▰ Sources. TechTarget. American data-driven marketing services company TechTarget is an American company which offers data-driven marketing services to business-to-business technology vendors. It uses purchase intent data gleaned from the readership of its 140 + technology focused web sites to help tech vendors reach buyers actively researching relevant IT products and services.[1] TechTarget, Inc. was founded in 1999 and is headquartered in Newton, Massachusetts with offices in London, Munich, Paris, San Francisco, Singapore and Sydney. History[edit] TechTarget was founded in 1999 by Greg Strakosch and Don Hawk as a spin-off of United Communications Group (UCG).
In 2016, TechTarget named Michael Cotoia as CEO and board member, and elected Greg Stakosch as executive chairman.[4] The company had its initial public offering in May 2007, listing on the NASDAQ exchange with symbol TTGT.[5] References[edit] External links[edit]