L'année 2014 sur Twitter. 2014 a été une année forte en émotions, dans le monde comme en France.
Chaque jour, 500 millions de Tweets sont publiés. Comprendre l'influence du temps sur le moral grâce à... Twitter. Il s’appelle Jiwei Li.
Il est chercheur à l’université de Stanford, aux Etats-Unis. Pourquoi Standard & Poor's n'a rien compris au modèle économique de Twitter. Twitter est connu comme étant un réseau social fort prisé.
C'est également une entreprise, cotée à la Bourse de New York. Pour l'instant, Twitter n'est pas rentable, même is son chiffre d'affaires, comme sa base d'utilisateurs, est en forte croissance. Cyrille Frank sur Twitter : "#Twitter a de plus en plus de mal à recruter ses utilisateurs. CHART OF THE DAY: Twitter Is Having A Hard Time Attracting New Users. Twitter reported earnings for its fiscal third quarter of 2014 on Monday.
Revenue, earnings per share, and even monthly active users (MAUs) fell right in line with Wall Street expectations. There was no grand surprise, and the company’s stock tanked roughly 9% after the announcement. Twitter’s monthly active users are arguably the company’s most scrutinized metric, since everyone cares about how Twitter plans to regularly attract new users. But while membership rises each quarter, the growth of MAUs on the network continues to slow down. Danny Sullivan sur Twitter : "Twitter announces Digits, a phone number based account creation system #twitterflight. A Non-Developer's Guide To Fabric, Twitter's New Platform For Mobile Developers. Analytics. The_assets : #Twitter Is Considering a Deal ......... Twitter Is Considering a Deal to Buy SoundCloud. Twitter may try to buy its way out of its growth problem by making another move into music.
The company is considering a deal to acquire SoundCloud, the music and audio-sharing company, according to people familiar with both companies. UPDATE: Twitter has walked away from the deal, by letting an exclusive negotiation window lapse, according to a person familiar with the discussions. Berlin-based SoundCloud is a free service that lets users upload and share audio files around the Web; it likes to describe itself as the “YouTube for audio.” In October 2013, the company announced that it had 250 million users.
French_SocialTV : Médiamétrie et Twitter... Un outil pour mesurer l’audience des tweets sur la télé. The Design Thinking Behind Twitter’s Revamped Profiles. The new Twitter profile design.
Image: WIRED There were a few different responses to yesterday’s news of Twitter redesigning its user profile pages. Some people liked it. Some people hated it. DurBirDinlee : Orantısız duvar yazıları... Twitter Testing Major Profile Redesign That Looks a Lot Like Facebook. Twitter is testing a major profile redesign that's very reminiscent of Facebook and Google+.
Mashable assistant features editor Matt Petronzio spotted on Tuesday a huge update to his Twitter profile page, with the main picture and bio scaled to the left and significantly more real estate dedicated to the header photo. The revamped tweet stream is also a departure from its signature look. There is a greater focus on photos and content cards. Twitter: What to Expect in 2014. Seven years ago, Twitter was just a small, ragtag collection of hackers fighting over the basic premise of the company and struggling to keep the site from crashing every other day.
Twitter has come a long way since then. The company is on track to bring in more than half a billion dollars in revenue this year. It has more than 230 million monthly active users worldwide and some 2,300 employees in offices in San Francisco, New York, London, Dublin and Sao Paulo. It navigated a smooth IPO in November (unlike another social network that shall remain nameless) and is now valued at around $35 billion. Twitter has grown up, but the business still needs to mature.
On the product side, Twitter recently made significant changes to the user experience on mobile and desktop, emphasizing conversations and visual content in the stream. A Richer, Effortless Experience. Voici la liste des sites qui ont le plus de likes/partages Facebook et mentions Twitter. D’après les bases de données de l’outil NewsWhip.com (via theatlantic) qui recense les articles les plus partagés sur les réseaux sociaux, voici le classement des sites ayant le plus de « j’aime »/partages Facebook et de retweets/mentions Twitter au cours du mois de Novembre 2013.
Facebook Likes : Si vous pensiez que Buzzfeed et Upworthy menaient la danse des « j’aime », détrompez-vous… Le Huffington Post fait mieux : 27 millions de likes en novembre, contre 20 millions pour Buzzfeed et 17 millions pour Upworthy. L’indicateur Nielsen-Twitter marque un tournant pour l’industrie télévisuelle. Pour mieux séduire les annonceurs publicitaires, réseaux sociaux et groupes audiovisuels cartographient les conversations sociales des internautes.
Why getting married to the TV industry may not be the road to success Twitter is hoping for. Ever since Twitter filed the official documents for its initial public offering, there has been a spotlight on the company’s growth plans — and one big component of those plans revolves around being the “second screen” for TV shows, providing the kind of social experience (and ads) that networks are looking for. But what if shacking up with your television set isn’t the road to riches that Twitter and its investors are hoping for?
That’s the prospect that Travis Winkler of Hulu raised in a recent blog post, in which he argued that Twitter’s focus on a tight integration with the television industry limits the company’s potential valuation. Why? For the simple reason that the television world is in the process of being disrupted by a series of systemic forces, including time-shifting, downloading, streaming and fragmentation of the overall market. Severin_cassan : 2 exemples de Twitter Cards... Instagram. 13 Photos That Made Twitter Massive. Why TV will play a big role in Twitter’s IPO. We don’t know much about Twitter’s planned IPO, thanks to the company’s decision to file its papers with the SEC confidentially.
But we do know is that the timing is perfect. The fall TV season is just about to begin. That means that shows like Scandal are returning to the TV screen, ready to once again mobilize thousands of #gladiators (as the show’s fans call themselves on Twitter) to comment on each and every twist and turn with countless tweets and clever hashtags. Twitter Releases Spotify App. Remember when Twitter bought We Are Hunted, whose creators then built Twitter’s #music app, which was initially super popular in part due to its cool design and the fact that everybody uses Twitter, but then it ran into a bit of a chicken-and-egg problem? Near the beginning of that process, We Are Hunted put its Spotify app on hold, presumably because Twitter wanted its own Spotify app, and didn’t want to confuse things by offering two different music charts.
On Thursday afternoon, Twitter released its own Spotify app (Spotify link), bringing two of the biggest brands on the internet together. Twitter’s Spotify app plays all of the music it lists, for free, if you have the desktop version of Spotify (the standalone version of Twitter #music linked out to Rdio and Spotify, but this app is arguably more seamless).
And of course these are not lame 30- or 90-second samples — these are the complete songs. Your Twitter account has been hacked! Here's what to do about it. Kirsty woke up to find that someone else had taken control of her Twitter account. I tell her how to get it back. You have to fix this immediately. When someone else is sending out tweets and DMs under your name, you're in danger of losing your credibility. The first thing you need to do is try to log onto Twitter. If you can do that, change your password. [Email your tech questions to firstname.lastname@example.org.] If you can log onto Twitter in your browser, click the tool icon in the upper-right corner and select Settings. De Wat.tv à Twitter, les nouveaux enjeux de la vidéo sur internet pour TF1. Twitter teste une bannière SocialTV.
Twitter's Future: Commerce, Dinner Reservations and More TV Tie-Ins. As one ad exec noted, last week's Cannes Lions festival was a great advertising vehicle for both Facebook and Twitter, both of which dominated discussion this year. While both companies made pitches during the event, the consensus seemed to be that what Twitter lacked in scale, it made up for in agility. In particular, the social network's ability to let marketers capitalize on real-time trends and conversation evoked some envy for its 1.1 billion users-strong rival. Twitter isn't resting on its laurels, though. The company is looking to both solidify its lead in real-time marketing and expand the functionality of tweets. Broadly, those two goals appear to present a roadmap for Twitter's growth over the next year or so.
What if Twitter launched a #TV app? Here’s what it could look like. On the VC panel at the Lost Remote Show, Chris Fralic, partner at First Round Capital, praised Twitter’s approach to building a standalone music app that ties to external services like Spotify. He raised the idea that Twitter could do the same for TV, which certainly sounds plausible, especially as Twitter #Music continues to ride high on the App Store charts. The Twitter #Music app is geared toward serendipitous discovery, so in a similar way, a Twitter #TV app would be a social guide for people who aren’t looking for a specific show, but just want to discover something cool to watch. In the world of media use cases, that remains a big, yet focused problem to solve: aimlessly flipping through channels or scanning a program guide with your remote control is extremely inefficient.
However, if Twitter tied the entire app to external services like Netflix, Hulu Plus and Amazon Prime, it would raise eyebrows among the networks because it discourages live viewing — their bread and butter. Can Twitter elevate the “second screen” with live video? In what would be an inevitable push for the company building toward a TV-centric future, Twitter is reportedly in talks to add live video to its platform through deals with Viacom and NBC, Bloomberg reported Tuesday. Such a move would make perfect sense considering Twitter’s current trajectory, as the company has worked to build up support for visual media and partnerships with companies in the television industry.
Intro. Twitter, quel impact réel sur les audiences TV ? The Voice : un bel exemple de correlation entre l'audience TV et l'audience sociale, mais dans quel sens ? - D.R. Second Screen Engagement: Twitter VP @joell to Share Latest Trends #SESNY. Joel Lunenfeld, Twitter’s VP of Global Brand Strategy, will be a keynote speaker at SES New York 2013. The leading event for experienced marketing and advertising professionals will take place March 25-28, 2013, at the New York Marriott Marquis. Lunenfeld’s morning keynote on Wednesday, March 27, is on Optimizing Second Screen Engagement: Trends, Data and Insights.
Mobile engagement and activation, while consumers are watching TV or out in the real world, is becoming increasingly prevalent. Lunenfeld will share some new data and examples that show where second screen activation is headed in 2013. Lunenfeld has been one of the top influencers in the digital space for over a decade. New media? Why social media is just like television. Over the last seven days, social media journalists did an admirable job of documenting what may go down as a historic week in media. Covering the conflict between Instagram and Twitter, Matt Buchanan adroitly observed the former's decision to make it harder for users to share their pictures on the latter dramatised the essential untruth of social media.
Instagram, Twitter, Google and Facebook all claim they want to get the world sharing, but their business practices prove that they don't. In fact, Instagram and Twitter users had discovered that these operations don't want to share sharing. They want to keep attention, and the revenue it attracts, in the same place. Buchanan thinks that as users switch between platforms, so online identities become fragmented, unsatisfying things. Meanwhile, things were no rosier over on Facebook. Strangely, Facebookers don't seem bothered. MIT Professor Creates Algorithm To Predict Trending Topics On Twitter – Before Twitter. Tweet Analytics. Apple Is Said to Discuss an Investment in Twitter. While Apple has been hugely successful in selling phones and tablets, it has little traction in social networking, which has become a major engine of activity on the Web and on mobile devices. Social media are increasingly influencing how people spend their time and money — an important consideration for Apple, which also sells applications, games, music and movies.
Apple has considered an investment in the hundreds of millions of dollars, one that could value Twitter at more than $10 billion, up from an $8.4 billion valuation last year, these people said. They declined to be named because the discussions were private. There is no guarantee that the two companies, which are not in negotiations at the moment, will come to an agreement. But the earlier talks are a sign that they may form a stronger partnership amid intensifying competition from the likes of Google and . Apple has not made many friends in social media. [Etude] Facebook et Twitter au bureau, c’est bon pour l’entreprise ! Le cabinet KPMG vient de publier une enquête d’envergure mondiale, baptisée « Going Social : How businesses are making the most of social media. » Basée sur un panel de 1850 managers et de plus de 2 000 salariés à travers 10 pays, l’étude montre que l’usage des réseaux sociaux en entreprise tend à être bénéfique pour leur activité, notamment en améliorant le bien être au travail de leurs employés.
En effet, d’après les résultats de cette étude, le niveau de satisfaction au travail des employés interrogés est supérieur dans les entreprises qui autorisent l’accès aux réseaux sociaux (63 %), qu’au sein des entreprises qui limitent cette accès (41 %). Twitter va-t-il (enfin) trouver son business model ? C'est un signe des temps. Facebook and Twitter creating vain generation of self-obsessed people. And the Top Twitter Trends of 2010 Are… Help Center. 2morrowknight: 16 People on Twitter Who Inspire the World. 7s7 People - 50 Cent banni de Twitter (1150160) Réseaux sociaux : le spectre du consensus mou » Article » OWNI, Digital Journalism. Prospect for Business Using LinkedIn and Twitter Together. 10 Ways to track what people are saying about you on Twitter. What your Twitter @name says about you* L'ABC de Twitter: 8 points à connaître pour en maximiser son utilisation - Actualités Techno - Listes. Time-Lapse Twitter Visualization Shows America’s Moods. CHART OF THE DAY: Here's How Much A Unique Visitor Is Worth.
Comment Savoir quand un Twittos fait Dodo. Measuring Success of URLs Posted on Twitter - Web Analytics, Beh. Twitter + Video = Magic! (And Engagement!) Twitter : média d’actualités ou réseau social ? Open Source microblogging service. Study: Twitter Is Not a Very Social Network. Small, useful tools for Twitter. Report: Facebook and Twitter Battle for Social TV Ad Space.