Author Entrepreneur. How To Sell Books And Products Direct To Customers. An important consideration for your business is diversity of income streams.
You don’t want to be over-dependent on one source for your money, because if it dries up, you will suffer immediately and your business may fail. You will end up with no power in that relationship, and no choice but to do what that company wants in order to continue working with them. The Amazon/Hachette dispute has been the catalyst for my own move into direct sales of books, even though I have been selling courses online for a number of years now. Amazon represents 60% of Hachette’s ebook sales in the US, and 78% in the UK, according to GoodeReader in June 2014.
Once another company/platform has that much control over your business, negotiations are always going to be difficult. Where do you receive your revenue from? How many different sources does it come from? Indie authors love Amazon, because they pioneered self-publishing for ebooks and enabled authors to make a living online. Gumroad Payhip Selz Save. Top-writing-tips-v2.png (PNG Image, 761 × 751 pixels)
Content Marketing Books: The Ultimate List. With 76% of marketers increasing their spend on content marketing this year, it’s clear that this practice is heading to the top of many companies’ priority lists.
In order to keep up with this growing trend, it is important to be up to speed on the latest best practices and strategies. Content Marketing Conferences: The Ultimate List. Marketers are a busy group of professionals, no doubt.
However, regardless of the availability of webinars, virtual events and Google Hangouts, we still get a lot of value from good old fashioned in-person interaction at an event. In fact, events are one of the top five B2B content marketing tactics in use today. That being said, I’m still very cautious as to where I allocate my time as a CMO for in-person events; as well as the time and resources of my team and my organization. Therefore, I have pulled together a list that includes date, location, estimated number of attendees, conference owner and broad category— since these are all factors that help me assess the value of the event. Use this list as you plan your conference schedule for 2016.
When available, I’ve included where to keep track of the event on Twitter even if you aren’t able to attend. You might also be looking to write previews or recaps about these events. Michael Gerard. 17 Persuasive Writing Techniques You Can Use Today to Sell More Products. People don’t read online; unless they’re about to spend money—then they scrutinize each word.
Design, SEO, and advertising can only get you so far. If you want to accelerate sales online, you need persuasive copy. The Ultimate Content Marketing Glossary. Untitled. Content marketing is hard, fact.
There are billions of pieces of content created every day and distributed across tonnes of channels and social media platforms – so how can you gain a competitive advantage and get eyes on the content you lovingly craft? We have curated a list of tools to help give you a leg up on the competition and best position your content for success. Content Curation: How to Easily Find Great Content to Share. Do you curate content for your blog and social media sites?
Want to discover how to find remarkable content to share? To learn how to explore content curation, I interview Ian Cleary. The Ultimate List Of Websites That Accept Guest Posts. Starting a blog is frustrating.
No matter how good your content is nobody reads it. So, how do you attract readers? The key is to build a small audience before you start your blog. There are several ways how to do that, but one of the most effective strategies is guest blogging. Many of the big bloggers recommend to start out with guest blogging. The Ideal Length of All Online Content. Content marketing has gone bananas I have to confess I’m a bit of a content marketing junkie.
I’m on the email lists of all the top content marketers, social media gurus and SEO experts, and get daily feeds on what’s hot in the space. So you can imagine my delight when I happened across this post by Kevan Lee on the Buffer blog, which outlined the perfect length for maximum engagement of various content types according to scientific research.
7 Cheat Sheets Every Content Creator and Editor Should Bookmark. The “cheat sheet.”
This type of content—when well-crafted—makes your job easier, your day more manageable, and your brow less furrowed. As a content creator, the managing editor of the Content Marketeer, and a digital marketer, these cheat sheets serve as invaluable references for optimizing content and polishing your copy. A Step-by-Step Guide to Become a Brand Publisher. The 5 Models Of Content Curation.
Curation has always been an underrated form of creation.
The Getty Center in Los Angeles is one of the most frequently visited museums in America – and started as a private art collection from one man (J. Paul Getty) who had a passion for art. The Value of Content Creation/Curation Tools: A Highlight on Meddle - Luv4Social. Do you appreciate the importance of establishing yourself or your brand as an influencer in your industry, but struggle with content creation? Is time one of your biggest concerns when people start talking social media, blogging or content? Or are you one of those people who believe that there is so much content out there, that it is a challenge to stand out from the crowd? Well, most of us have something to share, insight to add to the conversation, but that insight may not need a separate stand alone post that takes tons of time to create.
This is where Meddle comes into play. Are You Creating, Curating or Regurgitating Content? Podcast: Play in new window | Download The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers. Because of this pressure, unfortunately many marketers fall to lazy marketing tactics. They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good. Content Marketing Forum. Content Curation Tools: The Ultimate List. The Ultimate List of Content Curation Tools and accompanying map, is comprised of both business grade tools that support organizations’ content marketing strategies, as well as personal curation tools that can be used by individuals for hobbyist or organizational purposes.
Content curation is when an individual (or team) consistently finds, organizes, annotates and shares the most relevant and highest quality digital content on a specific topic for their target market.