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How to Be Startup CEO - The Startup Guide - Building a Better World Through Entrepreneurship. The iContact Team in October 2011 By Ryan Allis Being the CEO of a startup is one of the most challenging roles out there. Your job is to build a product customers love; recruit a team; find funding from customers, partners, or investors; and guide the overall prioritization of work. In my experience the three most important components of the Start-up CEO’s role are: Creating a product that solves a real customer need (and convincing customers to pay for it).Making sure your users and customers have an extremely positive emotional experience with your product.Recruiting a great team to build your product.
Yes, you’re also in charge of incorporating, finding a place to work, creating the foundations of your culture, hiring your first employees, setting up a bank account, creating a web site, finding early stage funding, and taking out the trash. You’re basically the Chief Everything Officer at this early stage. Here’s what I learned at iContact about being a startup CEO. Incorporating.