If curating content is easy, you’re doing it wrong: 5 tips for effective content curation - Joshua Merritt - Things I create. Things I think. And also, crap. I’m just going to come out and say it upfront: good (read: effective) content curating ain’t easy.
All the tweets and posts and tools out there telling you that curating content is going to make you rich and famous and set your Klout score (should you actually care) rocketing from 14 to 85 overnight are full of horse apples. The general sentiment of many tweets and posts and curate-o-magic tools out there is that you can quickly copy and paste a little schtuff from here and there, post it to your blog, queue it all up in hootsuite or tweetdeck or whatevs, and that’s it – you’re a thought leader. Ummmmm, no. Content Curation: The Art of a Curated Post [Infographic] For content marketers wanting to economically increase content production, content curation is by far the best solution.
It’s beneficial for both publishers and audiences, who appreciate being exposed to expertly selected third party, independent content. In fact, according to Curata’s study, best-in-class marketers use a content marketing mix of 65% created content and 25% curated content. But many people interested in content curation—and some who are already curating—may still have lingering questions about best practices. What should a curated post look like? How much of the original article should I include? To help answer some of these questions and outline the anatomy of curated piece of content, we created “The Art of a Curated Post.” 1.
It’s vital to always craft a new headline to avoid competing with the original article in search engine results—and because a good headline can be the difference between someone clicking on your article or ignoring it. 2. 3. 4 Best Practices for Ethical Content Curation – Part 2 of Content Marketing Done Right. If You Use the Web, You Are a 'Curator' When you were four, you imagined "engineers" as men in striped overalls who shouted "all aboard!
" from trains. Later you learned that most engineers study more than just locomotives: mechanics, chemicals and even complicated structures like roller coasters. Similarly, you pictured "curators" as snobby museum employees who talk about brush strokes and Impressionism. Today, however, curation encompasses a whole new catalog of professions, brands and tools — and most revolve around the web.
How Dr. Seuss Can Help Make You a Better Content Marketer. Theodor Seuss Geisel had a knack for many things.
Little did he know that he’d be a damn good teacher to the modern content marketer. Although his insights can be applied to many industries and myriad topics, today we’re viewing famous Dr. Seuss quotes in the context of content marketing. Follow along as we cover nine very pertinent lessons. 1. While content marketing may evolve, there are certain tactics that will always be on trend because they work. 2. Content Marketing SEO: The Good, The Bad & The Ethics. As marketers struggle to keep up with constant demand for new content, curated content has become a popular way to fill that void without crafting all new content from scratch.
Well-executed content curation allows marketers to present a multitude of perspectives on a given topic and present the very best content to their readers. But bad content curation could raise concerns about the “dreaded duplicate content” which search engines may penalize. With that in mind, here’s a look at best practices for content curation SEO, as well as potential pitfalls to avoid and ethical considerations to help guide your SEO strategy. The Good – Best Practices Curate for your audience, not for search engines. The Bad – Potential Pitfalls Republish the full text of third-party articles. Taxonomy of digital curation - from Social Media Curation… The Content Lifecycle infographic by Digital C4 Marketing Agency - #curation. Developing Future Workskills Through Content Curation. July 27, 2012 Come to my session at ISTE 2016: “Personalize Learning With Student Curation” 6/28 4:00 – 5:00 CCC 113, Table 2 The response to my previous post on Understanding Content Curation has been incredible.
This definitely is a topic people are passionate about. Perhaps part of the reason for this is the tools and technology available provides an easy pathway to curate and follow our individual learning passions. I have enjoyed exploring the many links and sources that were shared via Scoop-It, Pinterests, blogs, and other connections to my post. One link in particular has helped move my thinking forward regarding the benefits for students who curate: the Apollo Research Institute Future Workskills 2020 study conducted last year that identifies critical workforce skills that our students will need to be prepared for future jobs. A closer look suggests that critical workforce skills identified in this \ study can be easily aligned with the skills practiced with content curation.
I was sitting on my couch one day in January of 2012, creating a worksheet for my 8th grade science students because I could not find one that was just right for my classroom.
As I worked, my two-year-old son was playing with his building blocks. He asked me to join him in constructing some sort of structure, but I told him I had to work. The absurdity of my situation suddenly dawned on me. Not only was I working on my free time and NOT getting paid for it, but I had to sacrifice quality time with my son as well.