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Help. The Seven Needs of Real-Time Curators. I keep hearing people throw around the word “curation” at various conferences, most recently at SXSW. The thing is most of the time when I dig into what they are saying they usually have no clue about what curation really is or how it could be applied to the real-time world. So, over the past few months I’ve been talking to tons of entrepreneurs about the tools that curators actually need and I’ve identified seven things. First, who does curation? Bloggers, of course, but blogging is curation for Web 1.0. Look at this post here, I can link to Tweets, and point out good ones, right? That’s curation. Or I can order my links in a particular order. But NONE of the real time tools/systems like Google Buzz, Facebook, Twitter, YouTube, Flickr, give curators the tools that they need to do their work efficiently. As you read these things they were ordered (curated) in this order for a reason.

A curator is an information chemist. So, what are the seven needs of real time curators? 1. 2. 3. 4. 5. Blog. Pearltrees Visualizes How You Organize the Web. This post is part of Mashable's Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark. Name: Pearltrees Quick Pitch: Pearltrees is a new visual way to organize content on the Web and connecting people's interests. Genius Idea: How do you organize the web on the browser? Since the time of Netscape, we've been using bookmarks and a wide series of folders to manage our favorite websites and web pages. Perhaps in some instances you use something like Google Reader to organize your articles and favorite things on YouTube, but the result is the same: it's a messy affair.Pearltrees is nothing less than a reinvention of how we organize the web.

Signing up for Pearltrees is simple, but getting used to the interface and all of its features is not as easy. Pearltrees takes a time investment to make it useful.