Blogs. Online Community Strategist. The Viral Garden. Six Pixels of Separation - Marketing and Communications Blog - B. Is your head bleeding?
Is your heart bleeding? Here's my thought (and, I say this with full disclosure that I am no IT expert and have limited knowledge of the hacking space beyond a personal interest in better understanding technology - peace and love... peace and love...), but the process of text-based passwords needs to be tossed out. It just has to happen. We're all still trying to understand what the ramifications are of this nefarious Heartbleed bug is, and what it all means. Right now, some of the most frequently and commonly used online tools and sites are asking all of their users to change their passwords because of this bug. Why this is so important to talk about for marketers? The brands that win are the brands that can be trusted. It's like a full time job to manage this stuff, isn't it? It gets worse. Blame the passwords. These systems were built in a such a way that invites problems and challenges.
Some thoughts on a better way to connect. By Mitch Joel. Web Strategy by Jeremiah Owyang. Slideshare: Embed or Download this ReportThe Collaborative Economy Movement Changes Business This report offers critical insight for big brands who are grappling with the emergence of the Collaborative Economy, and for the startups that are driving this growth.
For those new to the term, the collaborative economy is a powerful, if nascent, movement in which people are getting the things from each other, it’s a combination of trends like the sharing economy, maker movement, and co-innovation. That means that people go to a site like LendingClub to get funding for their new project, rather than a traditional bank. Or, they may go to a site like Etsy or Shapeways to get custom made goods, or go to a site like eBay to buy pre-owned goods, instead of buying new products from retailers. The Social Customer Manifesto.
Brains On Fire Blog. I asked our super shiny smart intern Kate to help me visually illustrate some of my favorite lines in the Brains on Fire book.
I gave her little direction, just marked a few one-liners I love. I’ll share some of her art with you over the coming weeks. If you’ve read the book and have a favorite one-liner, let me know and I’ll ask her to produce it for you when she has little free time. That’s one of my favorite things about having interns amongst us! Geno, Vicky and I had the honor of attending Love146’s ten year celebration in New York last week. One of Rob’s key points from that talk has been rolling around in my head since Thursday night. There are so many conversations I wish we never had to have. But ignoring a tough issue will not make it vanish. It also takes hope and I am hopeful about many things in our world, even those we sometimes want to ignore.
Let’s carry HOPE in our hearts. You can get involved with LOVE146 here . Community Guy - Jake McKee. Community Building Online. Mathieu Thouvenin. Online Community Report. Connie Bensen. FeverBee. Seth's Blog. ManagingCommunities.com - Community Manager Blog: Battle Tested. Brand Elevation through Social Media.