Class 6: A Privacy Quiz. Class 6: Amazing mind reader reveals his 'gift'. Class 6 - Spokeo. Class 6 - PeekYou. CLass 6 - How Much Is Your Data Worth? How confused are our notions of user data? Well, let's look at how much it might be worth. There are several different ways we could try to ascertain the fair value of your data. For buyers, user data is dirt cheap. User profiles -- slices of our digital selves -- are sold in large chunks, i .e. at least 10,000 in a batch.
On the high end, they go for $0.005 per profile, according to advertising-industry sources. But maybe that's not the right way to value the data. After all, each profile of you being sold only takes advantage of some subset of your information. But let's not forget the rest of the Internet advertising ecosystem either, which the Internet Advertising Bureau says supported $300 billion in economic activity last year.
If you're keeping score, this necessarily apples-to-oranges comparison yields a difference of 240,000 times between how much a user profile sells for and how much a user, herself, may be worth to the ecosystem. But the problems go even deeper than that. Class 6 - Facebook Generation Rekindles Expectation of Privacy Online. Photo Mark Zuckerberg said in 2010 that privacy was no longer a “social norm.” But four years later, the pendulum might be ready to swing the other way. The second generation of digital citizens – teenagers and millennials, who have spent most, if not all, of their lives online – appear to be more likely to embrace the tools of privacy and protect their personal information.
Disappearing-message apps like Snapchat and Cyber Dust have been embraced by young people who aren’t eager to leave too much of a digital footprint. Even Facebook, despite years of resistance, recently changed its default for new posts from “public” to “friends” and introduced tools that let you easily untag yourself in other people’s photos and change old posts from public to friends-only. “Previously there had been a sort of undue trust in the magic of cloud services,” said Justin Brookman, director of the Consumer Privacy Project at the Center for Democracy & Technology. Online Privacy: How Did We Get Here? | Off Book | PBS Digital Studios. Class 6 - So what is privacy? Class 6 - From privacy to controlling your own online identity.
Building a digital legacy is an issue I believe doesn’t garner enough attention in our personal and professional lives. In fact, some of the heaviest users of online tools and social media are our young students, who are growing up as a generation of visual learners and visual attention seekers. This is in fact the Facebook and YouTube generation, and the reality is that many teens are unconcerned about the dangers of sharing personal information online.
A highly respected education advocate, Kevin Honeycutt, once asked me if any of us from our generation (GenX and before), had ever made a mistake in puberty. He then asked if our mistakes are “Googleable.” The reality is that our mistakes from puberty are not “Googleable”. But our students’ mistakes are. With that in mind, I have developed some important facts and opinions that our students should be completely aware of as they live in their digital world, creating digital footprints along the way. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Class 6: For next time.