
Walkthrough of a logo
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BY CHUCK GREEN I don't know about you but I love to see examples of how other designers work—they reveal better (or worse) ways of doing things and allow me to gauge whether my methods are mainstream or totally whacked-out. “If anyone finds out how I obsess about this stuff,” I tell myself, “they'll stick me in a home.” The problem is that step-by-step examples are rare. Why?
Tutorials | Step-by-step logo
This entry is part 7 of 14 in the Design Essentials Session - Show All « Previous Next » We have another great Vector Premium tutorial available for Premium members today. If you want to learn how to create your own graphic identity, through the creation of your own geometric letters, ambigram mark, then this detailed tutorial is for you. The process involves using curves that are created by aligning a series of proportionately scaled circles. Their radii are determined by precisely angled lines and font weights are metrically specified. Simply put, nothing is left to chance!
Create a Rationalized, Geometric Wordmark and Ambigram – Vector Premium Tutorial
Dache: Logo Design Process
Hello Digital is Birmingham’s first digital festival. It was up to FLUID , a design agency in Birmingham, to create the identity design, and here’s a look at the design variations brought about during the process . From FLUID’s portfolio feature: “Using a bold typeface and speech bubble-esque visual moniker we created a logo that would appeal across all audiences; conveying the interactive nature of the festival, where people could ask / be asked questions to find out and develop their knowledge of digital media. “The logo’s composition allowed it to be used in a multitude of 2D and 3D form (stickers, 6 foot tall styrofoam letters and an inflatable sphere to name a few) as the centrepiece of the event’s wider visual branding, all of which received great feedback from the press and public, fulfilling the objective to create an impact at local and national levels.” Image copyright: New Folder

