Social Media Time Management: Selecting Tools This post is the third in a multi-part series on Social Media Time Management, intended to supplement the content of the presentation I gave at BlogWorld Expo 2009. Click here to see the collection of posts in the series. When you’ve planned and are ready to actually start engaging in social media, selecting the right tools can go a long way to helping you manage your time. Remember, the tools you select should reflect what you’ve learned through your listening efforts, and help you accomplish the goals you’ve set. When it comes to social networks or types of social media, select two or three. Ad Impression Measurement Guidelines Measurement Guidelines and Measurement Certification: Overview In November 2004, the IAB and its members, with the support of major global organizations involved in the advertising and research disciplines, joined together to issue a global standard for counting online ad impressions. The initiative marked a number of significant firsts in the advertising industry. It was the first time that any advertising medium had developed a measurement standard that measures the ad itself, as delivered to a consumer, versus other media that measure the programming or content.
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An Integrated Social CRM Process If there is a characteristic that makes the current conversation on Social CRM so interesting and challenging, it is probably its intrinsic nature inherently disrespectful of departments, business functions, inside-outside boundaries, separate processes. Even only to imagine an organization that is able to generate business value strategically and operationally putting the customer at the center probably requires smoother operations and more transparent, more integrated, more coordinated actions from all the constituent parts. As if you suddenly pass by a group of soloists in separate rooms to an entire orchestra that plays in equilibrium but around the notes of a new musician that nobody knows. DoubleClick: The technology foundation for digital advertising DoubleClick is the ad technology foundation to create, transact, and manage digital advertising for the world's buyers, creators and sellers. Learn about the Brand Activate initiative, an ongoing Google effort to make online measurement much more aligned and actionable for today’s brand marketers. Read the full article We put some data behind some long-held assumptions, using metrics from Google publisher display platforms - and the results are in. Read the study Hear industry leaders like Neal Mohan, Wendy Clark and Jim Lanzone talk about the future of digital marketing.
Social Media Management Solution, by Linkfluence Lionel Fumado Corporate Community Management & Reputation Orange “Radarly allows us to measure the performance of online engagement and to compare it to our competitors. Downloads Gapminder Slides Download Gapminder’s slides, free to modify and use in any way you like! Here are the slides used in our public presentations and TED talks.
En finir avec le « social media expert bashing » Confusing Social Media expertise with Social Media Marketing expertise. It is often too tempting to conflate these two into one as well. But you shouldn’t. To be a social media expert, you need to know what social media is and need to understand the philosophies, influencer dynamics, best practices, platforms, advertising formats and landscape very well. To be a social media marketer, you also need to understand marketing and you must have a strong digital marketing frame to guide your thinking preferably from a pre-social media era. If you don’t have the latter, don’t call yourself a social media marketer.- Shiv Singh, Going social now Alexandra Pássaro (alexandrasampaiopassaro Sophisticated but casual Alexandra has a real passion for art and culture. She prides herself on being in the know when it comes to the latest music and films. She always likes to have a good book on the go and her Digital camera is always with her. If not, the iPhone is her best friend to capture a moment!
Better Relationship Management in your Email People make you successful. Gain more customers by building a relationship network that cares about you. Create more business through automatic follow up reminders. Catch the opportunity before it slips through the cracks. Effortlessly generate your actual address book from email, Facebook, LinkedIn, & Twitter and keep it automatically up to date. Says Worldwide Tablet Sales Grew 68 Percent in 2013, With Android Capturing 62 Percent of the Market Egham, UK, March 3, 2014 View All Press Releases Tablets Represented 90 Percent of Overall Ultramobile Sales in 2013 Android Grew 127 Percent and Reached the No. 1 Position in 2013 Worldwide sales of tablets to end users reached 195.4 million units in 2013, a 68 percent increase on 2012, according to Gartner, Inc. While sales of iOS tablets grew in the fourth quarter of 2013, iOS's share declined to 36 percent in 2013.