The Illustration Department Newsletter. How Does an Artist Find Their Niche? « Moshe Mikanovsky Art. This article was published on FineArtViews blog on December 16, 2010 by Moshe Mikanovsky This article is by Moshe Mikanovsky, Regular contributing writer for FineArtViews.
An emerging artist searching his way in the art world, he loves to share what he learns. With over 20 years of technology experience, Moshe combines his technological background and his passion for the arts with the goal of “working his dream”. You should submit an article and share your views as a guest author by clicking here. When I wrote last time about how to develop your niche, I didn’t realize that many of us don’t know what our niche is, and how to find it.
To say that ART is your niche is too broad, in my opinion. The same is true with every business you are in. Here are some ways you can find what it is that you specialize in. 1. 2. 3. 4. Finding your niche might take time. What are the ways that you develop your niche in the art world? Cheers This article originally appeared at: Related posts: The Business of Freelancing Creative. Find a niche market for your designs: 6 pro tips. As creatives, we all want to produce work that's unique and worthwhile, but this often seems at odds with the commercial pressure to cater to the lowest common denominator.
Yet the mass market isn't the only market with money. Find the right niche market and you could be in business, producing work you love in a way that'll keep you going right up to retirement. Illustrator and jewellery designer Kate Rowland, from Bedford, UK, is a case in point. Not satisfied with just seeing her illustrations on paper, she moved into laser cutting. Inspired by movies and television programmes like Breaking Bad, Game of Thrones and Twin Peaks, she began to recreate cult characters such as Walter White (above) in the form of brooches, necklaces and earrings, as well as other niche designs such as rockets. From in-joke to must-have "It started when my friend and I were watching Twin Peaks," recalls Rowlands.
In short, this 24-year-old graduate has done rather well in such a short space of time. 01. Scratching Your Niche Market. As opposed to discussing just the specific techniques used to target a precise niche market, I would like to start off with a few overarching thoughts.
I will cover some basic, yet very useful principles to keep in mind for the bigger picture (Get it? 'Bigger picture,' like your career - hehe), and then supply a case study of how I have used them in my work. I have put these three principles into practice to carve out a space for my work in the youth/artist niche market. They could loosely be applied to any niche market and to anyone working in the creative sector. How to Find Your Niche -
Pricing Your Illustration Work. Pricing your work is one of the most stressful things to do in the business of illustration.
Asking for too much money may cause the client to walk away, but asking for too little will leave a lot of cash on the table that could have been yours. So, how does an illustrator determine an appropriate fee for each assignment? Let’s examine the criteria you can use to help decide a fair and honest payment. Before delving into the nitty-gritty, I want to address a couple key points. Firstly, your value. Another point that needs to be addressed is that the illustration world is not a vacuum. So, now that we’ve gotten that preamble out of the way, where do we begin with this confusing topic? Pricing Criteria The key thing to understand when pricing illustration work is that it’s not a service like painting a house or selling a widget.
Size and Location Where is the work going to appear? Full wraparound coverFront coverBack coverSpreadFull pageHalf pageQuarter pageSpot Usage Geography Time Limits. Dear Design Doctor: 'I work hard, sell well, but I still earn less than the minimum wage! What can I do?' Sign up now for The Design Trust news updates!
Invalid email. Please check your email and click on the confirmation link. This will enable us to send you our news and updates. How to increase my prices (confidently & without losing clients)?