Mobile Viewers Feel Haptic Technology. You know about haptic technology for mobile devices even if the name doesn’t ring a bell at first—it’s what makes a phone or tablet vibrate when a call, text or alert is received, and now marketers can combine haptic and video to further immerse mobile video consumers.
Mobile and tablet devices are now becoming a primary source for consuming video content, which means new opportunities for content creators and advertisers to adopt emerging technology innovations from the mobile industry to create a new experience for consumers. SHOWTIME recently teamed with tactile effects specialists at Immersion to launch the first ever haptically-enabled ad trailer, using Immersion’s TouchSense Engage technology, for the award-winning drama series HOMELAND. As fans watch the trailer (available on the SHOWTIME ANYTIME Android app), they experience nuanced haptic effects, building suspense and immersing viewers into HOMELAND. “We have been retrofitting existing pieces of content to add touch feedback.
2.DISNEY LED LIGHT DRESS. 3. DRIVERLESS TRAINS. News: designs by London studio Priestmangoode are due to be rolled out on four London tube lines in 2020, and could be the first fleet of driverless underground trains (+ interview + movie).
Priestmangoode is working with Transport for London on the project to design the next generation of trains for the Piccadilly, Bakerloo, Central and Waterloo & City Lines on the underground network. Called the New Tube for London, the designs ditch the traditional carriage layout of existing tubes for one long, complete structure of finite length with air conditioning and Wi-Fi built in. The firm has produced two versions, one with a driver's cab and one that is driverless with seats running up to the front of the cab.
In February, Transport for London published a public advert for a supplier for 250 driverless tube trains for the Piccadilly, Central, Bakerloo and Waterloo & City lines as part of the New Tube for London project, with a contract worth £16 billion. "Automation is going to come. 4.MICROSOFT AUGMENTED REALITY INTERACTIVE ROOM. News: technology company Microsoft's research branch has combined projection mapping with motion sensors to turn enclosed spaces into immersive augmented experiences.
Microsoft Research has released a film demonstrating its "proof-of-concept prototype" for RoomAlive, which uses a series of projectors and depth cameras to overlay existing surfaces with images – turning the entire room into a giant interactive screen. The experience is created using ProCam units, which combine a field-of-view projector, a Microsoft Kinect motion sensor and a computer.
A series of these units are mounted onto the ceiling, facing in different directions so the fields of view overlap. The units automatically calibrate so they can be easily installed by users. Each ProCam – which can differentiate between horizontal, vertical and floor-plane surfaces – provides depth maps that form a digital model of the space.
3d printing. 7. bionic arm restores feeling in lost hand. This page was made on Thursday 9th October 2014Last updated at 11:29 Igor Spetic and his new prosthetic hand Two men have been able to feel using a new type of bionic arm say US scientists.
Sensors on the artificial hand are used to send signals to the nerves in the upper arm so that patients can get their sense of touch back. It means that people can do much more delicate tasks and tell what they are touching and how hard they are gripping things. This kind of technology could be much more widely used in the future.
When someone loses an arm or leg they can be given a replacement version known as a prosthetic limb. They are often made of plastic or metal and allow people to do things like walk again. There have been advances in the technology used but it is not the same as having your own arm or leg. One of the men to get the new type of bionic arm is called Igor Spetic, he lost his right hand in an accident four years ago. 8. ZARA INTERACTIVE FITTING ROOM. Gemma Bentley 10:58AM - Tue 21st October 2014 High street fashion brand Zara is currently trialling new virtual mirrors and self service tills which they believe will become the future of retail.
The technologically advanced mirrors will allow customers to virtually try clothes on. The self-service tills lets Zara customers remove the RFID security tags and pay for the items themselves. The retail giant is also rumoured to be considering mobile payments and 3D window projection devices. Zara is owned by Inditex which also manages, Pull & Bear, Massimo Dutti and Bershka. Inditex runs 6,500 shops in 88 countries. Inditex was set up in 1963 by Amancio Ortega who originally wanted the store to be called Zorba.
The firm prides its self in delivering high quality latest fashion items at affordable prices. The Inditex northern Spain headquarters includes a model Zara store layout.