TV viewers new trends
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Google, Amazon, Apple, Sony... Géants de l'internet ou de l'électronique grand public, ils veulent tous leur part du marché grandissant de la vidéo sur internet, version payante. Au centre du phénomène de convergence, la consommation de contenus audiovisuels profite d'un faisceau d'évolutions qui vont toutes dans le même sens : celui de la délinéarisation.
It’s pretty well been confirmed that Microsoft will be bringing the Hulu streaming service to XBox Live.
Each generation of media has an oedipal relationship with the last. New technologies are born — radio, TV, the Internet — and either kill what came before or render it less relevant. Just so for years, the story of big-network TV has been how it's slowly losing out to cable, video games and the Web.
Adjust your set.
Jon Gibs, Vice President for Insights, Online and Cross Media While we are not yet spending 90% of our time watching "glowing rectangles" as The Onion joked last year, Americans are consuming more and more video across all three screens (TV, Web, Mobile) according to our recent A2/M2 Three Screen Report . But do we watch TV online the same way we watch on our living room TV? Looking at Nielsen's online panel data of U.S. visitors to online TV sites (ABC.com, CBS.com, CWTV.com, Hulu.com, or NBC.com) in the last 30 days, we actually found more differences than similarities when it came to viewing behavior, demographics, and even ad effectiveness. Demographically, those watching online TV Network video are closer to DVR users by gender breaks, but closer to the general online population relative to age. The broader usage patterns suggest that online video is, for the most part, a replacement of DVR use, or used by those who do not have immediate access to TV.
If you watched any of the two hours of fan wankery that was the Lost recap show Sunday night, you might have noticed at least one assertion crop up a few times: That Lost has changed television.
Vous connaissez la télévision ? Mais si enfin, ce gros boitier moche qui trône au beau milieu de votre salon, celui-là même qui n’a quasiment pas évolué en 20 ans (si ce n’est quelques centimètres d’épaisseur en moins). Et bien figurez-vous qu’ après des décennies de bons et loyaux services, la télévision s’apprête enfin à connaitre sa révolution .
Updated 12/18/09 to reflect full time period. Americans are increasing their overall media consumption , and media multi-tasking is part of the equation, according to new data from The Nielsen Company’s most recent Three Screen Report . During 2nd Quarter 2009, the number of people watching mobile video increased 70% from last year and people who watch video online increased their viewing by 46% compared to a year ago.