background preloader

Callbox’s Three-Step Tactic To Success for Marketing Consulting Specialist

Industry Marketing and Advertising, Marketing Consulting Location Kuala Lumpur, Malaysia Headquarters Campaign Type Lead Generation, Appointment Setting, Event Marketing, Call-to-Invite Target Location Singapore, Malaysia Target Contacts CIO, CTO, IT Director, IT Manager, IT Professionals The Client The Client is a Marketing Consulting Agency which was founded in Kuala Lumpur, Malaysia in 2002. The Challenge The Client’s successes in the past did not leave them overconfident and content with their achievements but rather drove them to set their sights higher with plans for expansion of their services in the Southeast Asia by providing service to multinational IT and software companies.

Related:  belindasummersTechnology MarketingCallbox Success Stories

IT Firm Uses Callbox to Divide and Conquer Market The Client The Client is a renowned IT consulting firm based in the US. It provides IT solutions used by well-known commercial organizations and government institutions to improve operational efficiency and reduce telecom costs. The Challenge Lead Nurture Tool - Lead Management System - Callbox Lead Nurturing Done Right. Simple. Smart. Effective. You’ve heard about Marketo, Eloqua, and Hubspot, right? VoIP Switches to Callbox, Gains High-Value Sales Appointments Industry Managed Telecommunications Campaign Type

Encino, California Callbox carries out targeted, one-on-one outreach with your potential customers to gauge solution fit and buying intent. We do this using a multi-channel, multi-touch approach. Multi-channel means combining different ways to reach your target buyers, while multi-touch ensures that we leverage every opportunity to qualify or convert your prospects. We maintain a large in-house database of over 44 million business contacts from companies across the world. This enables highly-targeted marketing campaigns for our customers. We guarantee the accuracy and timeliness of our data with a full-time staff of 300 data specialists that collect, validate, and update each database record. Top 5 Sales Blind Spots in the IT and Software Industry “Is your sales process be considered an asset or a liability when it comes to closing deals? Most of the time, it’s easier to see the blind spots of others than our own. In sales, ignorance is a disadvantage. In order to become effective in sales, you must learn to recognize the things you don’t know in your sales process instead of focusing on your competitors and see the reality with an objective eye.

The Best Marketing Gimmicks for Internet Service Providers “We’ll give in to your Need for Speed” Would this do for an ISP marketing slogan? In today’s cutthroat internet business, ISPs need to act more proactively in creating the best marketing gimmicks that sell. Providing customers with a mere basic internet connection to be able to do standard web activities like accessing email accounts, browse or post on social networking sites or download files, are not enough to sustain business stability and continuous patronage. ISPs need to come up with something new all the time. Something that customers would look forward and get excited with and a good reason for them to prefer your internet business over the competitors’. Case Study: Callbox Takes Systems Integrator Leader’s From “Test” To “Trust” Industry Software, Cloud Computing, Technology (SaaS, Cloud-based Supply Chain Integration Solutions) Headquarters Plano, TX, United States Campaign Type

Webinar and Virtual Event Marketing - Webinar Leads Whether it’s a long-before scheduled virtual event or one born out of suddenly having to take your trade show or seminar off the calendar, there are sales opportunities in it that you must not miss. If it happens to be a quick replacement for a cancelled in-person event, no need to panic. Good businesses know to pivot rather than put everything on hold, and great businesses know to pick the right partner to pivot with. Business continuity relies on business agility.