A valorização das ideias- Opinião. Uma ideia deve ser avaliada apenas em termos financeiros? Ou há outros aspectos, pelo menos, com idêntica relevância. Dois filmes fornecem a resposta. Quanto vale uma ideia? Como reconhecer o impacto que uma ideia poderá vir a ter? Estas perguntas cada vez interessam mais às empresas que, por isso, apostam em bem equipados departamentos de "inovação e desenvolvimento". Mas será isso suficiente para surgirem boas ideias? Não será que, mais do que as condições materiais, o que realmente conta são os investigadores? A criatividade pode ser potenciada e cultivada mas não basta a "inspiração". As ideias implicam estudo e reflexão. Tudo depende do autor que "vê e tem" a ideia e a sabe aplicar. "A Rede Social" Título original: "The Social Network" Realizador: David Fincher Actores: Jesse Eisenberg; Andrew Garfield Música: Trent Reznor e Atticus Ross Duração: 120 min. | Ano: 2010 O "Facebook" com os seus cerca de 500 milhões de aderentes alterou a forma de se comunicar.
Tópicos de análise. Inside IDEO Part 1. How To Convert Ideas Into Profitable Innovations: Three Corporate Idea-Improvement Programs. Idea-improvement needs special effort in most companies. People with ideas may not have the business sense to see its potential or limitations, or the idea may lack data and clarity so no one sees its value when presented to management. An ‘Idea-Enhancement Innovation Program’ minimizes these problems by providing idea-people with the means to develop and evaluate their own idea before presentation to management, and by enabling management to make informed decisions about the idea. I interviewed the head of ‘idea-improvement innovation programs’ in three Fortune-500 corporations to discover why they were successful.
They remain anonymous. These innovation programs solicit ideas, enhance them, and then persuade management to support the idea with resources. In other words, these idea-enhancing programs enable people to dress up their idea before review by senior management who provide the resources for further development. Apply these innovation concepts to your business. Blogging Innovation » 50 Great Quotes on Ideas. Vijay Govindarajan - inovação e estratégia. Gestão na Era da Criatividade – Gary Hamel no HSM ExpoManagement 2010 « Usina de Valores.
Gary Hamel é definido como “supremo expert em estratégia de todo o mundo”, segundo a revista The Economist, e “maior expert em estratégia de negócios da atualidade”. Eleito recentemente um dos mais influentes pensadores de negócios do mundo pelo The Wall Street Journal, Hamel é professor da London Business School, onde dirige o primeiro laboratório de inovação em gerência do mundo. Ele foi um dos palestrantes no dia 9 de novembro, na HSM ExpoManagement 2010. A Netpartner fez a cobertura e traz os detalhes. Com cinco livros publicados em sua carreira, dentre eles best-sellers como “Competido pelo futuro” (livro de estratégia empresarial mais vendido de todos os tempos) e “O Futuro da Administração”, o célebre expert em negócios chegou ao Brasil para palestrar sobre suas inovadoras ideias de como gerir uma empresa em sua apresentação “Gestão na Era da Criatividade”.
“A gestão precisará acompanhar essa evolução, queira ou não, e se aproximar do que é o ser humano.” HSM Management. Innovation R A B B I T. and Funnels. Thinking: Articles: Eight principles of innovation. Using rivalry to spur innovation - McKinsey Quarterly - Strategy - Innovation. Many companies overlook the ability of productive rivalry to stimulate innovation. That could be a loss: Not only has it been a powerful contributor to innovation in the past, but according to Mark Little, the director of General Electric’s Global Research Group, rivalry also has made a difference in his company’s efforts to develop better aircraft engines, composite materials, and power generation equipment.
Taken together, the two articles that follow suggest that innovation-minded executives whose R&D groups don’t employ rivalry should be looking for more opportunities to form teams, appreciate differences in their respective approaches, and conduct market tests. Embedding rivalry in a culture where what’s celebrated most is the outcome—a better product or service—can be a powerful positive force.
The art of innovation Business leaders tend to raise their eyebrows when they read about parallels between history and modern management—and for good reason. Promoting “collision” L.php?u=http%3A%2F%2Fwww.iefp.pt%2Fiefp%2Fpublicacoes%2FDirigir%2FDocuments%2F2010%2FDIRIGIR_112. The 5 Myths of Innovation - The Magazine - MIT Sloan Management Review. 31 Innovation Questions (and Answers) To Kick Off the New Year - Scott Anthony. By Scott Anthony | 9:45 AM December 27, 2010 One of the simple ways that I try to make experimentation an everyday activity is to always try at least one new thing each time I give a presentation.
One such recent experiment I called “choose your own presentation.” I looked back at the 20 or so talks that I’d given this past year, and I tried to group material into the questions that I most commonly get asked. I ended up with 31 questions. I thought it would be helpful to provide the list of 31 questions, and my one sentence perspective on each question, as it dovetails with my current book project (tentatively titled, The Little Black Book of Innovation.) How do you define innovation? I would love to hear any other questions that are on your minds as I work with my colleagues to think about our research agenda for 2011 and beyond. 10 business models that rocked 2010 - by @nickdemey (boardofinnovation.com)