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My apologies... this is a long piece (~2500 words). Not for the faint of heart. If you want the short story, read the abstract below & 3 core assertions, then cut to the conclusions at the bottom.
I gave this talk at Paul Graham’s excellent Startup School and the fine folks at Omnisio synthesized slides and video. They have all the other talks from the school as well. Here’s Wired’s take on the day.
I’ve recently changed my long held belief that all startups should charge immediately upon the release of a new product. I now believe that non-enterprise targeted startups should only charge once you have achieved product/market fit. As explained in this earlier post , I define product/market fit as at least 40% of your active users saying they would be “very disappointed” if they could no longer use your product.
Click to download Freemium spreadsheet Background on this discussion Last year, the stupendous Daniel James co-hosted a talk with me on Lifetime Value metrics for subscription and virtual goods-based items. You can see the video/outline for the talk , Daniel’s commentary , and a mindmap of the talk (scroll to the bottom of the post). As part of the talk, we worked on a spreadsheet model for freemium businesses that we didn’t get enough time to work on – so I’m going to cover it in this post!
Elle a été faite au moment ou son blog était commenté par Arrington et ou il affinait le BP de Pearltrees pr la levée de fonds :-) Je te l'envoie by Mar 2
Enorme cet article !! Tu connais deja le pearltree de Wallen sur le Freemium ou pas ? by Mar 2
I tend to disagree with 37Signals on a mess of things.