keeping up with emerging social media networks is challenging. It's easy to feel like you're spreading yourself thin. That said, maintaining a healthy social media following on all of your networks is even more challenging. You can't help but want more followers, but if you're going to extreme lengths just to build up that number with empty names and faces, it's not worth the time and resources.
After all, effective engagement occurs with real, interested followers, not eggs and inactive accounts. If you want to streamline your following and uncover analytics that can be used to refine your strategy, you need the right set of tools. Ones that actually work. To help, I've collected 10 tools that can help you keep on top of your social media following. 1) Crowdfire Price: Free Applicable network(s): Twitter & Instagram Crowdfire started with a simple desire that many Twitter users had: an easier way to manage your followers. 2) Commun.it Price: Starts at $9.99/month Applicable network(s): Twitter. A Beginner's Guide to Social Media Strategy. Editor’s Note: This is a section of our completely redone SEO Guide. Enjoy! The role of social media in SEO and the question whether SEO is impacted by social media at all is often debated. This section will briefly sum up if and how SEO is impacted by social networks and go over instantly implementable best practices that are proven to be effective.
The role of social media within a marketing strategy is changing. When people refer to SEO, they more often mean marketing online in general. If you have started to dive into the world of digital marketing, you already know SEO is not a term that encompasses all kinds of online marketing, but one of many significant online marketing streams. Here are some of the most common abbreviations in online marketing: SEO (search engine optimization)SEM (search engine marketing)PPC (pay per click)SMM (social media marketing)SMO (social media optimization) All of these different streams impact each other directly or indirectly.
SEJ SUMMIT. 1. 2. 3. How to Develop a Social Media Reporting System : Social Media Examiner. Are you responsible for reporting your social media results? Do you need to develop a reporting system? Knowing who you report to and what metrics they need will help you streamline the process and ensure you’re delivering reports on time. In this article you’ll discover how to develop a social media reporting system for your business. Discover how to develop your social media reporting system. Listen to this article: Listen now: Play in new window | Download #1: Identify Stakeholders and Goals The first step is to do a quick audit of your current reporting process and find out which stakeholders receive your reports.
Find out who receives the social media data in your organization. Know who you’re reporting to and what data they need from your report. Next, discover what actions your reports support so you don’t waste time reporting on metrics no one uses. . #2: Decide What Metrics to Track Narrow down your reporting to the metrics that answer key questions. Above all, be consistent. Conclusion. The Ultimate Guide to Removing Google Analytics Referral Spam. Some of the content from this post was inspired by the article “Definitive Guide to Removing Google Analytics Spam” by Mike Sullivan. It started out simple enough with semalt and buttons-for-websites. Then the ilovevitaly attacks began. Pretty soon Ranksonic began mocking us with fake events and organic search terms. Before we knew it there was a full-frontal assault of fake referral spam masquerading as legitimate website visitors compromising the accuracy of our Google Analytics reports.
We all knew Google was working on it, a definitive solution just never came. The problem was, and still is, most marketers don’t know what referral spam is, how to spot it, or how to remove it. This presents a major problem when businesses and marketers begin using these inaccurate Google Analytics reports to make conversion rate optimization decisions on A/B tests, landing page optimization, and more. Thankfully, there are a few proven strategies to eliminate Google Analytics referral spam. 100 People You Should Subscribe To On Facebook.
Over the last few months, Facebook's subscribe feature has taken a life of its own. While Twitter is snappy, Facebook allows everyone to articulate and develop their ideas and views, something that isn't always possible when you're working with 140 characters. But who are the best people to subscribe to? We've found you 100 different users to get you started and while there are many, many Facebook lists out there, you should definitely consider following these people if you want to keep up to date. (Update 23/08/12: Mari Smith has kindly created an interest list featuring everyone below. Facebook You can't have a Facebook subscribe section without mentioning those who work on the platform. Mark Zuckerberg - Founder and CEO of Facebook Eduardo Saverin - Co-founder of Facebook, investor and entrepreneur Dan Fletcher - Managing Editor at Facebook Sheryl Sandberg - Chief Operating Officer at Facebook Mike Schroepfer - VP Engineering at Facebook Jay Parikh - Director of Engineering at Facebook.
How to Identify Dark Traffic on Analytics. A significant portion of your website’s traffic goes unaccounted for. This makes it nearly impossible to properly track your marketing efforts, which eventually skews your strategic decisions based on how a campaign might (or might not) be performing. In this article I will explore how you can identify ‘dark traffic‘, and what analytic tool techniques you can use to ensure traffic to your site is correctly tracked.
Doing so will bring true clarity to your marketing campaign decisions. What is ‘Dark Traffic’? Website analytics tools commonly divide total site traffic into search, direct, and other referring websites, depending on the source or medium of where each originated. It’s common to have somewhere between 10–20% of your site’s traffic from visitors typing in the URL directly (‘direct’ referrals). SEJ SUMMIT. Generally speaking, direct traffic is supposed to be made up of people visiting your website directly. Is Dark Traffic a Big Deal? Why is ‘Dark Traffic’ Important? Conclusion. The Complete Guide to B2B Marketing. How to Repurpose Your Facebook Live Videos : Social Media Examiner. Are you using Facebook Live? Do you want more mileage out of your broadcasts? Reusing your Facebook Live video can help improve your impact and visibility. In this article, you’ll discover how to download and repurpose your Facebook Live videos on other social media platforms.
Discover how to repurpose your Facebook Live broadcasts for other social media platforms. Listen to this article: Listen now: Play in new window | Download #1: Download From Your Facebook Profile Facebook Live lets you broadcast a live-stream video from your phone. First, log into Facebook.com and go to your profile. Now, click on Videos to see a list of videos you’ve posted to your profile. Your Facebook profile page is where you can see how your profile appears to other users. Next, click on the thumbnail of the Facebook Live video. Options for your Facebook Live video include downloading as SD (standard definition) or HD (high definition). Once you click the Download option, your stand-alone video will open. Twitter Announces Application Form to Verify Account - Search Engine Journal.
According to PRNewswire, Twitter now has a form that allows anyone to apply to get their account verified. Previously, it was fairly difficult to get an account verified. Usually only celebrities had their accounts verified by Twitter automatically, or you had to prove via email or the support desk why you needed your account to be verified. In most cases, verification only occurred if you were a public figure in pop culture (musician, politician, etc) or your industry (the CEO of a Fortune 500 company, for instance). Log into the account you want to verify.Go to verification.twitter.comFollow the promptsEnter in 2-5 links that will help Twitter identify the user or brand.Write up to 500 characters explaining why the account should be verified.Review and submit the request.Wait for Twitter to get back to you via email. 5 Social Networks You May Not Have Heard Of.
The 5 Unheard Social Networks If someone told you there was a social network exclusively devoted to knitting, would you think they’d gone woolly, in the head? Well there is. It’s called Ravelry, and it’s just one of several social networking platforms dedicated to niche markets, specialist functions, or which are just so obscure that you’d only know about them, if you knew about them. Here’s a run-down of five of the best: an eclectic mix covering little-known social networks that are famous for not being famous at all – or which were dragged into the spotlight of infamy, for becoming too visible. Eleqt If you’ve got £3,000 to spend annually on a single subscription, then Eleqt may be for you. Having the money is only half of the story. Path By limiting the number of contacts with whom you can connect to 150, Path seeks to avoid the over-abundance of Friends that subscribers often have on platforms like Facebook.
Polyvore Secret A definite case of, “Nice idea. Stage 32. All Facebook Image Dimensions: Timeline, Posts, Ads [Infographic] Deal Maker | Social Media Deals Software. Run Giveaway, Sweepstakes Promotions, & Contests | Rafflecopter. Facebook Contests Re-Invented with ZoSocial.
The Ultimate Social Media Etiquette Guide for Businesses SociallyStacked. Posted by Chelsea Hejny on 25 Sep 2014 / 0 Comment In honor of today’s featured infographic created by the company Toll Free Forwarding, I have some social media trivia questions! If you have your business’s social media etiquette down pat, then you should pass this mini test with flying colors. That said, don’t fret if you get hung up on a question. This isn’t your eighth-grade calculus exam, folks! Okay, here are the questions: • What’s a “hat tip” and when should it be used? • When’s the one time you can ask people to like your Facebook status update?
• What action can get your business Twitter account suspended? • What’s one social media platform that lets you format your post? • What’s the golden number of hashtags to use for your Instagram post? • What’s the most popular click-through destination from Pinterest? Were you able to answer all the questions correctly without looking at the infographic? Have some extra social media etiquette tips? Comments comments. Kit. Marketing Resources Library. Facebook & Web Retargeting Made Simple | Perfect Audience. Small Business Marketing Made Simple | ThriveHive. Trendwatching.com | Consumer trends and insights from around the world. TREND HUNTER - #1 in Trends, Trend Reports, Fashion Trends, Tech, Design. Holiday Marketing Tips. Data Solutions - Relevate.
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Dunkin’ Donuts finds mobile offers and sports play well together. Dunkin’ Donuts fuels fan hunger for wins Dunkin’ Donuts is no stranger to activating sport and athlete promotions as part of its marketing strategy, and continues along these lines with a new Major League Baseball home run mobile promotion. The “NY Wins, You Score!” Baseball initiative runs throughout June and rewards Dunkin’ mobile app users in the Metro New York area with a coupon offer for a 99 cent large hot coffee following a win by either the New York Mets or New York Yankees. For Dunkin’ Donuts, the promotion makes a lot sense because of the value inherent in accessing a fan base and the positive association consumers have with sports. “Campaigns like this give consumers a reason to download the Dunkin’ Donuts application and opt-in to receive push notifications,” said Adam Lavine, CEO at FunMobility, Inc., Pleasanton, CA.
On baseThe offer will appear at midnight following a Mets or Yankees win. Take the National Football League’s corporate partners, for example. Like this article? How Do We Move From Collective Intelligence To Collaborative Intelligence? #chart. Chirpify buys Measureful, expands its social marketing software. Digital marketing startup Chirpify is consuming the Portland startup incubator that helped spawn it. Chirpify announced Wednesday that it's acquiring another Portland startup, Measureful. Both companies emerged from Upstart Labs, an incubator that disbanded last fall as two of Upstart's partners took executive positions at Chirpify. Chirpify's deal for Measureful reunites many of the players. But Kevin Tate, one of those former Upstart partners now working as Chirpify's chief revenue officer, said the industry has changed enormously since they all worked in the same space just a couple years ago. "It is a bit of a different world," Tate said.
"But it's nice to look around and see all these people that we know and trust. " Founded in 2010, Chirpify rose to prominence by enabling instant purchases via Twitter, Facebook and other social media services. Measureful offers automated marketing reports drawn from online and social media data. Advanced Social Media Strategy Certificate | by Newhouse University and Hootsuite. Ad Tech and Marketing Automation Now Work Together | BtoB. Digital Marketing Crash Course. On-Page Ranking Factors - SEO Best Practices. The 24 Best Interactive Websites of 2015. 8 Alternatives to Google Keyword Tool. Merktrouw. The Ultimate Glossary: 120 Social Media Marketing Terms Explained. The 15 Best Browser Extensions to Improve Your Social Media Marketing. 5 Great Online Tools for Creating Infographics | Randy Krum. Link Building 101: How to Conduct a Backlink Analysis. 4 Questions Every Marketer Must Ask Before Targeting Millennials.
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20 Best Facebook Automation Recipes Using IFTTT. OneDrive, Dropbox, Google Drive and Box: Which cloud storage service is right for you? 600 Social Media Network Sites on one page.