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Mashable. These are weird times for the advertising world. TV is still where the money is, but the creative momentum has shifted to digital to the point where no one cares about your $100 million spend anymore, though they're fascinated about the gratis thing you're doing on Snapchat. This state of flux has swung open the doors for entrepreneurs, usual refugees from big agencies looking to capitalize on new opportunities while their counterparts are riding the TV gravy train to the last stop. What kinds of opportunities? Here are three experimental new models for ad agencies: The Viral Video Factory Ask anyone who knows and they'll tell you that it's fairly impossible to create a viral video.

Yet the New York-based Thinkmodo has had viral hit after viral hit including "Bubba's Hovercraft," "Flying People" and, most recently "Devil Baby," which have all racked up millions of views. Thinkmodo cranks out such hits despite a staff of just three. GIFs as Advertising The Internet of Everything. Organisations don't tweet, people do ... (with image, tweets) · julialampam. Trading Consequences | Exploring the trading of commodities in the 19th Century.

Social media and marketing

The Internet: Then and Now. Curation. Learning with 'e's | LearningFutures. Social Networking. Networks get things done. Whether it's sending a letter or lighting your home. Networks make it happen. To get from Chicago to Santa Fe, we need to see the network of roads that will get us there. We see that Chicago is connected to St Louis, which is connected to Dallas, which is connected to Santa Fe.

Of course, people networks can help us with finding jobs, meeting new friends, and finding partners. The problem with social networks in the real world is that most of the connections between people are hidden. This problem is being solved by a type of web site called a social networking site. Here's how it works. When you find someone, you click a button that says, "Add as Friend". What's really cool, is that you can see who your friends know, and who your friends' friends know. This solves a real world problem because your network has hidden opportunities.

TEDxNYED - Henry Jenkins - 03/06/10. The Ultimate Guide to Facebook Marketing. Social Media Management Dashboard - HootSuite. Internet – A Tool Or Trouble? National Cyber Security Alliance | StaySafeOnline.org. Edward Snowdon – Whistleblower Who Exposed PRISM. By Christopher Bollyn on June 10, 2013 Edward Snowden, a 29-year old former systems administrator who worked with the NSA, the CIA, and Booz Allen Hamilton, stood up in a 12-minute video made on June 6 in Hong Kong to explain why he exposed the massive NSA surveillance program known as PRISM, which he describes as “the architecture of oppression.”

Contrary to what the Obama administration claims, the NSA surveillance program “targets the communications of everyone,” Snowden says. Snowden disclosed the NSA’s secret surveillance program because he said “the public needs to decide whether these programs and policies are right or wrong.” His greatest fear, he said, is that nothing will change and that this loss of privacy will continue and worsen in the “American surveillance state.” The massive surveillance of the American people by their own government creates a political condition he described as “turn-key tyranny.” Steve Wheeler, Associate professor at University of plymouth | SlideShare. Social Media, Learning ... and the 'Always On' Generation. Learning with 'e's.

Stevewheelerdotnet | Just another WordPress.com site. Learning Futures: Emerging technologies, pedagogies, and contexts. Digital Pedagogy: Content is a Tyrant, Context is King. Digital Tribes and the Social Web. Online research methods. Online research methods (ORMs) are ways in which researchers can collect data via the internet. They are also referred to as Internet research,[1] Internet science[2] or iScience, or Web-based methods.[3] Many of these online research methods are related to existing research methodologies but re-invent and re-imagine them in the light of new technologies and conditions associated with the internet. The field is relatively new and evolving. With the growth of social medias a new level of complexity and opportunity has been created.

Inclusion of social media research can provide unique insights into consumer and societal segments and gaining an "emotional" measure of a population on issues of interest. Some specific types of method include: Online clinical trials[edit] Clinical trials are at the heart of current evidence based medical care. Research in and with Social Media[edit] External links[edit] References[edit] Jump up ^ Reips, U. Digital Culture Research | Native. Digital technologies are disrupting established practices and creating new opportunities for innovation across the creative economy. Some arts and cultural organisations are experiencing transformational impacts, using digital technology to reach bigger audiences than ever before.

But how can we make the most of digital technologies? “For over a hundred years our activity has been grounded in displays in buildings. The affordances of digital means we are rethinking this.” Arts Council England, the Arts and Humanities Research Council and Nesta have commissioned independent research agency MTM to track the use of digital technology by arts and cultural organisations in England between 2013 and 2015. Download the full report Download the report summary Results are now available from the first year survey of 891 arts and cultural organisations, including digital activities, barriers, enablers and impacts. We would like to hear your thoughts on this research. Libraries of the future: Scenarios for 2050 | SCONUL. Long-term Scenarios Scenarios are not predictions about the future; rather they describe possible futures. The workshops held to inform the Libraries of the Future project identified the critical factors that led to the highest impact on, and most uncertainty about, the future.

These form the axes for scenarios: whether society and HE have open or closed values and whether HE provision is dominated by the state or by the market. Market here can be that operated either by the state or private sector. Three long-term scenarios were developed that explore these axes. Wild West ‘Wild West’ has a no-holds-barred free-for-all flavour. Beehive ‘Beehive’ draws obvious parallels with the hierarchical and structured life of the bee colony, where all is ordered to ensure the common good of the whole community.

Walled Garden A ‘Walled Garden’ is an oasis, shut-off from the outside world. What Is Web 2.0. By Tim O'Reilly 09/30/2005 Oct. 2009: Tim O'Reilly and John Battelle answer the question of "What's next for Web 2.0? " in Web Squared: Web 2.0 Five Years On. The bursting of the dot-com bubble in the fall of 2001 marked a turning point for the web. Many people concluded that the web was overhyped, when in fact bubbles and consequent shakeouts appear to be a common feature of all technological revolutions. Shakeouts typically mark the point at which an ascendant technology is ready to take its place at center stage. The pretenders are given the bum's rush, the real success stories show their strength, and there begins to be an understanding of what separates one from the other.

The concept of "Web 2.0" began with a conference brainstorming session between O'Reilly and MediaLive International. In the year and a half since, the term "Web 2.0" has clearly taken hold, with more than 9.5 million citations in Google. This article is an attempt to clarify just what we mean by Web 2.0. 1. Finaly! Untangling Web 2.0. Digital Literacies. Issues in Web Based Research. What is attenuation. Bad research. How to Properly Research Online (and Not Embarrass Yourself with the Results)

Warning: if you are going to argue a point about politics, medicine, animal care, or gun control, then you better take the time to make your argument legit. Spending 10 seconds with Google and copy-pasting wikipedia links doesn't cut it. The standard for an intelligent argument is Legitimate research is called RE-search for a reason: patient repetition and careful filtering is what will win the day. There are over 86 billion web pages published, and most of those pages are not worth quoting. To successfully sift it all, you must use consistent and reliable filtering methods.

You will need patience to see the full breadth of writing on any single topic. And you will need your critical thinking skills to disbelieve anything until it is intelligently validated. If you are a student, or if you are seeking serious medical, professional, or historical information, definitely heed these 8 suggested steps to researching online: Why People Believe Weird Things and 8 Ways to Change Their Minds. Some people believe all kinds of weird stuff including… …no, actually, for a very good psychological reason I’m not going to repeat any of it here.

Let’s just say that some people believe weird stuff and leave it at that. It turns out that just one of the fascinating reasons that people accept odd ideas is that they keep getting repeated, even if only to debunk them. So, where does all this misinformation come from, why do people believe it and how can right-thinking people counter it? (The following is based on an excellent article by Professor Stephan Lewandowsky and colleagues). Where misinformation comes from 1. People love sensational stories. Neutral stories, which are probably more likely to be true, but much more boring, therefore get short shrift. More bizarrely, people have been shown to believe things that they’ve read in novels that have clearly been totally made up. This may be partly because people’s defences tend to be lower when they’re consuming popular entertainments. 2. 3.