Edward Tufte. Topics covered in this one-day course include: A new, widely-adopted method for presentations: meetings are smarter, more effective, 20% shorter.
Fundamental design strategies for all information displays: sentences, tables, diagrams, maps, charts, images, video, data visualizations, and randomized displays for making graphical statistical inferences. New ideas on spectatorship, consuming reports. How to assess the credibility of a presentation and its presenter, how to detect cherry-picking, how to reason about alternative explanations. Standards of comparison for workaday and for cutting edge visualizations.
The future of information displays: 4K, 6K, 8K video maps moving in time. Practical examples are from everywhere: science, social science, music, business, finance, sports, art, medicine, architecture, NASA, government reports. Edward Tufte teaches the entire course. Each student receives all four ET books on information design: "The Leonardo da Vinci of data. " Welcome To Contagious. FlowingData. Visual Complexity. Information Architects. Publicité. Visualizing Meaning. All 1,943 Cornell Faculty were asked to respond to the following question: Of the many charts (graph, map, diagram, table and ‘other’) you have seen in your life, which has been the most important, remarkable, meaningful or valuable?
On the archival paper provided, they were asked to create a copy of the chart and in the remaining space annotate notable attribute of the data and the image, describe what they remembered about first seeing this image and comment on why they chose this image. All other Cornell community members are invited to share their favorite chart by visiting the display table in Mann Library near the reference desk on the first floor. This project has been funded in part by a grant from the Cornell Council for the Arts, New York Foundation for the Arts and a slew of CALS Departments!
Visual Info Sites. Ideas, issues, concepts, subjects - v. Edward Tufte. Ideas, issues, concepts, subjects - v. Unnamed collection. Information aesthetics. The art of data visualization. Social Media Search Tool. Four Steps to Social Media Marketing Success - Search Engine Wat. Whether you're a business or an individual, you must wrestle with many complex issues for social media.
These can often be overwhelming. Where to even begin? Rather than be paralyzed, it's often best to understand that there are four simple, yet critical, steps to social media: It's easiest to think of it as a stairway, and the diagram is laid out as such. If you learn anything from this column, it's that you need to take that first step. Listen to your customer and conversations around your brand. Companies often enter the social media fray and jump straight to step four, selling. You need to start with step one, which is listening. Notice in the diagram that the steps for the customer than happen in the reverse order of the company.
If it makes it easier to grasp, you can consider these steps 5, 6, 7, 8. Listen: The customer buys the product service from the selling company. That's the beauty of social media. Some of the best strategies in social media are often the simplest.