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Analytics for a Digital World - comScore, Inc.

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Social Media Time Management: Selecting Tools This post is the third in a multi-part series on Social Media Time Management, intended to supplement the content of the presentation I gave at BlogWorld Expo 2009. Click here to see the collection of posts in the series. When you’ve planned and are ready to actually start engaging in social media, selecting the right tools can go a long way to helping you manage your time. Remember, the tools you select should reflect what you’ve learned through your listening efforts, and help you accomplish the goals you’ve set. When it comes to social networks or types of social media, select two or three. Ad Impression Measurement Guidelines Measurement Guidelines and Measurement Certification: Overview In November 2004, the IAB and its members, with the support of major global organizations involved in the advertising and research disciplines, joined together to issue a global standard for counting online ad impressions. The initiative marked a number of significant firsts in the advertising industry. It was the first time that any advertising medium had developed a measurement standard that measures the ad itself, as delivered to a consumer, versus other media that measure the programming or content.

Debt to the Penny (Daily History Search Application) You are in: Individual | Institutional | > Government Home › Government › Reports › Public Debt Reports › Debt to the Penny Log in now Top 9 Online Fundraising Blogs for Nonprofits Fundraising online for a nonprofit initiative or cause has a lot of moving parts. Thankfully, there are some awesome experts out there who are willing to share what works and what doesn’t. I’ve compiled a list of some of the top blogs out there on online fundraising. Some of these are smaller websites run by individuals, others are larger publications. If you think we should add one to this list, let me know via comment! 1.

The Chronicle of Philanthropy - The news and tools you need to change the world By Holly Hall, Eden Stiffman, Ron Coddington, and Meredith Myers Charitable giving rose 5.4 percent last year to a record $358.4 billion, according to estimates released today by "Giving USA," the annual snapshot of American philanthropy. The figures show that donations from individuals, corporations, and foundations last year topped the record giving figure achieved in 2007, just before the recession started to affect donation figures. The recovery was the shortest on record after such a devastating and deep recession and was also far faster than experts had predicted. Some had said it would take a decade or more until giving bounced back. "Giving USA" says now that the 2009-to-2014 recovery is the fastest on record in the past 40 years.

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How to Leverage Welcome Emails to Retain New Donors Posted December 17, 2015 by Elizabeth Chung You’ve worked hard to get a prospect to finally donate, but now comes the real challenge: getting them to stay. While organizations focus intently on the acquisition process, they still struggle to retain donors after the fact. An Integrated Social CRM Process If there is a characteristic that makes the current conversation on Social CRM so interesting and challenging, it is probably its intrinsic nature inherently disrespectful of departments, business functions, inside-outside boundaries, separate processes. Even only to imagine an organization that is able to generate business value strategically and operationally putting the customer at the center probably requires smoother operations and more transparent, more integrated, more coordinated actions from all the constituent parts. As if you suddenly pass by a group of soloists in separate rooms to an entire orchestra that plays in equilibrium but around the notes of a new musician that nobody knows.

DoubleClick: The technology foundation for digital advertising DoubleClick is the ad technology foundation to create, transact, and manage digital advertising for the world's buyers, creators and sellers. Learn about the Brand Activate initiative, an ongoing Google effort to make online measurement much more aligned and actionable for today’s brand marketers. Read the full article We put some data behind some long-held assumptions, using metrics from Google publisher display platforms - and the results are in. Read the study Hear industry leaders like Neal Mohan, Wendy Clark and Jim Lanzone talk about the future of digital marketing. Social Media Management Solution, by Linkfluence Lionel Fumado Corporate Community Management & Reputation Orange “Radarly allows us to measure the performance of online engagement and to compare it to our competitors.

15 Creative Ways to Thank Donors - Best practices, tips & fundraising ideas for nonprofits Posted December 15, 2015 by Chelsea Alves The most important thing you’ll ever do to steward your donors is say thank you. Just about every nonprofit leader or fundraiser knows the importance of thanking donors—not just as an expression of gratitude and good manners, but as a way of building relationships. When done well, recognition can even encourage future gifts and continued involvement, whether through volunteering or being an ambassador for the organization. It also helps encourage gifts from other networks. When people see their friends and family members are passionate about a cause, they might consider supporting as well.

Downloads Gapminder Slides Download Gapminder’s slides, free to modify and use in any way you like! Here are the slides used in our public presentations and TED talks.

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